HiSocial

HiSocial First month free Facebook Ads for Central Coast businesses. We help you get more jobs coming in each week. No upfront fees. No lock-in contracts.

03/06/2026

Any updates on Neuralink?

03/06/2026

Yeah mate, keep your ad targeting set to the whole of Australia when you only service one suburb in South Australia.That way, someone sitting in Cairns can see your ad, click it, cost you money, ask for a quote, and then find out you’re roughly 2,600km away and absolutely no help to them. Perfect strategy if your goal is to donate money to Meta and collect enquiries from people you’ll never service. Nothing says “smart ad setup” like paying to advertise a local service to the entire country. Run it Australia-wide, get messages from Perth, Sydney, Darwin and Tasmania, then wonder why the leads are s**t. Or, wild idea, set your ads to the actual area you service.

One of the BIGGEST mistakes businesses make with Facebook Ads is setting the wrong service area targeting.If you only se...
26/05/2026

One of the BIGGEST mistakes businesses make with Facebook Ads is setting the wrong service area targeting.

If you only service the Central Coast, but your ads are showing across Sydney, Newcastle or even interstate… you could be wasting hundreds or thousands of dollars every month on people who will NEVER become customers.

We see this happen all the time.

Example:
A business spending $30/day with poor location targeting could easily waste 30–60% of their budget on the wrong audience.

That’s:
• $270–$540 wasted every month
• $3,000–$6,500+ per year

And the scary part is most business owners don’t even realise it’s happening.

Your ad might still be getting:
✔ clicks
✔ likes
✔ messages

…but from people completely outside your service area.

Before running ads, always check:
• Your location radius
• “People living in this location” settings
• Excluded areas
• Service suburbs
• Automatic audience expansion settings

Small targeting mistakes can absolutely destroy ad performance.

Better targeting = lower costs, better leads and more profit.

Most businesses on the Central Coast are advertising to everyone… instead of understanding who actually lives here.The C...
25/05/2026

Most businesses on the Central Coast are advertising to everyone… instead of understanding who actually lives here.

The Central Coast now has around 357,800 residents.

Here’s why that matters for local businesses:

• Over 78,000 people are aged 65+
• Over 93,000 people rent their homes
• Around 121,000 people earn under $500 per week
• Over 57,000 households are dealing with housing stress
• Around 125,000 people moved to the Coast within the last 5 years
• More than 85,000 people travel outside the area for work

This kind of data should completely change how you market your business.

If your pricing, offer, ads or content don’t match the reality of the people living here… your marketing becomes way harder.

The businesses getting the best results usually understand:
• what locals care about
• what problems they’re dealing with
• what they can actually afford
• and how to position their offer properly

Good marketing isn’t just making nice content.

It’s understanding people first.

A new telecommunications tower has been proposed for 225 Main Road, Toukley by Waveconn and Optus to help improve covera...
23/05/2026

A new telecommunications tower has been proposed for 225 Main Road, Toukley by Waveconn and Optus to help improve coverage in the Toukley and Noraville area.

But after checking RFNSA records, it appears Optus 4G and 5G equipment is already operating at that location under Site No. 2263013.

The interesting part is there currently doesn’t appear to be any Vodafone technology listed at the site.

With the recent Optus and TPG/Vodafone network collaboration announcements, this could potentially be more than just a standard upgrade.

It may actually be a new expanded tower designed to support both Optus and Vodafone infrastructure in the future, while also increasing overall network capacity for the area.

The proposed tower:
• 25 metres high
• Near Elden St & Main Rd
• Partly funded by the Federal Government’s Peri-Urban Mobile Program
• Designed to allow additional carriers to collocate in future

According to the ARPANSA EME report, current radiation exposure levels at the site remain well below Australian safety limits.

At this stage, the proposal is still with Central Coast Council.

Most businesses quit posting way too early.They post once in a Facebook group… get no messages… then think “Facebook gro...
18/05/2026

Most businesses quit posting way too early.

They post once in a Facebook group… get no messages… then think “Facebook groups don’t work”.

But here’s the reality 👇

Studies show people usually need to see a business around 7–10 times before they trust it enough to message or buy.

That’s why consistency wins.

The businesses getting work from Facebook groups are the ones people keep seeing over and over again.

Post.
Comment.
Help people.
Be active.

Become a familiar name in the group and watch what happens over time.

Address

Terrigal
Terrigal, NSW
2260

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