Fitness business strategy from the inside out
20+ years building, scaling & fixing gyms
Real insights on leads, sales & retention
Work with us ⬇️
www.onbrandmarketing.co/links Does your brand tell the right story? Never one to fit the box, I’ve been called a Fitness guru, Business coach, Marketing Mastermind, and Storyteller. I’m the founder and architect of Branding in a Box, leading my small marketing agency of multi-disciplinary right + left-brain thinkers, from epic global locations and combining creativity and smart strategy to tell incredible brand stories. I jumped into the fitness industry in 2004 with a small Personal Training Studio and outdoor Bootcamp business in beautiful Port Douglas and evolved to manage big box gyms for Fitness First in Australia. In 2017, I was recruited to lead the project development, operations and strategy of the very new integrated yoga/fitness movement that launched in Australia in 2017 called TotalFusion. Together we created a new style of fitness studio which triggered my love for sharing content and marketing that disrupts the health and fitness industry. With a passion for authentic connection, and a desire to shine a light on people doing meaningful work, I founded my small agency of passionate and creative storytellers. Together we work with organisations and brands in creating marketing that makes a difference so that our clients are seen in authentic and powerful ways. We’ve all seen digital marketing shake up what is required of businesses to thrive. Sometimes it may even seem like marketing is more important than the company mission, but let me ask you, has it changed what the customer wants? Digital Marketing might have changed the game, but the consumers still want the same thing they always did - connection. They want you.
