16/04/2026
๐ฌ๐ผ๐๐ฟ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ๐ ๐ฎ๐ฟ๐ฒ๐ป'๐ "๐๐ผ๐ผ๐ด๐น๐ถ๐ป๐ด" ๐ฎ๐ป๐๐บ๐ผ๐ฟ๐ฒ.
They're asking ChatGPT. Claude. Perplexity.
Searching for the "Best dentist in Perth" used to mean a quick scroll through the map pack. Now? Itโs a paragraph answer that names three specific practices.
If you're not one of them, you simply don't exist to that buyer.
๐๐ฒ๐ฟ๐ฒ ๐ถ๐ ๐๐ต๐ฎ๐ ๐ต๐ฎ๐ ๐ฐ๐ต๐ฎ๐ป๐ด๐ฒ๐ฑ:
- ๐๐ถ๐ณ๐ณ๐ฒ๐ฟ๐ฒ๐ป๐ ๐ฆ๐ถ๐ด๐ป๐ฎ๐น๐: Google still matters, but AI engines pull from a completely different set of data points.
- ๐ฆ๐๐ฟ๐๐ฐ๐๐๐ฟ๐ฒ ๐ถ๐ ๐๐ถ๐ป๐ด: They favour structured content (schema, clean pages, llms.txt).
- ๐๐๐๐ต๐ผ๐ฟ๐ถ๐๐ ๐๐ถ๐๐ฎ๐๐ถ๐ผ๐ป๐: They cite authority sitesโand the businesses those sites mention.
- ๐๐ฟ๐ฎ๐ป๐ฑ ๐๐ผ๐ผ๐๐ฝ๐ฟ๐ถ๐ป๐: Your presence across the open web decides whether AI "picks" you.
Itโs the same job SEO used to do: get found when customers search. But the rules have shifted.
We call it ๐๐๐ข โ ๐๐ฒ๐ป๐ฒ๐ฟ๐ฎ๐๐ถ๐๐ฒ ๐๐ป๐ด๐ถ๐ป๐ฒ ๐ข๐ฝ๐๐ถ๐บ๐ถ๐๐ฎ๐๐ถ๐ผ๐ป.
If your SEO strategy hasn't been audited for AI visibility in the last six months, youโre aiming at the wrong target.
Iโm running free GEO audits for Perth businesses. 15 minutes, plain English, no pitch.
Reply "๐๐จ๐๐๐ง" ๐ฏ๐ฒ๐น๐ผ๐ ๐ฎ๐ป๐ฑ I will organise to have one sent of to you.
