Lucid

05/05/2021

Award-Winning Place Brand Agency. We market your brand with the emotional connection that inspires action. Providing strategic consultation to position your project in the market with positive returns. Visit our website for more information: https://bit.ly/2Svroep

29/03/2021

Livi Digital Broadcasting
Digital broadcasting is the new normal, more and more organisations are connecting with their customers, stakeholders, and communities online, reaching audiences they previously could only have dreamt of.
https://vimeo.com/458432743

16/03/2021

Small Steps
Due to the size of the parish’s operations, St Agnes’ often struggles with the perception locally that it is a business more than a faith community.

The parish contracted Lucid Media to create a series of short documentaries that were designed to show the impact of the services on people’s lives – the reason behind the finances.

St Agnes’ Parish is a very large parish located in the Port Macquarie region. The parish oversees a large portfolio of services and is one of the largest employers in Port Macquarie.

16/03/2021

WITH YOU FOR LIFE EDUCATION CAMPAIGN
With You for Life was commissioned by the Parish as the centrepiece of their annual enrolments drive across all of its educational institutions. The piece was designed as both a social media campaign and a broadcast TV commercial. The main video was designed to showcase as many of the activities, subjects, students, and opportunities for development as possible. The video featured every single student from every school for maximum share-ability on social media.

St Agnes’ Parish Education is the overarching body that oversees all of the educational activities of St Agnes’ Parish, Port Macquarie. The Parish has a large educational program from childcare to primary schools, secondary schools, and post-school vocational courses.

16/03/2021

Sam's Be-Happy Attitude
The CSO in Lismore wanted to create a piece that would speak both to children and also to parents ahead of a yearlong campaign, focused on parent engagement. Lucid was commissioned to create an animated storybook that would reinterpret The Beatitudes using Robert H. Schuller’s modern treatment within the setting of a school.
https://lucid-media.com.au/portfolio/sams-be-happy/

Proclaim Lismore is an ongoing organisation-wide cultural change program run within the Catholic Schools Office, Diocese of Lismore. Its goal is to embed the mission of Jesus Christ, entrusted to the Catholic Church, within all staff and to create a stronger Catholic Culture in all of the diocese’...

15/03/2021

Tourism and Events Queensland
Tourism and Events Queensland asked us to help show Sydneysiders and Melbournites just how easy it is to sail away into the Whitsunday Islands’ endless summer.
https://lucid-media.com.au/portfolio/clarity-of-distance/

Tourism and Events Queensland asked us to help show Sydneysiders and Melbournites just how easy it is to sail away into the Whitsunday Islands’ endless summer.

14/03/2021

CSO Lismore Diocese
The CSO in Lismore wanted to embed instructional walks across its schools and so worked with Lucid to create an easy-to-understand video that would show teachers this tool of improvement that could be applied to their own work as well as the work of their colleagues. The aim was to show the process in situ and to easily explain the methodology involved with the process.

One of the challenges in embedding evidence based practice across all diocesan schools is the integration of professional learning opportunities into the timetables of time-poor teachers. When new, system-wide High Yield strategies need to be taught, the more succinctly we can do this, the better. T...

13/03/2021

West Village
Sekisui House’s flagship Australian development – West Village wanted to showcase the evolving community calling the precinct home. We brought the residents’ stories to life through a beautiful series of short-form documentaries asking the question, what is it that makes a place home?

Sekisui House’s flagship Australian development – West Village wanted to showcase the evolving community calling the precinct home. We brought the residents’ stories to life through a beautiful series of short-form documentaries asking the question, what is it that makes a place home?

11/03/2021

Proclaim Lismore
Catholic Mission and Faith Development
When nothing short of an organisation-wide cultural change is needed, where do you start?

Proclaim Lismore is an ongoing organisation-wide cultural change program run within the Catholic Schools Office, Diocese of Lismore. Its goal is to embed the mission of Jesus Christ, entrusted to the Catholic Church, within all staff and to create a stronger Catholic Culture in all of the diocese’...

15/01/2021

Why silos are the enemy of effective marketing.
What are silos? In this context, they are created by the breakdown of cross over communication between departments or teams, driven by different objectives and responsibilities.
For marketing to be effective working in silo's is an issue, as everyone is not aware of the complete picture, which results in a fractured brand and messaging delivery, potentially confusing the end-user.

Read more: https://bit.ly/35Gt6ND

21/09/2020

Digital broadcasting is the new normal, more and more organisations are connecting with their customers, stakeholders, and communities online, reaching audiences they previously could only have dreamt of.

09/09/2020

Take the plunge. 🌊🌊🌊