3BY2

3BY2 Marketing solved.

3BY2 is 5!This morning, we brought the Perth crew together for a spontaneous celebration. Today marks 5 years since the ...
01/09/2026

3BY2 is 5!

This morning, we brought the Perth crew together for a spontaneous celebration. Today marks 5 years since the start of 3BY2 which calls for coffee & cake to celebrate.

Thank you to our clients, partners and suppliers for the support and trust over the last 5 years. Most importantly, we're grateful for the crew that makes it happen every day.

Here's to the next 5! 🥳

31/08/2026

"I want to know who you actually are before I talk to sales."

If you're stripping landing pages to launch quick ads, you're pushing high-intent leads away.

The B2B buying process requires trust. Data shows that 61% of B2B buyers would prefer to know as much as possible about you before having an interaction. They want to see your team, check out your reference clients and explore your site before ever touching a form.

Stop locking buyers into isolated landing pages and start giving them the full picture they need to convert.

🎙 Listen now on Spotify: https://bit.ly/4y62NLD
🎬 Watch on YouTube: https://bit.ly/4glZpoo

If you're running Google ads right now, when did you last ask for a test of the form fill or phone number?We’ve noticed ...
25/08/2026

If you're running Google ads right now, when did you last ask for a test of the form fill or phone number?

We’ve noticed a new trend of landing pages being built outside the business owners website… and we want to make sure you know about it!

Episode 21 of Raising The Bar is out now.

🎙 Listen now on Spotify: https://bit.ly/4y62NLD
🎬 Watch on YouTube: https://bit.ly/4glZpoo

24/08/2026

Think AI advertising is the magic bullet your business has been waiting for? Think again.

Here’s the reality from a full month of testing: $701 spent, 11,000 impressions, 36 clicks, and zero conversions.

AI ads are being cited as the next big shift, but right now, the numbers prove they just are not that good yet. You might get thousands of eyes on your brand, but you’re mostly paying for vanity metrics while these platforms stumble through their learning phase.

Listen to the latest episode of Raising The Bar to hear the full breakdown of our test campaign and why you should probably keep your ad budget right where it is for now.

🎙 Listen now on Spotify: https://bit.ly/4xqOvEN
🎬 Watch on YouTube: https://bit.ly/3TP26HF

22/08/2026

"Let a fool like me spend the money and give you the data."

We spent the last six months testing GEO strategies, making mistakes and tracking what actually converts so you can skip the trial and error entirely.

Chasing unproven AI ads is a fast way to burn cash. If you actually want leads coming in, stick to what works and throw your energy into it.

Instead of burning cash on unproven AI ad channels, let us run the experiments for you. We test with a hypothesis, not a hunch.

🎙 Listen now on Spotify: https://bit.ly/4xqOvEN
🎬 Watch on YouTube: https://bit.ly/3TP26HF

When a client opens a new workshop, we get ALL the angles!Putting in the hard yards, getting the campaign set up and pre...
21/08/2026

When a client opens a new workshop, we get ALL the angles!

Putting in the hard yards, getting the campaign set up and prepping the video run sheet makes celebrating with Jacob and the team even sweeter.

The crew is looking forward to pushing new boundaries and making a mark in the new workshop… watch this space 👀

All Truck Laser Aligning

20/08/2026

"I want to appear in conversations about these things."

If you're treating AI advertising like Google Ads, you're throwing money down the drain.

The playbook has completely shifted. It's no longer about bidding on static keywords, it's about how your business shows up inside real-time discussions.

Stop thinking in isolated keywords and start thinking about the actual conversations your customers are having.

🎙 Listen now on Spotify: https://bit.ly/4xqOvEN
🎬 Watch on YouTube: https://bit.ly/3TP26HF

18/08/2026

"We want to bring this back to where your target audience lives."

Before you dump money into an AI strategy, stop guessing which tools your ideal clients actually use.

Corporate teams run on Microsoft Copilot. Google users stay in Gemini. And serious founders and consultants have already moved to Claude.

Targeting basic ChatGPT users when your highest-value clients live elsewhere is a waste of money. Know their tech stack before you spend a single dollar.

🎙 Listen now on Spotify: https://bit.ly/4xqOvEN
🎬 Watch on YouTube: https://bit.ly/3TP26HF

17/08/2026

Stop wasting cash on experimental AI ad tools while it’s still in the trial phase. Early reporting is not worth the investment right now, so let everyone else burn their budgets figuring it out first.

The smartest play you can make today costs nothing: ask your clients. Throw a quick, casual question into your next call to see if they are using AI and which platforms they swear by.

Start gathering that data today. When AI advertising really takes off over the next year, you’ll already know exactly where your audience is spending their time.

🎙 Listen now on Spotify: https://bit.ly/4xqOvEN
🎬 Watch on YouTube: https://bit.ly/3TP26HF

Since ChatGPT ads went live in Australia, the pressure to jump on it has been hard to ignore. So we actually did.We spen...
11/08/2026

Since ChatGPT ads went live in Australia, the pressure to jump on it has been hard to ignore. So we actually did.

We spent $701 of 3BY2's own money on ChatGPT ads from day one of the Australian pilot. Eleven thousand impressions. Thirty-six clicks. Zero conversions.

In Episode 20 of Raising The Bar, Mel and Mon go through the live data and give their honest verdict on whether Perth businesses should actually be spending right now.

🎙 Listen now on Spotify: https://bit.ly/4xqOvEN
🎬 Watch on YouTube: https://bit.ly/3TP26HF

Address

Suite 89/102 Railway Street
West Perth, WA
6005

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+61863331700

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