Visual Arts and Communication Design Program (VACD)

Visual Arts and Communication Design Program (VACD) International University of Sarajevo,Faculty of Arts and Social Sciences ,Visual Arts and Communication Design Program

VACD program belongs to the new generation of universitiy programs that not only focuses on the research and lectures but on the practical training as well.The Bachelor of Arts degree in Visual Arts and Communication Design gives you plenty of options to use your creative skills to launch a promising career in a number of exciting fields.

🎤 Asst. Prof. Nejira Mulahmetović, MA, participated as a keynote speaker at the international online seminar “The Integr...
23/05/2026

🎤 Asst. Prof. Nejira Mulahmetović, MA, participated as a keynote speaker at the international online seminar “The Integration of Arts and Design Education and the Social Sciences: Enhancing Creativity and Critical Thinking in Academic Research,” held on 13 May 2026 and organized by the Faculty of Education and Liberal Arts at INTI International University, Malaysia. 🇲🇾

The seminar brought together academics, researchers, educators, and students from various international institutions to discuss the growing importance of interdisciplinary collaboration in contemporary education and academic research. The discussion emphasized that while specialization remains essential, contemporary social, technological, and cultural challenges increasingly require integrative approaches connecting arts, design, humanities, and social sciences.

In her presentation, Assist. Prof. Mulahmetović explored the historical transition from holistic educational models toward disciplinary specialization, highlighting the renewed need for interdisciplinary and collaborative research practices. Through theoretical frameworks, empirical research models, and educational case studies, the presentation demonstrated how collaborative methodologies significantly enhance students’ conceptual understanding, interpretative depth, critical thinking, and creative capacities.

Particular focus was placed on practice-based interdisciplinary projects connecting visual communication design, literature, cultural studies, psychology, and social sciences through collaborative typography, contemporary art interpretation, and conceptual 3D modeling practices. The seminar further highlighted the importance of international academic collaboration and innovative educational approaches in addressing contemporary educational and societal challenges. 📚

As part of the Erasmus+ staff exchange program, from May 11–15, 2026, our VACD Assistant, Dženeta Valjevac, took part in...
22/05/2026

As part of the Erasmus+ staff exchange program, from May 11–15, 2026, our VACD Assistant, Dženeta Valjevac, took part in an Erasmus+ mobility at Alexandru Ioan Cuza University in Romania. 🇷🇴

During the visit, she delivered a lecture within the course Visual Communication in Advertising, led by Prof. Dr. Ioana Grancea, exploring the topic called “How do visuals make people understand, remember, and trust information”.

The lecture focused on the relationship between visual communication theory and contemporary design practice, offering students insight into how visual materials influence perception, emotion, memory, and trust. Through examples from industry and design practice, discussions explored the importance of combining conceptual thinking, research, and strong visual ex*****on in creating effective communication.

We would like to sincerely thank Prof. Grancea and her students for the warm welcome, inspiring exchange, and wonderful hospitality. 🤗

This Monday, the VACD and MAC programs held a joint Advisory Board Meeting, bringing together distinguished professional...
22/05/2026

This Monday, the VACD and MAC programs held a joint Advisory Board Meeting, bringing together distinguished professionals from the creative and communication industries.

The meeting gathered advisory board members whose expertise and insights contributed to shaping the future focal points of both programs. It served as an important platform for exchanging ideas, reflecting on current program directions, and discussing opportunities for further development and collaboration.

Following the discussion, VACD and MAC will continue refining their strategic priorities based on the feedback provided.

The VACD Advisory Board members were:
· Mr. Sanjin Halilović, Senior Designer at Bloomteq;
· Mr. Mirza Selimović, Senior Visual and UX/UI Designer at ZIRA;
· Ms. Samina Tanović, designer, scenographer, art director, and President of ULUPUBiH.

The MAC Advisory Board members were:
· Mr. Ahmet Aksoy, PhD, Assistant Professor at Winona State University, Department of Communication & Media;
· Ms. Zinaida Jamakosmanović, CEO & Founder of ZI Public Relations Consultancy;
· Ms. Sanela Tunović, PhD, Senior Communication Expert at Via Media Marketing & Communication Agency.

We sincerely thank all advisory board members for their time, valuable input, and continued support of our programs.

👏🏻 Celebrating another achievement of our VACD student, Ada Avdagić!We are proud to highlight the continued success of o...
21/05/2026

👏🏻 Celebrating another achievement of our VACD student, Ada Avdagić!

We are proud to highlight the continued success of our student Ada Avdagić, who consistently excels both in her academic journey and in her athletic career.

Ada recently took part in the European Taekwondo Championship G4 held in Munich, Germany, a highly competitive international event that brought together more than 390 competitors from across Europe. Competing against some of the strongest athletes in the region, she achieved an impressive 9th place and gained valuable experience on the international stage.

In a closely contested match against a representative from Croatia, Ada demonstrated remarkable focus, determination, and resilience through three intense rounds, giving her absolute best until the very end.

Her dedication, discipline, and competitive spirit are a great source of pride for the VACD program an IUS, and she continues to serve as an inspiration to her peers both within and beyond the classroom.

Congratulations, Ada! We look forward to following and celebrating many more of your successes! 🥳

On Monday, students of the VA323 Illustration Studio course, led by Asst. Dženeta Valjevac, had the opportunity to atten...
21/05/2026

On Monday, students of the VA323 Illustration Studio course, led by Asst. Dženeta Valjevac, had the opportunity to attend a guest lecture by Rukiye Sündüz Gani, Experience and Brand Communication Strategist at Turkish Airlines. 🌟

The lecture, titled “Finding Your Creative Philosophy,” offered students an insightful perspective on creativity, personal growth, and the development of a professional mindset in the creative industry.

Rukiye also shared the stories behind several Turkish Airlines projects and campaigns, giving students a closer look at the relationship between branding, storytelling, and creative strategy. As an alumna connected to the VACD community through a second generation of graduates, her experience and perspective carried a special meaning for our students.

We thank Rukiye for sharing her knowledge, experience, and inspiring advice with our students! 😊🥳

Last week, students of the VA407 User Experience Design II course, led by Asst. Ermina Ušanović, had the opportunity to ...
20/05/2026

Last week, students of the VA407 User Experience Design II course, led by Asst. Ermina Ušanović, had the opportunity to attend a guest lecture by VACD alumna and product designer Zehra Šarić. 💻

With more than eight years of professional experience in product design, Zehra shared insights into her journey of helping startups transform ideas into successful digital products. During the lecture, students learned more about the design and development of mobile applications and web platforms, as well as the importance of creating seamless end-to-end user experiences.

As part of the session, Zehra also reviewed student projects and provided valuable feedback, suggestions, and professional insights related to user experience, interface design, and product development processes.

We thank Zehra for sharing her knowledge, experience, and valuable insights with our students! 🌟

🎤 Last Friday, the VACD community gathered for our first edition of VACD Alumni Talks, bringing together current student...
20/05/2026

🎤 Last Friday, the VACD community gathered for our first edition of VACD Alumni Talks, bringing together current students, alumni, and staff for an open conversation about life after university and careers in the creative industry.

Our alumni guests, Rukiye Sündüz Gani (Turkish Airlines Customer Experience & Brand Communication Strategist), Zehra Šarić (Product Designer at Fitify), Lea Leleta (Head of Communications and Events at Dedoc – Diabetes Online Community), and Amar Rahić (Graphic Designer at Viamedia), shared their personal and professional journeys after graduation, speaking openly about their experiences, challenges, opportunities, and lessons learned while building careers in different areas of the creative industry.

We were also especially honored to welcome Prof. Kenan Zekić, former long-term program coordinator of VACD, Creative Director at Publishing House Vrijeme and Founder of Association IND+E, whose contribution to the development of the program and generations of students continues to leave a lasting impact on our community. 🤗

Thank you to all our guests and students who joined us and contributed to such an inspiring and fun conversation! 😊

From the classroom to the running track, our VACD student Emina Alagić keeps showing what dedication and persistence loo...
14/05/2026

From the classroom to the running track, our VACD student Emina Alagić keeps showing what dedication and persistence look like! 🏃‍♀️✨

Our third-year student has once again defended her title and became National Champion in the 10,000m discipline for the fourth consecutive year at the Senior National Championship at Koševo! 🏆

What makes this achievement even more impressive is Emina’s incredible season overall, with victories at the Sarajevo Marathon 5K, Blagaj 5K, and even six wins during her Erasmus stay in Paris, including one at the iconic Stade de France. 🇫🇷

At VACD, we are especially proud to celebrate students who bring the same passion, discipline, and creativity into everything they do, whether in design studios, classrooms, or on the athletics track.

Congratulations, Emina! Your hard work and energy continue to inspire our whole program. 😊❤️

🎨✏️ This week, students of the Information Graphic Design course, led by Asst. Prof. Dr. Emir Hambo, had the opportunity...
13/05/2026

🎨✏️ This week, students of the Information Graphic Design course, led by Asst. Prof. Dr. Emir Hambo, had the opportunity to attend an inspiring guest lecture and workshop led by illustrator and infographic designer Emir Isović.

During the lecture, Mr. Isović shared insights into his creative journey and professional practice, discussing the artistic and conceptual processes behind his illustrations and infographic projects. Students were introduced to the importance of storytelling, research, visual hierarchy, and audience engagement in the development of effective visual communication and information design.

A significant part of the discussion focused on contemporary self-publishing opportunities and the ways designers and illustrators today can independently publish, distribute, and promote their work through digital platforms and alternative publishing models. Students gained valuable perspectives on navigating the creative industry while building an authentic personal voice and professional identity.

The lecture concluded with an interactive workshop, where Mr. Emir collaborated directly with students on creating an infographic map titled “My Childhood.” Through this collaborative exercise, students explored how personal memories, emotions, locations, and experiences can be translated into compelling visual narratives and infographic storytelling formats.

The workshop encouraged experimentation, creativity, and reflection, while also demonstrating how infographic design can move beyond pure data visualization into more personal and emotional forms of communication.

We sincerely thank Mr. Emir Isović for visiting our students, sharing his experience, and contributing to an engaging and inspiring learning experience for the VACD community. 😊

🎤 The first edition of VACD Alumni Talks is coming!Join us for an inspiring meetup with our VACD alumni as they share th...
13/05/2026

🎤 The first edition of VACD Alumni Talks is coming!

Join us for an inspiring meetup with our VACD alumni as they share their career journeys, experiences, challenges, and creative paths after university. From graphic and product design to branding, communication, academia, and beyond, hear real stories, gain practical insights, and connect with our VACD community. 🤗

We are also especially honored to welcome Prof. Kenan Zekić, former long-term VACD program coordinator, whose contribution has shaped generations of VACD students and creatives.

📅 Friday, May 15, 2026
🕙 10:00 AM
📍 Red Amphitheatre

We invite all current VACD students to join us! 🌟

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Sarajevo
71210

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+387 33 957 101/102

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