29/07/2023
THEME | MARKETING 5.0 - SUSTAINABLE BUSINESS
Whether we call it 'consumer' or 'customer', we are all unique.
We are different from each other with our opinions, preferences, family structure and social environment.
The prioritization of “human” especially during the pandemic period, changing human and changing increase in targeted micro segmentations with their needs; experienced - expected global the 'global sustainability' element and corporate responsible company understanding as a result of disasters. business style of marketing managers is changing rapidly.
All brand managers, marketing leaders, agency who are 'wholeheartedly committed' to their product / service its employees; Today, when he made his 360 degree Marketing Plan 'in the (potential) crisis environment', It needs filtered knowledge, experience, and different perspectives more than ever.
What will the marketing world of the future be like in line with the goals of a sustainable world?
How is the economy with climate change, population explosions, political fluctuations, disasters, epidemics, migrations? will it change?
How will this change be reflected in the eyes of consumers/customers?
What to expect from marketing leaders and marketing professionals in the “new reality”?
What are the factors for companies to be successful in an environment of uncertainty and for brands to stand out from the competition? will depend on the elements?
How will we ensure that we are “connected” with our customer under all circumstances?
The social, psychological and economic expectations of 2024 and beyond will be shared by the gurus of the subject.
At the Summit, we will examine the secrets of successful brands and the most up-to-date examples from around the world.
As a human and working individual, what can we provide to the society, our company and the world?
We will think together.
We will reconsider our ways of doing business for a sustainable world.
This year's theme at Global Marketing Summit 2023 is Sustainable Business - Sustainable World Knowledge is the greatest power.
Accompanied by the ideas and insights of our esteemed speakers at this summit, We will shape the future of the marketing world together.
We believe in an inspiring future with our positive perspective; This exciting future is only ours. We think we can reach it with initiative and hand in hand.
Are you ready?