27/08/2020
What is SEO?
SEO is just an acronym. SEO is the summation of Search Engine Optimization. It is a technology that understands the rules of search engines, adjusts the website, and creates a good user experience, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results providing users with information and content that users care about, thereby improving website ranking, exposure, etc.
Since major search engines do not make their unique algorithmic mechanisms public, SEO operators cannot completely determine which factors have an impact on rankings, or the extent to which they have an impact. The understanding of ranking factors must be accumulated through experiments, observations, and the collation of external news. At the same time, search engines will continue to adjust rules, which also makes SEO increasingly complicated.
It is found that the click-through rate of users on search results has dropped significantly as their ranking goes forward.
Therefore, website ranking has become a goal that many people strive to pursue. Observing the following statistics of Advanced WEB RANKING's click-through rate for Google's natural search, it is not difficult to find that the first place has the highest click-through rate, and it drops sharply from the second place.
