03/09/2026
🤖 One thing I’ve learned from technical SEO audits:
Googlebot doesn't automatically spend its time where you want it to.
It's easy to focus on rankings, backlinks, and content while forgetting something more fundamental:
👉 Can Google efficiently discover the pages that actually matter?
I've seen websites where crawling can get messy because of:
🔗 Duplicate URLs
🔍 Internal search pages
🎛️ Filter and parameter combinations
📄 Low-value archive pages
🔄 Unnecessary URL variations
The problem isn't always that Google can't crawl the website.
Sometimes, it's that we're giving Google too many unnecessary things to crawl.
💡 That's why I don't look at crawl budget as simply a "large website" problem.
It's really about crawl efficiency.
When auditing a site, I want Googlebot spending its crawling resources on the pages that are important for search visibility, not endlessly exploring URL variations that add little value.
That means looking beyond the sitemap.
I want to understand:
✅ What Googlebot is actually crawling
✅ Which URLs are generating crawl waste
✅ Whether important pages are easy to discover
✅ How internal linking guides crawlers
✅ Whether technical signals are working together
🎯 A clean technical structure doesn't just make a website easier for users to navigate.
It makes it easier for search engines to understand what deserves attention.
✍️ I recently wrote a practical guide on fixing crawl budget issues, including how to identify crawl inefficiencies and the technical methods SEOs can use to reduce crawl waste.
https://seofortoday.com/blog/fixing-crawl-budget-issues/
💬 When was the last time you checked what Googlebot is actually crawling on your website?
Learn how to diagnose and fix crawl budget issues in SEO. Includes advanced technical fixes, robots.txt tips, and log analysis for better Googlebot crawling.