30/06/2025
Global smartphone shipments grew modestly in Q1 2025, rising 1–1.5% YoY to around 297–305 million units . This slowing momentum follows a strong rebound in 2024, when shipments surged 7% to 1.22 billion fr.wikipedia.org+2
canalys.com+2
reddit.com+2
Samsung led Q1 2025, shipping about 60.5 million phones (≈20% market share), driven by the Galaxy S25 and A‑series budget models .
Apple came second with 55 million iPhones (~18–19% share), buoyed by iPhone 16 and its variants .
Xiaomi held third place (≈42 million, 14%), while vivo and OPPO each captured around 8% .
📈 The iPhone 16 overtook all models to become the world’s best‑selling smartphone in Q1, marking the first base iPhone to do so in two years thedailystar.net+9
businessinsider.com+9
https://lnkd.in/dtuR4Byh+9 Other top names included the iPhone 16 Pro/Pro Max, Galaxy A16 5G ( #5), and Galaxy S25 Ultra ( #7) reddit.com+13
counterpointresearch.com+13
gadgets360.com+13
Despite this, industry-wide growth forecasts for 2025 are being downgraded:
Counterpoint expects only 1.9% growth, down from 4.2% gsmarena.com+7
reuters.com+7
reuters.com+7
IDC and Canalys see even more conservative growth of 0.6–0.7% .
Uncertainty stems from U.S.–China tariffs, consumer caution, and inventory corrections counterpointresearch.com+4
reuters.com+4
accio.com+4
🔍 Key trends:
Premiumization continues, with powerful flagships and AI features pushing ASP higher accio.com+1
accio.com+1
The fastest growth lies in budget (
