10/04/2025
What is Facebook Marketing?
Definition:
Facebook marketing is the practice of promoting a brand and its products/services on the Facebook platform.
Strategies:
It involves a combination of organic content (posts, stories, reels) and paid advertising (Facebook Ads).
Goals:
The goal is to build brand awareness, grow an audience, generate leads, and increase sales.
Tools:
Facebook provides tools for creating and managing a business page, running ads, and analyzing performance.