BAM - Belgian Association of Marketing

Name: BAM - Belgian Association of Marketing
Address: Brussels, 1130, BE
Telephone: +32 2 234 54 00
Price range: Not Applicable

Accueil
België
Bruxelles / Brussel
BAM - Belgian Association of Marketing

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BAM is thé meaningful marketing community in Belgium "B:A/M! is the largest marketing association in Belgium.

Her mission is to put meaningful marketing at the heart of every organisation.

24/09/2026

BAM Goes West: dit staat er op het programma!🚀

Op 22 oktober brengen we bij Deltalight in Wevelgem enkele straffe spelers van eigen bodem samen rond één thema: Meaningful Experiences van bij ons.👀

Hoe creëer je ervaringen die mensen raken, verrassen en verbinden? Verwacht concrete cases, frisse inzichten en inspiratie van dichtbij.

🕓 16.45: Welcome by Jurgen Plas
🎢 17.00: Plopsaland met Carl Lenaerts
☀️ 17.20: Campo Solar met Tom Martens
🌊 17.40: Westtoer met Luc Abbeloos
💬 18:00: Q&A
🥂 18.20: Networking

Drie verhalen, drie verschillende invalshoeken en één namiddag vol meaningful experiences.

📅 22 oktober
📍 Deltalight, Wevelgem
🎟️ Gratis voor BAM-leden

Ontdek. Connecteer. Beleef.

👉 Bekijk het volledige programma en schrijf je in: https://shorturl.at/DT1Rg

23/09/2026

🎙️ What will marketing look like in 2030?

In our Looking at 2030 podcast series, BAM explores the key shifts shaping the future of marketing.

Next up: From Channels to Ecosystems.

Host Suyin Aerts sits down with Rebecca Vanderpiete and Patrick Vandevelde from TVH to explore how marketing is moving beyond individual channels towards connected ecosystems, where brands, partners, platforms and customers come together to create seamless experiences.

What does this shift mean for marketers? And how can brands build stronger connections in an increasingly interconnected world?

🎧 Tune in to the latest episode and discover what’s ahead: https://spotifycreators-web.app.link/e/ikRnKbTAD6b

👉 Want to know more about the podcast and its guests?
NL: https://shorturl.at/AhB8Q
FR: https://shorturl.at/Z0N8a

22/09/2026

🚀 Content marketing verandert. Onze opleiding dus ook.

Hoe bouw je vandaag een sterke contentstrategie? Hoe maak je content die werkt én herkenbaar is? Via welke kanalen bereik je je doelgroep? En vooral: hoe weet je of je content ook echt bijdraagt aan je business?

Tijdens de vernieuwde opleiding Content Marketing brengen we vier experten samen die elk vanuit hun eigen expertise een essentieel onderdeel van content marketing onder handen nemen:

🎯 Anina Breugelmans: de strategische kijk op content marketing
✍️ Bart Lombaerts: content maken én je contentteam optimaal laten samenwerken
📣 Pauline Lannoo: content optimaal verspreiden
📊 Els Mortier: succes meten en de link leggen met businessresultaten

Samen vormen hun sessies één traject: van strategie naar creatie, distributie, impact en governance.

Geen losse verzameling tips & tricks, maar een vernieuwd programma voor marketeers die contentmarketing structureel naar een hoger niveau willen tillen.

📅 5 sessies van 14 oktober t.e.m. 18 november 2026
📍 OFCORES, Dilbeek
✔️ Ontvang een certificaat na het volbrengen van de opleiding
👉 Ontdek het volledige programma en schrijf je in via https://lnkd.in/epfuMMyU

15/09/2026

Voor sterke experiences hoef je het niet altijd ver te zoeken. Soms vind je de strafste inspiratie gewoon… bij ons.

Op 22 oktober verzamelen we bij Deltalight in Wevelgem voor BAM Goes West: Meaningful Experiences van bij ons.

Hoe creëer je een ervaring die mensen écht raakt? Die verrast, verbindt én blijft hangen?

🎢 Plopsaland

☀️ Campo Solar – Tom Martens

🌊 Westtoer – Luc Abbeloos

Spelers van eigen bodem delen hun ervaringen, cases en inzichten. Verwacht concrete verhalen, frisse ideeën en vooral veel inspiratie van dichtbij.

En daarna? Tijd om ervaringen uit te wisselen en nieuwe connecties te maken tijdens de networking. 🥂

📅 22 oktober

📍 Deltalight, Wevelgem

⏰ Vanaf 16.20 uur

🎟️ Gratis voor BAM-leden

👉 Ontdek het programma en schrijf je in: https://www.marketing.be/nl/events/bam-goes-west-meaningful-experiences-van-bij-ons

04/09/2026

Roel Van Aelst (iO), vice-chairman and one of the four jury presidents of the IAB MIXX Awards, is looking forward to seeing digital work that brings marketing and technology closer together, with the aim of taking the customer experience to the next level.

“It’s time for us to show, together, what we’re all capable of.”

Discover the article:
NL: https://shorturl.at/ilTfD
FR: https://shorturl.at/E1Hjd

🏆 It's time to MIXX it up!

You can submit your cases for the IAB MIXX Awards 2026 until 9 October. But why wait? Our Early Bird rate is still available for a few more days, until 9 September at midnight.
After that, entry fees go up so get your case ready, submit early and save!

🤝 IAB Belgium, powered by BAM OFCORES

02/09/2026

🚀 Using AI in marketing, but feel like you’re only scratching the surface?

The AI & Marketing Academy 2026 is designed for marketers who want to go from playing with AI to really using it in their daily work.

✨ Work smarter & save time
🔎 Improve research & insights
⚡ Automate repetitive tasks
🎨 Create better content, faster
🧠 Turn AI into a real marketing copilot

And most importantly: hands-on learning from experts who work with AI every day 👇
🚀 David Grunewald
🚀 ✔Olivier Van Duyse
🚀 Annelies De Boeck
🚀 Karine Ysebrant de Lendonck

⚡ AI is moving fast. This is your chance to move from experimenting to actually putting it to work before you fall behind.

👉 Discover the full programme & register: https://shorturl.at/hiaVq

26/08/2026

🤖 You’re already using AI. Now make it work for you.

Move beyond individual prompts and disconnected tools. In our AI Marketing Operating System workshop, you’ll build a structured AI setup around your own marketing needs.

You’ll leave with:
⚡ A working AI Marketing Operating System you can use immediately
🧠 Custom AI skills tailored to your way of working
📚 A reusable prompt library for your marketing tasks
🔗 Hands-on experience connecting AI to real workflows
🎯 A framework to choose the right AI platforms for your needs

Less experimenting. More structure, consistency and automation.

📅15 October 2026
📍Dilbeek
🤝Expert teacher: David Grunewald

Ready to build your AI marketing system? https://shorturl.at/HY9FT

25/08/2026

🧠 Think you know marketing? Prove it.

The BIG Marketing Quiz is back for its 4th edition! 🏆

On 8 October, marketers from brands, agencies, media and tech come together for 8 rounds of iconic campaigns, jingles, brand trivia and creative challenges.

🍻 Food, drinks & open bar @ iO Antwerp

🤝 Networking without the awkward networking

🏆 Great prizes including Google Pixel phones, Digital First tickets, books & more

Gather your team of 4 or register individually.

📅 8 October 2026

👉 Ready to take the challenge? Register now!

https://www.marketing.be/nl/events/bam-marketing-quiz

19/08/2026

🚀 Develop your competencies with BAM

Ready to strengthen your expertise and take your professional skills to the next level?

With the BAM Education offer, you can build the competencies that matter to you, in a format that fits your needs.

🎓 Choose the learning path that works for you:

Follow a full training program for an in-depth learning journey
Or select individual sessions to focus on specific competencies

Whether you want to broaden your knowledge, sharpen a particular skill or invest in your professional development, you decide how you want to learn.

👉 Discover the BAM Education offer on our website and start building your learning journey.

https://shorturl.at/Aw5eu

10/07/2026

AI can help you create content faster but it shouldn't make your brand sound like everyone else's.

The real opportunity isn't just using AI. It's using it to amplify what makes your brand unique.

In his BAM Marketing Congress keynote, Digital Doppelgänger(s), Andrew Davis explores how marketers can use AI to strengthen their brand voice instead of blending into the crowd.👀

Read the full article:https://shorturl.at/WjEe7

Adresse

Brussels
1130

Téléphone

+32 2 234 54 00

Site Web

http://marketing.be/

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