Loud and Clear

28/05/2026

𝗣𝗢𝗩: 𝘆𝗼𝘂 𝗷𝘂𝘀𝘁 𝘀𝗶𝗴𝗻𝗲𝗱 𝘄𝗶𝘁𝗵 𝗮 𝗣𝗥 𝗮𝗴𝗲𝗻𝗰𝘆.

Week 1: silence.
Week 2: silence.
Week 3: silence.
Week 4: “Hi… is this thing on?”

And this is usually the moment doubt creeps in.
But here’s the thing: nothing about PR is instant.

While nothing “visible” is happening, we’re deep in the work that actually matters:
• figuring out which angles make sense for journalists (and which ones won’t land at all)
• shaping your story so it fits into what the media is already covering
• lining up opportunities with events, awards, and speaking platforms that actually build credibility
• making sure your name starts showing up in the right places, with the right people, over and over again.

It’s not always loud and clear in the moment. But it’s the work that makes everything else possible.
PR doesn’t switch on. It builds.

And the companies you see everywhere right now? They didn’t get there because someone “pressed go” on visibility. It’s years of showing up, building trust, stacking small wins until the market starts to recognise them without effort.

That’s the part people underestimate: nothing compounds faster than reputation...if you give it time.

Loud and Clear exists for exactly that. We work with companies that are building something real, and help them turn that into visibility that actually sticks.

If that sounds like where you’re headed, you know where to find us.
📩 [email protected]

22/05/2026

𝗠𝘂𝘀𝘁 𝗿𝗲𝗮𝗱 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘄𝗲𝗲𝗸𝗲𝗻𝗱: 𝗙𝗹𝗮𝘅 𝗶𝘀 𝗳𝗶𝗻𝗱𝗶𝗻𝗴 𝗻𝗲𝘄 𝗴𝗿𝗼𝘂𝗻𝗱 🌾

International demand for high-quality flax fibres continues to grow. Jos Vanneste nv, a Belgium-based flax specialist with five generations of expertise, is positioning itself firmly for what comes next as it welcomes Vybros Capital Partners and textile entrepreneur Joe Lano as new co-investors.

The partnership combines complementary expertise and growth capital to strengthen the company’s position in a market with growing demand for flax and sustainable textile fibers. It will support continued international expansion, with a focus on organic growth and selective strategic opportunities, while fully respecting the company’s values and culture.

Happy to support Vybros Capital Partners, Joe Lano and Nv Jos Vanneste : Flax Fibers-Flax Tops-Linen Yarns with the press strategy behind this milestone.

With thanks to De Standaard, De Tijd, Made in West-Vlaanderen, Trends Kanaal Z and La Libre, among others, for helping bring the story to a wider audience. 🙏

15/05/2026

𝗠𝘂𝘀𝘁 𝗿𝗲𝗮𝗱 𝗳𝗼𝗿 𝘁𝗵𝗲 𝘄𝗲𝗲𝗸𝗲𝗻𝗱: 𝗢𝘃𝗲𝗿𝗵𝗲𝗮𝘁𝗶𝗻𝗴 𝗶𝘀 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗯𝗶𝗴 𝗰𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 𝗳𝗼𝗿 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴𝘀.

When constructing or renovating a building, cooling is too often an afterthought, resulting in a need for energy-guzzling, noisy air conditioning.

We need to take a smarter approach and think about cooling from the very beginning. Sustainable and energy-efficient ways to cool actively already exist, such as the water-based solutions by Jaga Climate Designers.

Enter the new Briza: Jaga's new water-based ventilo-convector that integrates heating and cooling in one compact, sustainable and design-forward solution.

✔️ Optimised for low water temperatures, the perfect match for heat pumps and floor heating
✔️ Energy-efficient alternative to traditional air conditioning
✔️ Four design lines, multiple installation options – for new builds and renovations
✔️ Future-proof and EPB/EPC 2028-ready

The launch took place in the presence of Flemish Minister of Environment Jo Brouns at Jaga's production site in Diepenbeek, where a €21 million investment signals serious commitment to innovation for water-based climate solutions.

📢 Thanks to Installatie & Bouw, Made in Limburg, Ecotips, and Sanilec (PMG), among others, for putting this topic on the radar of Belgium's construction industry.

12/05/2026

⏳ Only 2 days left!

Vote 𝗟𝗼𝘂𝗱 𝗮𝗻𝗱 𝗖𝗹𝗲𝗮𝗿 for the PR Publieksprijs 🙌.
It only takes a few seconds and could make all the difference!

👉 Vote now and help us win!

🌟 🙏 𝗪𝗲 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂𝗿 𝘃𝗼𝘁𝗲!

We 𝗺𝗮𝗱𝗲 𝘁𝗵𝗲 𝘀𝗵𝗼𝗿𝘁𝗹𝗶𝘀𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗣𝗥 𝗣𝘂𝗯𝗹𝗶𝗲𝗸𝘀𝗽𝗿𝗶𝗷𝘀... and now it’s not a jury deciding, it’s you!

The Blood Donor campaign with AniCura Belgium and Animal Blood Bank Benelux was to make a very real but little-known problem visible: the ongoing shortage of donor blood for animals. We leveraged World Blood Donor Day to also speak up for pets. The story found its way to all media outlets nationwide and didn't miss the mark: 17.5 million impressions, new donors stepping forward, and pets getting the transfusions they needed.

This is the work behind our shortlist nomination. Now it's up to you: vote for Loud and Clear in the Shortlist PR-Campaign category and make sure this story keeps pumping 😉👀.

👉 Vote here: https://bit.ly/4eL6r75

06/05/2026

𝗔𝗽𝗿𝗶𝗹: 𝗳𝘂𝗹𝗹 𝘀𝗽𝗲𝗲𝗱 𝗮𝗵𝗲𝗮𝗱

From overheated Belgian homes to solar panels in Stad Roeselare and the streets of Stad Gent , this month took us everywhere. Here's a look at what we've been up to:

🏡 In summer, everyone calls for airco. JAGA doesn't.
The first warm days are here, and with them, the yearly rush for air conditioning. We pitched a sharper take to key media: what if we stopped treating overheating as something to fix, and started preventing it? Several interviews in the bag helping us build awareness around the topic.

☀️ Roularta Media Group powers up with a unique solar park
Nearly 3,000 solar panels, a €1.1 million investment, and a site that boosts both energy output and local biodiversity. We supported the internal communications team in organizing the press conference and media outreach, generating strong coverage. A media company taking energy into its own hands. Literally!

📄 Vytech : a refresh that means business
Moving, building, installing or relocating machines, Vytech is the specialist that thinks along with you. Their brochure needed to reflect that hands-on, no-nonsense expertise. We updated the content and restructured the story to match.

🌍 What would you say to the planet?
On EarthDay.org , Go Forest didn't just post about climate change, they took the question to the streets. Passersby in Ghent's Veldstraat picked up a phone and left a voicemail for the planet. We backed the campaign with strategy and press outreach, making sure the story travelled.

🙌 We're growing — and hiring
Got a sharp pen, a strategic mind, and a nose for a good story? We're looking for a PR Consultant and a Communications Consultant to join our team. Know someone, or is that someone you? Check the open positions and get in touch.

April’s done, time to level up in May!
👉 Want your story in the mix? Book a meeting via https://pulse.ly/e3nfbr7y5m

30/04/2026

🌟 🙏 𝗪𝗲 𝗻𝗲𝗲𝗱 𝘆𝗼𝘂𝗿 𝘃𝗼𝘁𝗲!

We 𝗺𝗮𝗱𝗲 𝘁𝗵𝗲 𝘀𝗵𝗼𝗿𝘁𝗹𝗶𝘀𝘁 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗣𝗥 𝗣𝘂𝗯𝗹𝗶𝗲𝗸𝘀𝗽𝗿𝗶𝗷𝘀... and now it’s not a jury deciding, it’s you!

The Blood Donor campaign with AniCura Belgium and Animal Blood Bank Benelux was to make a very real but little-known problem visible: the ongoing shortage of donor blood for animals. We leveraged World Blood Donor Day to also speak up for pets. The story found its way to all media outlets nationwide and didn't miss the mark: 17.5 million impressions, new donors stepping forward, and pets getting the transfusions they needed.

This is the work behind our shortlist nomination. Now it's up to you: vote for Loud and Clear in the Shortlist PR-Campaign category and make sure this story keeps pumping 😉👀.

👉 Vote here: https://bit.ly/4eL6r75

29/04/2026

𝙈𝘿𝙎 𝙇𝙚𝙜𝙚𝙣𝙙𝙖𝙧𝙮: 𝙙𝙤𝙣𝙚 𝙖𝙣𝙙 𝙙𝙪𝙨𝙩𝙚𝙙!

What. An. Achievement.

After 270 km across the Sahara, the desert chapter is officially closed – for this year at least 😉!

A huge congratulations to Delphine Van Hoecke and Steven Vandersteene for taking on one of the toughest endurance challenges out there and seeing it through, step by step, all the way to the end.

Big thanks to everyone who followed, donated, cheered, and kept the energy going from afar. You were part of it too 🙌.

Missed the adventure? You can follow it back day by day thanks to Made in West-Vlaanderen and Karel Cambien, so you can relive Delphine and Steven’s adventure through the desert in a daily diary series. A behind-the-scenes story worth (re)reading: https://bit.ly/4txYG9l

👉 Want to support their mission? Every step (still) counts: https://bit.ly/4c72MxB

25/04/2026

𝗠𝘂𝘀𝘁 𝗿𝗲𝗮𝗱 (𝗼𝗿 𝗵𝗲𝗮𝗿): 𝗪𝗵𝗮𝘁 𝘄𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝘀𝗮𝘆 𝘁𝗼 𝘁𝗵𝗲 𝗽𝗹𝗮𝗻𝗲𝘁?

For Earth Day, Go Forest turned that question into a real-life moment in the streets of Ghent. In Veldstraat, passersby picked up a phone and were invited to leave a voicemail for the planet.

The Earth didn’t pick up, but the messages were recorded. In Theux later that week, they were played back during a tree-planting moment as volunteers planted new trees.

Belgian public figures Vincent van Sande, Sarah Vandeursen, Steve Geerts, Ella-June Henrard, Bart Hollanders and Wouter Hendrickx supported the campaign and left their personal messages to the planet via a social media videos.

🌳 Go Forest believes awareness without action means nothing. That’s exactly the philosophy behind this campaign: have people stop and truly reflect on nature restoration and climate change.

We’re proud to have supported Go Forest with the campaign strategy and press outreach behind this Earth Day activation, helping the story get the attention it deserves.

Thanks to Flair, TAGMAG and PUB for helping share the story. 💚

21/04/2026

𝙏𝙪𝙚𝙨𝙙𝙖𝙮 𝙏𝙞𝙥: 𝙔𝙤𝙪𝙧 𝙘𝙤𝙢𝙥𝙖𝙣𝙮 𝙞𝙣 𝙖 𝙣𝙪𝙩𝙨𝙝𝙚𝙡𝙡 🥜

Let’s be honest: even seasoned CEOs, business owners, and teams often struggle to explain what their company does — clearly and concisely. If it takes too long to get to the point, you’ve already lost your audience.

Your story is gold, but if the key points aren’t sharp and easy to grasp, they get lost in the noise. That’s where the boilerplate comes in: your signature paragraph that captures who you are, what you do, and why it matters, all in one polished, to-the-point package.

Think of it as your elevator pitch, refined and ready for press releases, presentations, awards… anywhere your story needs to shine. A strong boilerplate ensures journalists, partners, and event organizers get your story straight — fast.

💡 Pro tip: Keep it crisp, compelling, and unmistakably you. A killer boilerplate = less guesswork, more coverage, and instant credibility.

Master it, and suddenly everyone in your organisation is telling the same clear, concise story.

Want more insider tips? DM us or email [email protected] for our PR tip cards: quick, actionable, and designed to make your story shine.