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Unmute You, Veldkant 33, Kontich (2026)

04/06/2026

When joined us in 2024, he didn’t just bring a fresh pair of eyes 👀 he brought a hunger for the technical side of storytelling. Two years later, he has carved out a unique space for himself where motion design meets complex web builds.👨‍💻

For Xander, his adventure at UY hasn’t just been about learning new software but about mastering the process. He’s traded “guessing” for a rock-solid workflow. Whether he’s mapping out intricate storyboards or building seamless experiences in Webflow, Xander has become the architect of his own creativity.

You can see that growth in his confidence, too. From his first days to his recent knowledge-sharing session, Xander has evolved into a designer who owns his work, and it’s amazing to witness. 🚀

He also remains a grounding force, by the way. He’s a tech enthusiast, yes, but one who knows where to draw the line. While tools can provide efficiency, only a human can provide that authentic spark that makes a brand feel real. Something he safeguards in his designs.

Happy work anniversary, Xander. 🥳 Thank you for adding so much soul to our storytelling!

28/05/2026

Not every case needs to be brand new to be worth talking about. Some simply keep evolving. 🚀

Coretecs is one of those for us. A collaboration that started a few years ago and is still going strong today.

It started with a clear mission: 𝗯𝗿𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝘃𝗶𝘀𝗶𝗼𝗻 𝗮𝗻𝗱 𝘀𝘁𝗼𝗿𝘆 𝘁𝗼 𝗹𝗶𝗳𝗲. From naming to a visual identity, we built a brand that carries their energy and ambition, feels like them and speaks clearly to the people they want to reach.

That story needed a place to live and grow, so we built a custom website in Webflow from the ground up. One that is on brand and aligned with their story at that moment, but built with the future in mind.

Events, landing pages and solutions can be added quickly, turning the website into more than a static brochure. It became a scalable content hub that keeps up with their growth, without needing to rethink everything every time something changes.

That’s also why this case still matters to us. Not just because of what was built, but because it continues to support what comes next.

Love to keep working on it together to this day, creating a great story that sticks! 🙌🏻

22/05/2026

“𝘝𝘪𝘴𝘶𝘢𝘭 𝘪𝘥𝘦𝘯𝘵𝘪𝘵𝘺 𝘪𝘴 𝘵𝘩𝘦 𝘧𝘪𝘯𝘪𝘴𝘩 𝘭𝘪𝘯𝘦 𝘰𝘧 𝘢 𝘣𝘳𝘢𝘯𝘥𝘪𝘯𝘨 𝘮𝘢𝘳𝘢𝘵𝘩𝘰𝘯. 𝘠𝘰𝘶 𝘤𝘢𝘯’𝘵 𝘤𝘦𝘭𝘦𝘣𝘳𝘢𝘵𝘦 𝘢𝘵 𝘵𝘩𝘦 𝘦𝘯𝘥 𝘪𝘧 𝘺𝘰𝘶 𝘩𝘢𝘷𝘦𝘯’𝘵 𝘥𝘰𝘯𝘦 𝘵𝘩𝘦 𝘩𝘢𝘳𝘥 𝘸𝘰𝘳𝘬 𝘰𝘧 𝘵𝘩𝘦 𝘧𝘪𝘳𝘴𝘵 42 𝘬𝘪𝘭𝘰𝘮𝘦𝘵𝘳𝘦𝘴.” 🏁

In B2B, it’s tempting to skip straight to the ‘look and feel’. But visual identity only works when it’s backed by a solid foundation.

It requires sharp positioning, a resonant brand story, and a tone of voice that carries your message consistently across every touchpoint. Without that foundation, even the coolest brandings become a collection of scattered decisions instead of a coherent whole.

We believe in stories that stick. Same goes for B2B Branding. It’s never about being loud for the sake of it, but being distinctive enough to stop people from scrolling past your brand.

Interested to know more about our approach and philosophy? 👉 Read the full blog on our website.
Is your branding already on point, but need help bringing it to life? We’ve got you covered there too.

12/05/2026

Sometimes companies evolve and lose sight of what made them strong in the first place. That was exactly the challenge SumSum was facing.

Following a change in leadership, the team wanted to 𝘳𝘦𝘵𝘶𝘳𝘯 𝘵𝘰 𝘵𝘩𝘦𝘪𝘳 𝘳𝘰𝘰𝘵𝘴: helping companies move forward with rock-solid project management, business analysis, functional analysis, and product ownership.

To make that shift visible, the brand itself needed to change. Starting with a clear, recognisable story, supported by a new name and visual identity.

Here’s how we translated that shift into their new brand:

1️⃣ 𝗦𝗼𝗹𝗶𝗱 𝗴𝗿𝗼𝘂𝗻𝗱
We translated the story and background into different directions. The team chose 𝗧𝗲𝗿𝗿𝗮, a name that reflects the strong foundation they provide for their clients. That thinking also shaped the baseline: 𝗦𝗼𝗹𝗶𝗱 𝗴𝗿𝗼𝘂𝗻𝗱 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗽𝗿𝗼𝗴𝗿𝗲𝘀𝘀.

2️⃣ 𝗠𝗮𝗸𝗶𝗻𝗴 𝗮 𝗺𝗮𝗿𝗸
With the new name in place, it was time to shape the new logo. To capture their ability to keep a helicopter view while pivoting quickly when projects demand it, we introduced the 𝗱𝗿𝗮𝗴𝗼𝗻𝗳𝗹𝘆 as the brand’s ‘landmark’.

3️⃣ 𝗟𝗮𝘀𝘁𝗶𝗻𝗴 𝗶𝗺𝗽𝗮𝗰𝘁
We developed a visual style that feels both trustworthy and confident. Earthy tones to reflect stability and trust; bold and custom-made fonts to give the brand the impact it deserves.

So no, branding isn’t about picking a random colour.
𝗜𝘁’𝘀 𝗮𝗯𝗼𝘂𝘁 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗮 𝘀𝘁𝗿𝗼𝗻𝗴 𝘀𝘁𝗼𝗿𝘆 𝗮𝗻𝗱 𝗺𝗮𝗸𝗶𝗻𝗴 𝗶𝘁 𝘀𝘁𝗶𝗰𝗸.

Proud to see Terra Consultancy standing on such solid ground now.

07/05/2026

When defining your brand identity, it’s all too easy to get stuck on personal preferences. You might find yourself dismissing 𝘢 𝘤𝘦𝘳𝘵𝘢𝘪𝘯 𝘱𝘶𝘳𝘱𝘭𝘦 𝘣𝘦𝘤𝘢𝘶𝘴𝘦 𝘰𝘧 𝘢 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘤𝘰𝘯𝘯𝘦𝘤𝘵𝘪𝘰𝘯, or following 𝘢 𝘨𝘶𝘵 𝘧𝘦𝘦𝘭𝘪𝘯𝘨 𝘢𝘣𝘰𝘶𝘵 𝘢 𝘴𝘱𝘦𝘤𝘪𝘧𝘪𝘤 𝘨𝘳𝘦𝘦𝘯 that has nothing to do with your business goals.

Sound familiar? 😉 This is where many branding meetings go to die: a minefield of personal opinions and random associations.

But here’s the thing: your B2B brand isn’t about your favourite colour or what looks good in your personal wardrobe. It’s not even about personal taste at all. It’s about the 𝘷𝘢𝘭𝘶𝘦𝘴 of your company and the narrative you want to own in the market.

Branding starts with your story. The goal is to translate that narrative into a visual identity that serves your goals and not your flavour of the week.

👉 Looking to turn yours into a professional brand that stands out? Let’s talk!

30/04/2026

Knowledge is power 🧠
… But only if you share it.

Last week, we stepped up our game with another internal knowledge sharing session.

schooled us on the art of presentations. Life’s too short for boring slides, so he demonstrated to us how you can spice things up while still remaining authentic.

Meanwhile, took us on a deep dive into the future, exploring how AI is flipping the script on motion design. Truly astounding stuff he showed us, the eclairs almost fell from our gaping mouths.

Thanks for keeping us on our toes, guys!

The perfect example of how “Always different, always you” also means “Staying sharp, staying curious”. 🙌

23/04/2026

“𝘞𝘦 𝘷𝘢𝘭𝘶𝘦 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨, 𝘣𝘶𝘵 𝘤𝘳𝘦𝘢𝘵𝘪𝘯𝘨 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘦𝘷𝘦𝘳𝘺 𝘸𝘦𝘦𝘬? 𝘞𝘦 𝘥𝘰𝘯’𝘵 𝘩𝘢𝘷𝘦 𝘵𝘪𝘮𝘦 𝘧𝘰𝘳 𝘵𝘩𝘢𝘵. 𝘓𝘦𝘵’𝘴 𝘫𝘶𝘴𝘵 𝘳𝘶𝘯 𝘴𝘰𝘮𝘦 𝘢𝘥𝘴 𝘢𝘯𝘥 𝘴𝘦𝘦 𝘸𝘩𝘢𝘵 𝘩𝘢𝘱𝘱𝘦𝘯𝘴.”

We hear this more often than you’d think.

Having a content strategy is great.
Actually executing it consistently is where things usually get difficult.

Not because companies have nothing to say.
But because creating content week after week takes time, structure and the right mix of skills.

Film, write, design, plan … It all adds up quickly.

The good news: the fix is relatively easy!
📸 𝗕𝗮𝘁𝗰𝗵 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻: Take 1 dedicated moment to create a month’s worth of content. This reduces the ‘context switching’ that drains productivity.

💡𝗥𝗲𝗽𝘂𝗿𝗽𝗼𝘀𝗲 𝗘𝘅𝗶𝘀𝘁𝗶𝗻𝗴 𝗖𝗼𝗻𝘁𝗲𝗻𝘁: Turn one long-form video into five short-form clips, or turn a blog post into a carousel, social post, newsletter ...

That’s exactly what our Content Day is about.
Four hours of recording. Six months of content.
(Nope, that’s not a maths error. 😉)

Take our client, Upchained. They needed a steady stream of high-quality content without the weekly scramble. So, we organised a single half-day session.

We sat down, hit record, and captured their story and expertise.

And yes: from those four hours, we were able to extract enough fuel to keep their channels alive for over half a year!

One morning of focus. Months of visibility.
On brand, on topic, and on time.

Something for you too? Let’s fill your content library in one go. 🤙

16/04/2026

Posting without a strategy rarely fails because of bad ideas.
It fails because 𝘁𝗵𝗲𝗿𝗲’𝘀 𝗻𝗼 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻 𝗮𝘁 𝗮𝗹𝗹.

It’s a recurring pattern. A company decides to "𝘥𝘰 𝘤𝘰𝘯𝘵𝘦𝘯𝘵". Great!
But then they launch a podcast, commit to three blogs a month, and try to conquer Instagram, LinkedIn, and TikTok simultaneously.

Four weeks later? Radio silence.

That’s why everything starts with a solid content strategy. Need help getting yours right? Come knocking, we’re glad to help you out. 🤙

09/04/2026

From raw potential to Art Director: Gauvain’s story at Unmute You.

Back in 2019, Gauvain joined the baby version of our start-up with a handful of sketches and a lot of "go-getter" energy. Today? He’s the Art Director at Unmute You, with 50+ brand identities under his belt and a mindset as sharp as his designs.

Gauvain’s journey is the perfect example of what happens when you prioritise potential over a polished CV. He’s evolved from a junior figuring it all out to the "godfather" of our branding, setting the lines and mentoring our entire design team.

He’s also become a bit of a local legend around here. Not just for his creations, but for that unmistakable Ghent accent and razor-sharp wit. It’s a common refrain from clients: ‘We’d like to talk to the guy in the cap, we love his creativity!’ It’s that signature look and charm that makes Gauvain, well... Gauvain.

And whether it’s photography, illustration, or motion, Gauvain’s broad toolkit allows him to speak everyone’s language and push every project just that little bit further.

Happy work anniversary, Gauvain. Here’s to many more years of unmuting brands together! 🥂

02/04/2026

All aboard the Unmute You train: we’re hiring a new 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗲𝗲𝗿.

Are you someone who knows how to turn strategy into action, keep an overview across multiple clients, and make content actually work? Then this might be your next stop. 🙌

We’re looking for a B2B marketeer with 2 to 5 years of experience in an agency or consultancy. Someone who knows how to connect the dots between client, team, planning, channels, and results.

At Unmute You, the power lies in the team.
You can rely on a team of creatives to translate the story into the right format, while you make sure it reaches the right people at the right time. 🤝

Organic or paid. LinkedIn, Instagram, Google Analytics, SEO or SEA… you know which levers to pull, and every choice you make is backed by data, not gut feeling. 📈

We specialise in B2B and know our way around the IT and engineering market. So being comfortable in that world definitely helps. But we’re not here to stay in one lane forever.

And yes, we work hard. But all work and no play? That’s never okay.
We value a healthy dose of fun, bad jokes, and food which seems to be the common denominator.

If keeping B2B far away from boring sounds like your kind of ride, then check out the full job description and apply 👉 link in bio

Unmute You

04/06/2026

28/05/2026

22/05/2026

12/05/2026

07/05/2026

30/04/2026

23/04/2026

16/04/2026

09/04/2026

02/04/2026

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