Hoet&Hoet

Hoet&Hoet We are an independent branding studio, founded in 1989, shaping unique and experiential brands that resonate with their audience. Brandsettersnest

We focus on forging genuine emotional connections that nurture positive experiences.

From bold colours and refined hot foil details to motion design and sculpted molding work — every element of Charlemagne...
25/09/2025

From bold colours and refined hot foil details to motion design and sculpted molding work — every element of Charlemagne’s identity was crafted to reflect the same spirit of sophistication. Packaging, chocolate, and storytelling come together under a single signature: “Sacré chocolat.”

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01/09/2025

We are thrilled to announce that our project OWURU has been featured in the Behance Graphic Design gallery, specifically in the Branding category!

It's an honor to be recognized among so many talented creators, and we're so grateful for the recognition.

Take a look at the project here: https://www.behance.net/gallery/206949561/OWURU

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Branding : Hoet&Hoet
Website & 3D : Stoëmp

18/07/2025

A look back at our branding work for DELI traiteur.
From strategy to visual identity, we helped the brand shift towards a more joyful and responsible expression of convenience.

Through a flexible graphic system, clear messaging, and adaptable applications — from packaging to signage and motion — the identity supports a brand that’s both warm and conscious.

A case that still feels fresh — and that reflects our belief in coherent, expressive design at every touchpoint.



Motion Design :
Mirante
Claassen

26/06/2025

ASSAR’s logo evolves — just like the spaces they imagine.
Animation by Cartel Agency

A brand identity built like architecture: human, inclusive, and evolutive.For ASSAR, “architecture cannot exist without ...
26/06/2025

A brand identity built like architecture: human, inclusive, and evolutive.

For ASSAR, “architecture cannot exist without people.” We translated this vision into a brand universe that is both precise and sensitive — with light lines, open shapes, and thoughtful details.

From the animated logo to the stationery, from web design to the visual language, every element reflects the way they imagine space: accessible, modular, and deeply human.

A fully integrated project — digital, physical, and visual — designed as a coherent experience.

SOL de los Pedroches is more than a brand — it's a revived terroir, a vision rooted in regenerative agriculture and brou...
15/05/2025

SOL de los Pedroches is more than a brand — it's a revived terroir, a vision rooted in regenerative agriculture and brought to life through design.
From logo to packaging, illustrations to storytelling, we crafted a full brand universe that reflects the authenticity of the land and the people behind it. Inspired by the rhythms of nature and the richness of the Sierra Morena, every detail — from the visual identity to the label color codes — helps express the values of this exceptional finca.
A project where branding becomes a tool to reconnect with nature and elevate fair, earth-born products.

Photography I'm David Plas Photographer

Shaping the energy of a city through design.Over a decade ago, we created a visual identity for Sibelga, the sole operat...
24/04/2025

Shaping the energy of a city through design.
Over a decade ago, we created a visual identity for Sibelga, the sole operator of electricity and natural gas distribution in the 19 communes of the Brussels Capital Region.
From the glowing circle logo — symbolizing a continuous flow of energy and the warm of sun — to a custom typography system inspired by urban life, every detail was designed to reflect Sibelga’s mission: powering Brussels reliably and sustainably.
This identity lives far beyond the logo. Business cards, vehicle signage, brochures, folders, and detailed brand guidelines ensure consistency across all touchpoints.
A decade later, the system still holds strong — proof that thoughtful, meaningful design can stand the test of time.

A fresh new identity for Natura — authentic, natural, and made to be shared.From packaging design to picnic moments, fro...
01/04/2025

A fresh new identity for Natura — authentic, natural, and made to be shared.

From packaging design to picnic moments, from logo to every touchpoint, we’ve crafted a brand that feels as warm and sincere as the products themselves.
A strong visual system, clear guidelines, and a cohesive experience across various touch-points — this is design rooted in real life.

Simple. Honest. Delicious. Just like Natura.

It’s time to remember our work for XVL, a Belgian interior design brand founded by Xavier Van Lil.We designed a timeless...
23/01/2025

It’s time to remember our work for XVL, a Belgian interior design brand founded by Xavier Van Lil.

We designed a timeless and modular brand identity that reflects their philosophy of adaptable, thoughtful spaces. From the logo to the monogram, each element was built from the same shape system, allowing endless flexibility—just like XVL’s approach to space design.

The branding extended to all touchpoints: inspiring prints, impactful signage, elegant digital designs. Each piece was thoughtfully crafted to highlight XVL’s commitment to refined, modern interiors.

Swipe through to see how we brought their vision to life—where timeless design meets modular creativity.

13/01/2025

A logo in motion, just like innovation.

EUMEPS symbol represents a meeting space, a place for link and exchange, the duality and complementarity of rationality and emotion, the lightness and the sharpness.

Watch as the new EUMEPS logo comes to life—a clean, bold statement for an ever-evolving industry. Modern, timeless, and dynamic, just like EPS technology.


Adres

Chaussée De Lasne 42
Rixensart
1330

Openingstijden

Maandag 09:00 - 18:30
Dinsdag 09:00 - 18:30
Woensdag 09:00 - 18:30
Donderdag 09:00 - 18:30
Vrijdag 09:00 - 18:30

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