19/12/2024
🏁 Honoring Ayrton Senna’s Legacy: Senna Driven Album & Events 🇧🇷
We’re thrilled to present the Senna Driven project, where music and design celebrate the legacy of Ayrton Senna. In partnership with Bulldozer, Senna Brands, and Universal Music, this dynamic project includes a powerful electronic album with 21 tracks from global icons like Armin van Buuren, Meduza, and Vintage Culture, featuring motivational samples from Senna himself. From techno to trance, each track resonates with Senna’s unstoppable spirit.
With the key visual by the Senna Foundation Brasil as our guide, we created a cohesive design for the album and events, including global reveals at Grand Prix events, activations at Tomorrowland, and the album’s grand debut at the Brazilian GP.
Stay tuned as Senna Driven embarks on a world tour, uniting music, events, and Senna’s legacy in a truly inspiring, immersive experience.
🔗 Discover full case:
https://projectbang.agency/cases/senna-driven/