Prestige Consulting & Research W.L.L

21/02/2026

20/02/2026

The Saudi Darts Masters reflects a broader shift: global niche sports becoming regional media properties, shaped by digital-first audiences and high-impact storytelling.

As the 2026 Saudi Arabia Darts Masters takes place this week, all eyes are on Gerwen, fresh off his **Bahrain Darts Masters** victory and continuing a strong start to the year.

Why this matters beyond the oche:
Coverage and commentary as seen across platforms like TalkSPORT, highlight a growing regional appetite for fast-paced, personality-driven sports.

In markets like Saudi Arabia, darts is gaining traction through:
• Short-form highlights & live clips over long broadcasts
• Star-led narratives and rivalries driving repeat viewership
• Cross-platform consumption; TV, radio, social, and streaming
• Event-based fandom rather than season-long loyalty

19/02/2026

Data isn’t insight until it drives action.

18/02/2026

As Ramadan begins, daily routines and consumption patternsundergo a marked shift. Fasting hours reshape when, how, and why people buy.

Ramadan market dynamics:
• Shopping peaks shift to late evenings & pre-iftar hours
• Increased spend on food staples, fresh produce, dates & beverages
• Higher demand for convenience, bulk buying & planned purchases
• Stronger emotional drivers: family, generosity, tradition & value
• Digital engagement rises as screen time moves post-iftar

For brands and retailers, Ramadan isn’t just a seasonal spike, it’s a distinct consumer mindset where timing, messaging, and relevance matter more than volume alone.

17/02/2026

Harvard Business Review: Why Great Locations Fail

In 2011, a major coffee chain launched in an international airport with high hopes — prime foot traffic, global flyers, and polished design. But in less than a year, they quietly shut down. Why? In their rush to scale, they missed one crucial insight: travelers at this terminal were overwhelmingly locals, not international visitors. Locals didn’t want $6 lattes; they wanted tea, quiet, and local snacks. One round of simple observational research could’ve saved millions.

14/02/2026

Qualitative Recruitment & Focus Groups involve bringing together the right people and creating a space where they can openly share their thoughts and experiences with your product or service. Instead of guessing, you hear directly from real users about what works, what doesn’t, and why. For example, having ten people in a room explain exactly why they find your app confusing to use can reveal issues and insights that numbers alone would never uncover.

13/02/2026

Mystery shopping uncovers real customer experiences, gaps, and opportunities - so brands can level up every interaction.

12/02/2026

Survey design matters. Your insights depend on it!

A poorly designed survey can mislead your strategy and derail decisions.
Keep questions clear, avoid leading phrasing, and randomize options to reduce bias.

11/02/2026

Consistency compounds before visibility.

10/02/2026

What customers experience isn’t always what brands expect.
Our mystery shopping and service audits uncover hidden gaps in ex*****on, compliance, and customer experience, turning blind spots into clear opportunities for improvement.

Because what gets measured gets fixed.