O3 Design

13/08/2024

Packaging design for Schneider electrical equipment

Schneider Electric, the French multinational and global leader in industrial technology, commissioned us to create the packaging for its new range of switches and sockets: Lunare UP.

The same packaging is used for many formats and models of switches, sockets, modules and plates. The products are white with a gloss or matt finish and colored in a variety of sizes.

The challenge was to create a packaging that conveys technology, elegance and quality, while allowing the products to be clearly seen and respecting the brand's globally established standards.

The result of the packaging design for the electrical materials was a minimalist concept that highlights the Schneider brand and the products very well at the point of sale. At the same time, it stands out visually from the competition, attracting consumers and helping to boost sales. The product's information is differentiated by labels affixed to the back of the packaging. This greatly reduces production costs.

12/08/2024

Repositioning the Trebeschi brand
How do you stand out in a market where seemingly all the players are the same?

Founded in 1994, Trebeschi was born in Araguari, Minas Gerais – Brazil. Its production is spread over more than 17 municipalities in the states of Minas Gerais, Goiás, São Paulo and Santa Catarina. Its distribution reaches the entire national territory.

It began with the production of tomatoes, becoming Brazil’s largest producer of this fruit. These include the famous Sweet Grape tomato. It later diversified into other fruit and vegetables and now has more than 100 products in its portfolio.

We developed the new branding, repositioning its concept with a focus on health, quality and taste creating a powerful slogan: “Trebeschi, Cultivating Health”, associating the cultivation of products with health. We recreated the logo and visual identity, as well as the packaging design for the different lines and communication materials.

10/08/2024

10/08/2024

Packaging design for Ópera pasta and cheese
Ópera is Delly’s Food Service’s own brand, aimed at the Italian restaurant segment. The products in the range are also sold in small markets to the end consumer.
The range includes a variety of products such as Italian pasta, tomatoes, olive oil and noble cheeses. The challenge in creating the packaging design for the pasta was to come up with a graphic concept with an appetizing appeal that could be applied to all the types of packaging in the range.
The solution was to create a concept reminiscent of the Tuscan countryside, adorned with illustrative images related to Italian recipes with loose elements. In this way, we were able to arrange the images elegantly on any type of dieline.
The design of the packaging for Ópera pasta and noble cheeses tells a story through its images, stirring the consumer’s imagination.

09/08/2024

White wine label design for Vivaz
The first white wine label design project that we made for Vinícola Monte Agudo was VIVAZ.

A refreshing and light Sauvignon Blanc wine, straw yellow in color with greenish tones, clear and bright, it belongs to the winery’s line of relaxed wines. Produced in São Joaquim at an altitude of 1280 m, it won a gold medal at the Wines of Brazil Awards and was awarded gold at the Grand Tasting of Brazilian Wines.

The project began with the creation of the Vivaz brand name. Vivaz means lively. This name was chosen because it refers to lightness and a relaxed moment of consumption.

The Vivaz white wine label design was conceived as an abstract, contemporary and fluid work of art, with bright, cheerful colors that match the concept of the wine and the name.

According to Wine Intelligence, consumers are increasingly basing their purchasing decisions on attractive wine labels, much more than on the product’s own characteristics. That’s why we created a label that is different, modern, elegant and sophisticated.

The paper chosen is textured and the printing has gold hot stamping details, adding more value to the product.

Vivaz is one of the best sellers wines at the Vinhedos do Monte Agudo winery.

07/08/2024

Packaging design for Ópera pasta and cheese

Ópera is Delly’s Food Service’s own brand, aimed at the Italian restaurant segment. The products in the range are also sold in small markets to the end consumer.

The range includes a variety of products such as Italian pasta, tomatoes, olive oil and noble cheeses. The challenge in creating the packaging design for the pasta was to come up with a graphic concept with an appetizing appeal that could be applied to all the types of packaging in the range.

The solution was to create a concept reminiscent of the Tuscan countryside, adorned with illustrative images related to Italian recipes with loose elements. In this way, we were able to arrange the images elegantly on any type of dieline.

The design of the packaging for Ópera pasta and noble cheeses tells a story through its images, stirring the consumer’s imagination.

07/08/2024

Packaging design for Ópera pasta and cheese

Ópera is Delly’s Food Service’s own brand, aimed at the Italian restaurant segment. The products in the range are also sold in small markets to the end consumer.

The range includes a variety of products such as Italian pasta, tomatoes, olive oil and noble cheeses. The challenge in creating the packaging design for the pasta was to come up with a graphic concept with an appetizing appeal that could be applied to all the types of packaging in the range.

The solution was to create a concept reminiscent of the Tuscan countryside, adorned with illustrative images related to Italian recipes with loose elements. In this way, we were able to arrange the images elegantly on any type of dieline.

The design of the packaging for Ópera pasta and noble cheeses tells a story through its images, stirring the consumer’s imagination.

10/06/2022

29/09/2021

Garrafas de vinho de 750ml, conheça a história por trás do tamanho.

🍷SABÍAS POR QUÉ LAS BOTELLAS DE VINO SON DE 750 ml...?

Las botellas de vino son generalmente de 750 ml (75 cl) y no de un litro (1.000 ml). ¿De dónde viene esta especificación?

La capacidad de una botella de vino se normalizó en el siglo XIX y surgieron las explicaciones más locas de este hecho, que correspondían a:

- La capacidad pulmonar de un vidriero;
- Consumo medio en una comida;
- La mejor capacidad para conservar el vino;
- Facilidad de transporte ...
- Nada de esto.

En realidad se trata simplemente de una organización práctica con una base histórica:

En ese momento los principales clientes de los productores de vino franceses eran los ingleses. Pero ellos nunca adoptaron el mismo sistema de medidas que los franceses.

La unidad de volumen de los ingleses era el “galón imperial” que era equivalente a 4.54609 litros.

Para simplificar las cuentas de conversión, transportaron vino de Burdeos en barriles de 225 litros, es decir, exactamente 50 galones, correspondientes a 300 botellas de 750 ml. (75 centilitros).

Siendo más fácil el cálculo, adoptaron que un barril = 50 galones = 300 botellas.

De esta forma un galón correspondía a 6 botellas.

De hecho, por eso aún hoy las cajas de vino suelen tener 6 o 12 botellas ”.

¡El vino también es cultura!

12/08/2021

Somos uma empresa de soluções em design de embalagens e branding com atuação em todo o território nacional.

Estamos com uma vaga para DESIGNER GRÁFICO / ARTE FINALISTA com domínio de Illustrator, Photoshop, InDesign para realizar: arte final, diagramação, montagem, tratamento, revisão e documentação entre outras tarefas relacionadas com a função.

Possuir experiência mínima de 3 anos em design e/ou arte final de rótulos e/ou embalagens para produção pelos processos de offset e flexografia incluindo: fechamento de arquivos, separação de cores, definição de facas, acabamentos e provas.

Buscamos um profissional proativo, ágil, responsável, criativo e comprometido com o trabalho. Preferencialmente com bom domínio do português.

- Turno de 8 horas.
- De segunda à sexta-feira com horário flexível.
- Ambiente muito agradável.
- Contratação CLT

Enviar CV e portfólio com exemplos de peças realizadas e pretensão salarial aproximada por e-mail para [email protected]

03/03/2021

Estamos com uma vaga para arte finalista. Aguardamos os CV's por email para [email protected]