M.Y. INK Marketing

06/09/2026

The funny thing about events is that even the most carefully planned and perfectly executed ones are still vulnerable to human error, equipment failure and things simply deciding to go left.

So, something has gone wrong.

First: breathe.

Not every problem needs panic, and not every person needs to know there is a problem.

Take a moment and ask:

What exactly happened?
Does it affect the guest experience?
Who is best equipped to fix it?
What is Plan B—and how quickly can we put it into motion?

Then communicate clearly, assign the right person and keep everything else moving.

The microphone failed? Get the backup.

A vendor is late? Adjust the run of show.

Something is missing? Work with what you have.

The timeline has shifted? Let the people who need to know know—and keep everyone else focused.

This is not the moment for blame, long explanations or a full investigation. There will be time for the debrief after the guests leave.

Right now, the job is to stay calm, protect the experience and solve the problem without allowing one unexpected moment to define the entire event.

Because great event management isn’t about guaranteeing that nothing will go wrong.

It’s about being prepared enough, experienced enough and calm enough to know what to do when it does.

And if you handle it well?

You make it look like it didn’t. 😉

21/08/2026

STOP ASKING CHATGPT TO “MAKE ME A FLYER.” 😭

The problem usually isn’t the AI.

It’s the prompt.

If you tell ChatGPT:

“Make me a flyer for my business.”

…you’re leaving way too much up to interpretation.

Audience?
Style?
Mood?
Colours?
Layout?
Focal point?
What information matters most?

And that’s how you can end up with a flyer where EVERYTHING is fighting for attention. 😂

One of the simplest rules in marketing design is:

Less is more.

A good flyer needs a clear focal point and visual hierarchy.

Your audience should be able to quickly understand:

What is this?
What matters most?
What do I need to know?
What should I do next?

So instead of asking ChatGPT to simply “make me a flyer,” give it an actual creative brief.

Try this:

Create a [TYPE OF FLYER] for [BUSINESS/EVENT].
The target audience is [WHO IT’S FOR].
The overall feel should be [3–4 BRAND WORDS].
Use a [COLOUR PALETTE] with a [CLEAN / BOLD / LUXURY / PLAYFUL / EDITORIAL] layout.
The main visual should feature [SUBJECT/SCENE].

Leave clear space for:

• [HEADLINE]
• [DATE / OFFER / DETAILS]
• [CALL TO ACTION]
• [LOGO / CONTACT INFO]

Then add:

Keep the layout clean with one strong focal point. Use clear visual hierarchy. Avoid clutter, excessive text, unnecessary badges and too many competing design elements.

And here’s the important part:

Don’t ask AI to do all the thinking for you.

AI can create the visual.

You still need to direct the message.

Because a pretty flyer that nobody can read is still a bad flyer. 😌

Save this prompt for the next time ChatGPT starts giving you graphic-design chaos.

— M.Y. INK Marketing

GraphicDesignTips SmallBusinessMarketing

08/08/2026

I don’t know if we’ll be able to stop the tide of AI-generated flyers 😂… but tune in next week, because we can at least talk about how to generate more effective graphics.

AI can be a great tool. But “generate me a flyer” is not quite the same thing as creating a graphic that actually communicates, converts and supports a marketing campaign.

We’re getting into it. 👀

07/08/2026

Been quiet on the creek… but definitely not quiet in marketing. 😅

From entertainment and events to youth development, advocacy and brand building, there’s been a lot happening behind the scenes this summer — so consider this your little catch-up.

We’re talking:
Culture Shock 🎶
JA Bahamas Grand Bahama volunteer recruitment
The JA Bahamas Alumni 5K Fun Run/Walk 🏃🏾‍
Dis We Beach Community Beach Day

More information on each campaign/event will be in the comments.

Also, influencers? Respect. Because trying to give a marketing update, get ready, remember what I’m saying and pretend I know what I’m doing with makeup was unnecessarily stressful. 😂

Expect more behind-the-scenes marketing, campaign breakdowns, practical lessons and honest conversations about what it actually takes to move from posting to marketing.

01/08/2026

14/07/2026

Small business budgets be budgeting — and we know you love a deal. 😏

So, for a limited time, take advantage of our special intern web rates starting at just $15 per hour.

Need quick edits, uploads, new pages, basic maintenance or a simple website build? Send it our way.

All work is completed under the supervision of M.Y. INK Marketing, so you get the support without the big-business price tag.

Limited spaces available. Submit your project for a quote: https://forms.gle/rN7oGxU3wTM1chTZ7

Rates vary based on project scope. Terms apply

Thank you for your interest in M.Y. INK Marketing’s Intern Web Services. We are offering limited website support at special intern rates starting from $15 per hour for suitable website creation, updates and maintenance projects. All requests will be reviewed by M.Y. INK Marketing to determine whet...

24/05/2026

How do you handle the anxiety of event day?

Over the years, I’ve learned that the devil is in the preparation.

Event day anxiety usually increases when too many things are being left to the last minute, when teams are unclear on their roles, or when communication hasn’t happened early enough.

The truth is, once you’re dealing with equipment, people, schedules, vendors, moving parts, and live audiences, something may go wrong.

That’s not pessimism. That’s event reality.

The key is not trying to control every single detail in the moment. The key is being prepared enough to respond well when things shift.

A few things I’ve learned the hard way:

Micromanaging team leads can slow everything down.

Poor communication creates unnecessary pressure.

A lack of planning almost always shows up on event day.

Trying to control everything yourself increases the risk of things falling through the cracks.

Pushing the original “vision” too hard on event day can sometimes compromise the actual event experience.

And refusing practical workarounds, especially when time is tight, can turn a small issue into a much bigger one.

The better approach?

Prepare properly.
Brief the team clearly.
Assign strong team leads.
Trust the people responsible for their areas.
Keep a checklist close.
Stay solution-minded.
And bring a positive, steady attitude into the room.

Because on event day, calm is contagious.

So is chaos.

Need help thinking through your next event before the pressure hits? Let’s talk it through.



Pictured: Drew and Charles from adapting and thriving.

This is what you want in an event-day team: calm thinking, fast assessment, and the ability to adjust when the scope changes in real time.

Professionalism is not just doing the job you expected.

Sometimes, it is being able to respond well to the job the room suddenly needs.

Not pictured, but very much appreciated: Suzelle and D’Angelo, who worked behind the scenes to help keep things moving.

Special thank you to Kristen from who handled the live stream like a legend.

From pre-event connection che

10/05/2026

The M & the Y in M.Y. INK Marketing.

A throwback to the two who inspired the name — now all grown up, but still my why.

Happy Mother’s Day to the mums who did it, and still do it for them 🥰