Brand Legacy

23/04/2017

Take us through the various twists and turns of your story
Engage your audience in your story
Let the share your laughter and shed tears with you
Make them part of the story
Make your story to be their story

Every brand must be a good story teller
Whats your story?
Who is in your story?
Who will be interested in your story?

Building a brand with a story that connects to its audiences requires a master story teller

Who is your storyteller?



"Polishing Brands, Building Legacies"

22/04/2017

No matter how good the product is,
No matter how good it is packaged
No matter how attractive it is

A product or brand without a story always has something missing about it

It doesnt have to be the best product in the market,
It doesnt have to be the best movie in the market
It doesnt have to be the best clothing design ine market

It just has to tell its story in a relatable manner

Every brand must be a good story teller,
Whats your story?
Who is in your story?
Who will be interested in your story?

Building a brand with a story that connects to its audiences requires a master story teller
Who is your storyteller?



"Polishing Brands, Building Legacies"

22/04/2017

Every country has a story that it is going through
Every city has a story that it is going through

Can your brand story be relatable to the people in your city?
Is it relatable to the people you are targeting?

Whats your story?
Who is in your story?
Who will be interested in your story?

Building a brand with a story that connects to its audiences requires a master story teller
Who is your storyteller?



"Polishing Brands, Building Legacies"

21/04/2017

Every product brand has a story
every business brand has a story
every personal brand has a story

Package your story to be received by its audiences

Building a brand with a story that connects to its audiences requires a master story teller
Who is your storyteller?



"Polishing Brands, Building Legacies"

21/04/2017

Every brand must leave an impression in the minds and hearts of people

It should leave a legendary story behind

The stories should creatememories that will turn into strong affiliations to the brand

Building a brand with a story that connects to its audiences requires a master story teller
Who is your storyteller?



"Polishing Brands, Building Legacies"

21/04/2017

Every brand has a unique story

It has unique perspectives and views of how the world is or should be

Its story is important and should be heard and listened to

Whats your story?
Who is in your story?
Who will be interested in your story?

Building a brand with a story that connects to its audiences requires a master story teller
Who is your storyteller?



"Polishing Brands, Building Legacies"

20/04/2017

Be who you are

Be what you believe in

A strong brand resonates on what it stands for

Tell your story and be clear about what you stand for

Building a brand that connects to its audiences needs a master story teller.
Who is your storyteller?


"Polishing Brands, Building Legacies"

20/04/2017

Your brand is what other people say about you when you are not in the room. So let us develop,market,commercialize and manage your brand.
Be the best with Brand Legacy!

20/04/2017

Every brand must be a good story teller,

Whats your story?
Who is in your story?
Who will be interested in your story?

Building a brand with a story that connects to its audiences requires a master story teller
Who is your storyteller?




"Polishing Brands, Building Legacies"

19/04/2017

What is branding?

Branding is simply giving clues, making sure everyone gets to have an idea what is happening, how it happens and where it happens.

Without good clues, branding will not work

It therefore stands to reason that if Messi was a student of Branding, he will not get an A, why? Because he leaves other players wondering what happened and how it happened on the pitch each and every time.

In Branding, it is not what is said, it is what is heard,
It is not what is presented, it is what is represented



"Polishing Brands, Building Legacies"

19/04/2017

Whatever you want to do, start with branding

Before starting a business, start with branding
Before launching an album, start with branding
Before publishing a book, start with branding
Before releasing a single, start with branding
Before starting an NGO, start with branding
Before launching a new product, start with branding
Before starting a church, start with branding

Brand in the beginning, continue branding, and never stop branding




"Polishing Brands, Building Legacies"

This week on

-Whatever your undertaking, start with branding-

Abraham Lincoln said, "If you give me 6 hours to cut a tree, i will use the first 4 to sharpen the axe"

Sharpening the axe is the same as building a brand for your business or talent project

The more you spend more building a relevant brand, the less you will need to put much effort in getting your business across to customers

learn more about brand marketing strategies from the upcoming book

"What I wish you Knew About Marketing" by Vusi J Jamal

Also check the page "Brand Legacy" for more insights on branding

19/04/2017

What is a brand?

A Brand can be likened to a King, it needs a territory where it rules without challengers

Building a brand is all about choosing which territory to claim and dominate

Branding as a process can be simplified as marking your territory, showing where your product, or business territory is and stands for.

Your product has to be a king of a certain category of needs for it to be qualified as a leading brand

Your business has to be King of a certain territory for it to be qualified as a leading brand

Your talent has to be a King of a certain category of interest for it to qualified as a leading brand

As long as you are confused with others, you do not have a brand yet, you are still in other people's territories, find yours

This is why you need a brand marketing agency, to help you conquer territories and win your brand a kingdom


"Polishing Brands, Building Legacies"