09/01/2026
Ever wonder how customers find businesses like yours online? It starts with keywords — the exact words and phrases people type into Google when they're looking for what you offer. 🔍
Here's a simple keyword research exercise you can try this week:
1️⃣ Write down 5 phrases a customer might search to find your business (think "web designer in Abbotsford" not just "design").
2️⃣ Type each one into Google and scroll to the bottom of the page. Those "related searches" are real phrases people use — gold for your website content.
3️⃣ Notice which competitors show up. What words are they using in their page titles and headings?
4️⃣ Look for "long-tail" keywords — longer, specific phrases like "affordable e-commerce website for small business." They have less competition and attract ready-to-buy visitors.
The goal isn't to stuff your site with keywords. It's to understand the language your ideal customers use — then speak it clearly across your website, blog, and service pages.
Great SEO always starts with listening. When you know what your audience is searching for, every piece of content you create works harder for you. 💡
Working on your keyword list this week? Drop one phrase your customers might search in the comments — we'd love to help you refine it. 👇
Want a hand building an SEO strategy that fits your business? Send us a message and let's talk.
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