09/26/2024
1/3 It’s been almost a year since Grange Design launched their new brand, so it’s about time we deep dived into one our favourite projects to date.
A pillar in the community for over 50 years, Grange Design (formerly known as Carpet Ranch) came to us with the bold goal of redefining their brand to reflect the evolution of their offerings–from a small shop offering carpet and cushion floor in the mid 70s to a 45,000 sq ft showroom of high-quality furniture, flooring, and more.
From an exciting name change, to expanding their design services, to making the big jump into e-commerce (coming soon 👀), we created a timeless brand identity to carry them confidently into the next phase of their business, all while ensuring that their visuals reflected their elevated yet playful personality.
We were able to strike the perfect balance - one that didn’t alienate previous clientèle, but made room for the Grange team’s growing ambitions. We created a brand that thoughtfully honours their roots, doesn’t take itself too seriously, yet manages to remain refined and sophisticated.
Your brand should drive your business forward, not hold it back. Let’s work together to create a brand identity that’s rooted in purpose and positioned for growth. Apply via the link in bio for one of the last fall/winter openings.📆 We’d love to hear from you!
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