https://www.facebook.com/102665741814532/

Freshly Marketed, Belleville, ON (2026)

10/29/2021

Read this if you need more 👀 on your website!

You've (finally!) got a website.

Amazing!

Now... how many people are actually heading over to your website?

Use these tips to drive traffic to your website to help your organic rankings in Google AND help people warm up to you (and your offer)!

Save this post for later when you need some inspiration 🤗.

P.S. - Need help getting your website looking... well... decent? If you're not happy with your website, we offer website design/redesign packages. DM us and we can chat about how we can help you get a gorgeous, highly functional website!

09/29/2021

REUNITED AND IT FEELS SO GOOD!

After what’s feels like a lifetime away, Sam is finally back in the office.

If you’re new around here (or just missed it!), I (Sam) just got married and went on a honeymoon with my new husband.

As much as a loved my time off, I can honestly say I missed my work and Christina! I love what I do, and I’m happy that my butt is officially back in my office chair.

Big thanks to Christina for being an amazing business partner and keeping things running smoothly while I was gone!

Excited for what the fall will bring 🤗.

08/24/2021

The first (or possibly the last!) thing people will see when they land on your website is the hero section. 💻

This is the top section of your website before they have to scroll.

If people don't like what they see and read, they'll leave.

A delicate balance of keywords and conversion copywriting in this section is needed to:

1. Get the right traffic to your website.

2. Reassure them that they are in the right place.

Proper keyword research is crucial.

Not only does it help you figure out what your ideal customer is searching for, but it also helps you use language that isn't overly complex or vague.

Thoughtful and purposeful copywriting is also important in this section.

Start by being very clear about what you do. What problem does your product solve? What is the type of outcome a customer can expect?

No one wants to waste their time reading through paragraphs and paragraphs of copy to help them identify if they are in the right place.

Marrying good copywriting + strategic keywords in the first 100 words of your webpage (outside of your headers... that's a post for another day 😉) helps avoid confusion in your potential buyer, which is a VERY good thing.

P.S. This is just one example of the many instant SEO and copywriting improvements you can do today to improve the amount and quality of traffic to your website.

In fact, we're actually in the process of creating an SEO checklist for our clients (that we also plan to make public!).

📧 WE PLAN TO GIFT A COUPLE OF OUR NEWSLETTER SUBSCRIBERS WITH THIS SEO GUIDE WHEN IT COMES OUT - CLICK THE LINK IN OUR BIO TO BECOME A SUBSCRIBER 🤗 .

08/12/2021

RANT AHEAD ⚠️.

Responsive web design is an approach to web design that makes web pages show up nicely & read well on different devices and screen sizes.

For example, smartphones, tablets, laptops, monitors of different sizes, etc.

Having "responsive design" became popular when Google updated its search engine algorithm in 2015.

The main effect of this update was to give priority to websites that display well on smartphones and other mobile devices.

Hence, many web designers promoted this feature in their services at that time... and it stuck.

But now, six years later, it should just be automatic that your site is designed for mobile devices.

It's an EXPECTATION of good web design.

So, when you're shopping around for a website designer keep this in mind. This filler is often used as a main point of value when it really is the bare minimum of a well-performing website.

When you're shopping around for web designers, assess their understanding of user design, funnels, copywriting, and conversion. This is *usually* a sign of whether they've got an advanced understanding of how to craft a high-performing website.

Double tap ❤️ if you like this type of content!

P.S. - IS YOUR WEBSITE KIND OF A LEMON? Book a 15-min discovery call with us (link in bio!) to get some solid advice on how to improve it!

08/07/2021

THE CRUCIAL INGREDIENTS OF A STRONG BRAND.

A good brand will help its customers recognize them and what they do. Not bad. But let's do better.

A strong brand goes beyond recognition, to a place where its customers resonate with and support its mission.

Here are 6 crucial ingredients to get your brand to that level:

1️⃣ Clarity: Make sure your message is crystal clear - this seems incredibly simple but it's not easy. This is where a good copywriter is invaluable.

2️⃣ Consistency: Your message, voice, values, and look need to be cohesive. Confusion doesn't do a lot to reassure your ideal customer.

3️⃣ Relevancy: Just like the slice of cake in front of us speaks directly to our need for icing-laden carbs, speaking to your audience's needs and struggles helps them realize you're the brand for them.

4️⃣ Distinct: A strong brand stands out. Be an innovator in your field, even if it's in some small way. This helps make it obvious to your dream audience how you are different + why that makes you the best fit for them.

5️⃣ Visibility - Make it easy for your dream clients to find you because you show up consistently and in all the right places.

6️⃣ Honesty - Integrity will get you everywhere (especially in the long-term). Let honesty and ethics guide your brand - potential cutomers will follow because they believe in your values and who you are.

If we could condense all these lessons into one sentence...

Building a strong brand = building relationships with your ideal client.

So take the time to continually work on your brand. Reassess, measure, and find areas where you can improve.

It's worth the time and energy.

❤ TAG someone who's brand you can't get enough of!

😊 SAVE this post to help guide your brand evolution.

08/04/2021

YOUR BRAND IS SO MUCH MORE THAN JUST A LOGO.

Today, we are focusing on visual brand identity basics.

If your ideal client/customer is endlessly scrolling through their timeline/discovery page without reading a thing, how are they going to know that a piece of content is yours?

Short answer: BRANDING.

What's a way to promote trust and make your ideal client/customer feel more comfortable to make a buying decision when they're navigating from your social media profile to your website?

Short answer: BRANDING.

(sorry for having to yell there 😂 - we get passionate sometimes... more rants to come).

Part of your brand recognition is your visual identity.

Your visual identity adds to your brand's credibility. And it's often one of the first places small business owners sink a lot of money into.

It's also one of the things that people want to start on first because it's the most fun.
.. But then you go down the design rabbit hole and realize you don't know what elements you need, so you end up investing a lot of money too soon hiring someone to do it for you.

💫 Side Note: We're all for investing in branding, but all too often this happens before you are comfortable with who you truly are as a brand.

So to save your sanity and the expense, we've created this checklist to help you get started with your visual brand identity.

📢 Save this post for next time you're stuck in visual branding hell...

P.S. - If you're 100% established with who you are as a brand but are looking to build more credibility and trust with your ideal audience, click the link in our bio! We can discuss how we can help you elevate your branding.

07/22/2021

MID WEEK REMINDER:

We all want to be petty sometimes. It's just so easy to get caught up in the small details.

But you can totally do this high road thing! We believe in you 😉.

———————————————————

Drop us a comment below if you're convos have ever digressed down the hilarious road of potential petty 🤣.

Like if you're taking the high road, even if you'd rather not 😬.

07/13/2021

OOOOOHHH WE ARE SO EXCITED!! 💃

Oh Monday- You hit us hard! But we also couldn't wait for you, because we have an exciting announcement!

We are launching a new initiative.

Coffee Chats ☕.

In a nutshell these biweekly chats are your chance to have a quick one-on-one session where we answer your top marketing queries!

In our first quarter, we did our fair share of discovery calls. Two themes emerged from these calls:

1. Small business owners want (and need!) help in multiple areas of marketing, but usually can’t afford to hire help in all the areas that need improvement.

2. Some small business owners have been taken advantage of. They’ve hired people, consultants, or teams to help them - only to be let down by sub-par work. The most heartbreaking part - they’ve spent thousands on marketing help that hasn’t really helped them.

After hearing these stories from our potential clients/clients,
we knew that offering some pro-bono marketing advice could be really helpful.

…….. enter Coffee Chats: Small Business Online Marketing Edition.

So what are they?

We are offering three, *free* 15-20 min slots bi-weekly to answer a marketing question that you have
about your business.
It could be about:
● Branding
● Search Engine Optimization (SEO)
● Website Design/Layout
● Copywriting (how to write words that help sell your product/service)

From how to get more traffic to your website (or other type of online presence - ie. IG/FB profile) to
converting more of that traffic from prospects to paid customers, we’ve got you covered.

Here's how to snag your slot:

1. Follow our Facebook account (we promise promise post lots if great info and hilarious stories!)

2. Head to freshlymarketed.com and sign up for our newsletter (scroll to the bottom of the homepage!)

3. Thats it!

We will be opening up the spots to our newsletter subscribers first and if any remain we will offer them on here again 😉

We can't wait to kick back and chat with you!

Want to chat with us? Drop a comment below and we'll reach out ❤

SPREAD THE LOVE - Tag your fav small biz owner so they can get in on this too!

06/28/2021

GETTING TO THE TOP 🔝
.. of Google's search results that is.

We're starting a Spotlight series to highlight our client wins because there isn't anything better than cheering on a fellow small business owner 🥳.

Our project with Exclusive Detailing was a complete website rebuild, with a special focus on improving SEO ranking and increasing the bookings of a featured service.

While we helped him achieve BOTH goals, we wanted to focus on the amazing SEO rankings.

👆🏼 These are some areas that we focused on in his strategy to help him rank #1 for multiple, highly relevant keywords.

To get these results, it's crucial that you build out a holistic keyword strategy for your website.

Pay particular attention to the well-written copy slide.

Google crawlers love it when you massage your keyword strategy into human-sounding writing (ie. great sales copy).

❤️ Double-tap to celebrate Exclusive Detailing and show them some love!

P.S. - IT'S TIME FOR MORE CUSTOMERS TO FIND YOU. BOOK A FREE CALL WITH US TO HELP YOU FIGURE OUT THE FIRST STEPS. Link in bio.

06/23/2021

YOU MAY BE MISSING VALUABLE INFORMATION.

Writing for your online business is very overwhelming.

In fact, most people don't even realize that there is a whole profession (copywriting), built around writing words that help improve sales.

While the return on investment of hiring a good copywriter is very good, many businesses just don't have the resources in the beginning to hire a copywriter.

When you're in the phase of your business where you're writing your own copy, don't miss out on this valuable information 👆🏼 from your existing customers that can improve the words on your website!

P.S. - SAVE THIS POST AS A REMINDER OF WHAT TO BE LISTENING FOR.

P.P.S. WANT TO HIRE US TO WRITE COPY THAT OPENS CUSTOMER HEARTS (AND WALLETS)? Use the link in bio to get started.

*Reference: Copy School by Copy Hackers.

05/21/2021

WE'RE OFFICIALLY 1 QUARTER INTO OUR BUSINESS!

It has been a busy, exciting few months, and to say that we've learned a lot is an understatement.

Here are some of our hard-earned lessons that we wanted to share with new business owners. Hopefully we can share our mistakes with you, so you don't have to make them too!

WHAT IS ONE BUSINESS LESSON YOU'D SHARE WITH NEW ENTREPRENEURS? Let us know in the comments below!

P.S. - Double tap if you can relate to any of these lessons!

05/21/2021

DOES YOUR BIZ NEED A WEBSITE?

👆🏼 This can be a difficult decision to make.

So it's no surprise that we see business owners either invest too early or too late in a website.

While there are lots of reasons to consider a website, here are 3 big signs that it's time to create a website to help your business grow.

🖥 Do you have questions about when to invest in a website? We'll answer them in the comments (or Messenger)!

P.S. - We're accepting web design, branding and copywriting clients for the month of JUNE. Send us a message to schedule a free 15-min consult to get started!

Freshly Marketed

10/29/2021

09/29/2021

08/24/2021

08/12/2021

08/07/2021

08/04/2021

07/22/2021

07/13/2021

06/28/2021

06/23/2021

05/21/2021

05/21/2021

Address

Telephone

Website

Alerts

Shortcuts

Share

Category