TACKL. Marketing

TACKL. Marketing At TACKL Marketing we strive to increase your conversion funnel and maximize your ROI.

Visit us at tacklmarketing.com and contact us for a instant site audit and quote for your business!

Have you heard?Alleviation Entertainment has been added to the team! We were able to provide packages such as, but not l...
06/14/2021

Have you heard?

Alleviation Entertainment has been added to the team! We were able to provide packages such as, but not limited to SMM ((Social Media Management), SEO (Search Engine Optimization) and Facebook ads.

Will you join the team next?

Are you Interested in pursuing a new brand or idea? Just give us a Dm or send an email to [email protected]

Can we give a warm welcome to another member to our Tackl family? True Gents Barbershop ()In collaboration with True Gen...
06/10/2021

Can we give a warm welcome to another member to our Tackl family?

True Gents Barbershop ()

In collaboration with True Gents we were able to provide to them packages that included, but not limited to SMM (Social Media Management), SEO (Search Engine Optimization), Web Design & Maintenance, as well as sales & marketing consulting.

If you want to take your business to the next level, and reach out to those potential customers and clients but you don’t know how in this ever growing digital world, we can help you. We have a combined 40+ years of marketing experience to bring to the table.

DM us for inquiries and questions.

We would like to welcome  to our Tackl family. Hepple is an upcoming digital marketplace that offers on demand physical ...
06/07/2021

We would like to welcome to our Tackl family. Hepple is an upcoming digital marketplace that offers on demand physical and digital services. Hepple is proudly a Canadian owned and operated company 🇨🇦

Audience overlap can be detrimental to achieving your social media campaign goals. This is because most social media app...
05/05/2021

Audience overlap can be detrimental to achieving your social media campaign goals. This is because most social media apps will use the audience with the better history and can cause you to waste your budget. Here are our Do’s and Don’t’s to avoid audience overlap ⬇️

DOs:

1. Cast a wide net for new users – target interests, locations and age groups
2. Attract users similar to the ones you have in your wide net
3. Bring home individual users through precise targeting using Dynamic Product Ads and Website Custom Audiences – you want to make sure your creatives are keeping them entertained

DONTs:

1. You don’t want to increase your own bids by letting your campaigns compete with each other.
2. You don’t want to bore your audience with repetitive creatives.
3. You don’t want to miss out on targeting people in different stages of the funnel.
4. And you definitely don’t want to create a mix-up in your own campaign reports, which will happen if you have the same people in different target groups.

KPI’s are essential to helping you understand if your product is meetings its business goals and if the product strategy...
05/03/2021

KPI’s are essential to helping you understand if your product is meetings its business goals and if the product strategy is working. Without KPIs, you end up guessing how your product is performing. But choosing the right indicators is not always straightforward. Below are 10 tips to help you select those KPI’s 🔽

1. Be clear on the user and business goals of your product

2. Make the goals specific

3. Use ratios and ranges

4. Avoid vanity metrics

5. Don’t measure everything that can be measured

6. Use quantitative and qualitative KPIs

7. Employ lagging an leading indicators

8. Look beyond financial and customer indicators

9. Leverage trends

10. Use a product scorecard

Need a hand with branding or marketing services?
Jump into our inbox or send us a message, we’d love to get in touch! [email protected]
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Leave it to us to TACKL your marketing goals.
Stay Connected at Tacklmarketing.com
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Make it a habit!What is a marketing Audit?👇👍✔️1)Describe All Marketing Goals and ObjectivesYour marketing goals should b...
03/24/2021

Make it a habit!

What is a marketing Audit?👇👍✔️

1)Describe All Marketing Goals and Objectives
Your marketing goals should be comprehensive and well thought out. Marketing goals should be SMART and align with overarching business objectives.

2)Create Your Customer Personas
If you haven’t created detailed buyer personas for your ideal buyer, take this opportunity to do so.

3) Identify the Competition
Name the top 3–5 competitors in your industry. Note their business information, such as the company name, website, and headquarters location.

4)Describe Your Products and Services
Be sure to include all features, benefits, pricing, sizing, and distribution methods for each product and service that you offer. Analyze how each of your products or services compares to your top competitor(s).

5)Map Out Your Inventory
Create a detailed document that contains all of your current marketing assets. Compile and catalog all of your brand materials and marketing collateral.

6)Analyze Data and Draw Conclusions
Once you’ve assembled and documented all of your data, you should have a pretty clear picture of your company’s standing. Identify areas of strength and weakness as you analyze each section of your marketing audit.

Step 7: Make a Plan and Put It into Action
After analyzing the results of your marketing audit, you can make more informed decisions about how to move forward.
Jump into our inbox or send us a message, we’d love to get in touch! [email protected]
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Leave it to us to TACKL your marketing goals.
Stay Connected at Tacklmarketing.com
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Data-driven decision making (or DDDM) is the process of making organizational decisions based on actual data rather than...
03/20/2021

Data-driven decision making (or DDDM) is the process of making organizational decisions based on actual data rather than intuition or observation alone. Every industry today aims to be data-driven.

“Information is the oil of the 21st century, and analytics is the combustion engine.” – Peter Sondergaard

10 Tips To Enhance Data Driven
Decision Making Strategies below👇

1) Guard against your biases.

2) Define objectives.

3) Gather data now.

4) Find the data needed to solve these questions.

5)Find the unresolved questions.

6) Analyze and understand.

7) Don’t be afraid to revisit and reevaluate.

8) Present the data in a meaningful way.

9) Set measurable goals for decision making.

10) Continue to evolve your data driven business decisions.

Need a hand with branding or marketing services?
Jump into our inbox or send us a message, we’d love to get in touch! [email protected]
- - - - - - - - - - - - - -
Leave it to us to TACKL your marketing goals.
Stay Connected at Tacklmarketing.com
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You need to have a plan when it comes to measuring business success. Here are 6 methods of measuring business performanc...
03/17/2021

You need to have a plan when it comes to measuring business success. Here are 6 methods of measuring business performance for your organization below👇

1. Look At Your Business’s Financial Statements

2. Check Customer Satisfaction

3. Average How Many New Customers You Get

4. Conduct Performance Reviews

5. Stay Current And relevant in the market and and watch for trends.

6. Assess Your Own Expectations

Need a hand with branding or marketing services?
Jump into our inbox or send us a message, we’d love to get in touch! [email protected]
- - - - - - - - - - - - - -
Leave it to us to TACKL your marketing goals.
Stay Connected at Tacklmarketing.com
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In any industry you must understand the market, it's a big part of being able to teach and explain how your industry is ...
03/15/2021

In any industry you must understand the market, it's a big part of being able to teach and explain how your industry is broken down.

10 steps to building an effective marketing strategy⤵️

1️⃣Define Your "Why?

2️⃣Create Your Brand Story

3️⃣Define Your Goals

4️⃣Develop Audience Personas

5️⃣Create a Journey Map

6️⃣Identify Key Channels

7️⃣Develop a Content Strategy

8️⃣Draft a Content Calendar

9️⃣Plan Your Resources

1️⃣0️⃣Simply Measure

Need a hand with branding or marketing services?
Jump into our inbox or send us a message, we’d love to get in touch! [email protected]
- - - - - - - - - - - - - -
Leave it to us to TACKL your marketing goals.
Stay Connected at Tacklmarketing.com
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#ᴄᴀʟɢᴀʀʏɴᴏᴡ

Establishing a clear marketing message is crucial!5 tips below on how to ensure your message is delivered ⬇️1️⃣: Identif...
03/14/2021

Establishing a clear marketing message is crucial!

5 tips below on how to ensure your message is delivered ⬇️

1️⃣: Identify your target audiences. Once you’ve identified a few key personas, start “interviewing” them. What are their pain points? What are their hopes? What do they fear? Which brands do they identify with? How do they see themselves within their organizations? Are there phrases to which they’re likely to respond? The answers to these questions should infuse your messaging.

2️⃣: Review your company goals. Before you spend time honing your key marketing messages, it’s important to understand what those messages need to achieve. If your company is a startup, your primary goal may be branding, so key messages should be long-term to support the brand image you want to convey.
Ascertain your primary value and benefits. This is the crux of a good key message. How is your business or product different? What special capabilities, expertise or accolades set your company apart? How do you do what you do better/faster/smarter/cheaper than the next guy?

3️⃣: Research competitors’ messages. That’s research, not copy. It’s important to understand what your competitors are saying – and what seems to be resonating with their customers – to ensure your messages are hitting the right points and to counter their claims. If Company B says its solutions are the most advanced on the market and help your target buyers look like rock stars at work, your messages should debunk that statement, while emphasizing what sets your offerings apart.

4️⃣:Brainstorm keywords associated with your brand. When people think about Apple, the words that come to mind may include innovative, ubiquitous and effortless. What words do you want your audience to associate with your brand?

5️⃣: Test, test, test. Once you’ve developed your messages, it’s time to test them out. Work the messages into written materials and conversations internally and externally. Are the messages easy to convey? Do they sound as strong verbally as they do on paper? Take the time to test and hone your messages until they’re perfect, and then roll them out across your organization.

Everything in life and business, you only earn more if you become more valuable. Because if you can do more for people t...
03/12/2021

Everything in life and business, you only earn more if you become more valuable. Because if you can do more for people than anybody else does, you can prosper. But you can't do that unless you're constantly educating yourself with the cutting edge.

11 tips to help you learn effectively⤵️

1️⃣Set a goal first.
You need to set a clear goal in order to understand how much time you’re going to spend on studying and to estimate the priority of your self-education.

2️⃣Remember to be consistent.
Consistency is the key to successful learning. When you invest time in the process daily, you remember everything better and master things quicker. That’s why you need to create a study routine and stick to it.

3️⃣Create a schedule.
Scheduling requires you to access your tasks and to organize them in the best way possible.

4️⃣Organize your workplace.
If all you need for studying is within your reach and your workplace is cleaned from all the unnecessary and potentially distracting stuff, it would be easier for you to concentrate on the studying process.

5️⃣Maximize the focus.
The better you focus on studying, the more effective the result will be.

6️⃣Take notes.
The process of note-taking requires you to analyze the text, choosing the most important parts that need to be written down.

7️⃣Experiment with tools.
Some learn the best while doing exercises, some like to play educational games, some remember better when the information is presented visually.

8️⃣Inspire yourself.
Motivating yourself to study all the time could be hard, so you might need something to help you carry on.

9️⃣Don’t forget to practice.
Not all online learning requires practice. But if you have an opportunity to practice what you’re studying, do it.

1️⃣0️⃣Always review.
Even if you think you’ve mastered something well enough, don’t skip the reviewing part. There aren’t many people able to remember something after studying it.

1️⃣1️⃣Make learning a lifestyle.
The best and the quickest way to master something is to surround yourself with it.

Need a hand with branding or marketing services?
Jump into our inbox or send us a message, we’d love to get in touch! [email protected]
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Calgary, AB

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