Search and Social

Search and Social Hi we're Search & Social đź‘‹ Digital marketing experts who develop jaw dropping campaigns & strategies

Some teams might do an escape room, but this felt much more us. Highly recommend getting your team out from behind their...
06/15/2026

Some teams might do an escape room, but this felt much more us.

Highly recommend getting your team out from behind their screens once in a while.
tree.service.ltd how'd we do??

If your website hasn't been updated in years, there's a good chance it's costing you more than you realize.Slow websites...
06/08/2026

If your website hasn't been updated in years, there's a good chance it's costing you more than you realize.

Slow websites, clunky user journeys, and outdated design all send the same message: your business isn't keeping up...
..And when visitors can't quickly find what they need, they'll usually leave and look elsewhere.

That's exactly what we set out to fix with Highfield.

We rebuilt their website from the ground up, creating a faster, more modern experience that better reflects the quality of their brand and makes it easier for users to find what they're looking for.

We know a website shouldn't just look good.

It should build trust, support your sales process, and help turn visitors into customers.

If you want to see what that looks like, swipe to see the transformation.

And if you're curious about what this could look like for you, our DM's are always open.

06/08/2026

The secret to a successful brand shoot usually isn't the camera angle, the editing, or the trend.

It's the people.

One of the things we loved about this shoot with Arise Labs was how easy it was to capture authentic moments.

Real people who genuinely care about what they do.

Because at the end of the day, people connect with people.

And that's exactly the kind of content we're always chasing.

Another amazing event one of our clients is putting on!
05/27/2026

Another amazing event one of our clients is putting on!

05/21/2026

There’s something about a good hype video that makes people want to be part of the event before it even happens.

And that's exactly what we want.

Event socials shouldn’t just act as a recap after everything is over. They should build momentum leading up to it, create energy while it’s happening, and give the event a longer life after the doors close.

The brands and organizations doing this well are turning one event into weeks of content:
Teaser videos
BTS moments
Live coverage
Recap edits
Community reactions
Paid ads + organic content working together

Events aren’t just events anymore. They’re content opportunities, brand awareness campaigns, community builders, and trust signals all wrapped into one.

A strong hype video can:
• Increase attendance
• Build credibility
• Create FOMO
• Help sponsors and partners feel more involved
• Give people a reason to share and engage before the event even starts

Our favourite part: the energy becomes contagious online.

We’ve seen firsthand how much more impact events have when the social strategy is planned alongside the event itself — not treated like an afterthought.

The camera rolling during the event matters just as much as the event itself sometimes.

If you’re already investing time, money, and energy into hosting something meaningful, make sure people actually feel it online too.

05/19/2026

Do you know what the three "C's" are in web designing?

Our web designer Rod is taking us behind the screen to explain his daily process (including coffee).

1. Context
2. Clarity
3. Call to Action

Be sure to watch to see how all of these steps allow your audience to make a decision.

Want to make an impression? Shoot us a dm.

05/08/2026

We know email marketing doesn’t get the same hype as social media right now, but the numbers still speak for themselves:

📧 Email marketing has an average ROI of $36 for every $1 spent
📧 Over 4 billion people actively use email worldwide
📧 And unlike social platforms, your audience actually asked to hear from you there

That last part matters.

Algorithms change. Reach drops. Platforms trend and drop off...

Email is still one of the only places where your audience will show up consistently.

And when done right, it becomes more than just another marketing channel.

If your email strategy currently consists of “we should probably make one,” this is your sign.

05/05/2026

If your brand still looks like who you were 2 years ago… it’s time.

People grow. Their brands should too.

Full rebrand for .yyc—
visual identity, website, voice, the whole thing (yes, even the mini Lisa character).

Now it doesn’t just look good.
It feels like her. And that’s what people buy into.

If your brand feels a little off,
it’s probably not you.

That’s where we come in.

No matter what the challenge is, we’re dialed into something.Things shift. Priorities change.The ability to adjust, adap...
04/27/2026

No matter what the challenge is, we’re dialed into something.

Things shift. Priorities change.
The ability to adjust, adapt and keep it moving is what sets our team apart.
And always get it done.

Need a hand? You know where to find us.

04/24/2026

When everything starts pulling in the same direction, the work starts doing what it should, and our clients get the outcomes they deserve.

Hallelujah.

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Calgary, AB

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