Panel marketing Inc

Panel marketing Inc Panel Marketing™ is a marketing firm, that answers the “how and what do we do” question for our clients.

When it comes to your website, these are non-negotiables! 🖥️1. Differentiator - What makes you different from every othe...
05/15/2025

When it comes to your website, these are non-negotiables! 🖥️

1. Differentiator - What makes you different from every other clinic, coach, or business? This should be clear within seconds. Use a strong tagline!

2. Features & Benefits - Don’t just say what you offer—explain how it helps. Example: Virtual consults = expert care without leaving your home!

3. Unique Selling Points (USPs) - These are why patients choose you: speed, pricing, results, convenience—make them obvious.

Audit your homepage—are these 3 pillars showing up?
📩 DM us for advice!

Social media is more than just a feed—it’s your chance to take people behind the scenes!Use it to communicate your value...
04/28/2025

Social media is more than just a feed—it’s your chance to take people behind the scenes!

Use it to communicate your values and promises to patients, staff, and vendors.

Highlight your services in action, celebrate patient success stories, and create social proof!

Lexus is our copywriter and in-house comedian. On top of that, she has a terrible habit of buying books faster than she ...
09/15/2021

Lexus is our copywriter and in-house comedian. On top of that, she has a terrible habit of buying books faster than she can read them and an inability to finish her coffee before it gets cold; in fact, she probably has a cold coffee sitting on her desk right now. She has been inspired over the years by Fran Lebowitz, Hunter S. Thompson, and Jonas Jonasson. From short Google My Business posts to entire websites, she adapts her style, tone, and voice to the unique individuality of each client. Her favorite part of her job is watching clients react to their new elevator pitch that instantly resonates with them.

When she's not working Lexus spends her time volunteering with women in need, balled up on the couch reading 'The Picture of Dorian Gray', or rowing at the gym while listening to classic punk rock.

Today is our Digital Marketer, Melanie's birthday🎉. So, it was only fitting to feature her for our team highlight today!...
09/06/2021

Today is our Digital Marketer, Melanie's birthday🎉. So, it was only fitting to feature her for our team highlight today! Learn more about her below 👇.

Melanie is our social butterfly gifted with gab. She has a bubbly personality and loves telling stories through writing, which makes her position as Social Media Coordinator/Digital Advertiser the perfect fit.

Her rapport with clients makes it easy for her to understand their clinic and develop a social media strategy that connects with patients. Melanie is also experienced in Google Search Ads and has created campaigns that have resulted in high lead conversions for clients. Each day she strives to go above and beyond for clients to ensure they are well taken care of.

In her spare time, you can find Melanie on a patio with friends or in the mountains. She is also an avid traveler who has backpacked across Europe and spent nine months working on-board a cruise ship as a hairstylist.

Get to know our Founder and CEO, Saqib (Sa-keb) a little better!With a marketing degree from Haskayne School of Business...
09/02/2021

Get to know our Founder and CEO, Saqib (Sa-keb) a little better!

With a marketing degree from Haskayne School of Business, Saqib partly missed the “fun and games” boat of marketing but in fact got all the research, strategy, and the planning side. While most people jump to the ex*****on, Saqib is all about having the right strategy, then executing sustainable marketing actions, which generate consistent results.

Saqib specializes in strategy, planning, and implementation to help clinics reach their full potential. Click the link in our bio to read more about Saqib.

There is a good chance the customer journey for new patients coming to your clinic starts on Google.You may already know...
08/20/2021

There is a good chance the customer journey for new patients coming to your clinic starts on Google.

You may already know that healthcare consumers are avid researchers when it comes to finding the right clinic. Can you guess how common this is though?

Research from Dialog Tech found 67% of healthcare consumers look for clinics using search engines. Spending several months investing in SEO is not always feasible and can sure be time consuming.

Google Search Ads are another way to show up as the first search result instead of your primary strategy being SEO.

Do clinics that have been in business longer get more Google reviews? Well, we conducted primary research to answer just...
07/23/2021

Do clinics that have been in business longer get more Google reviews? Well, we conducted primary research to answer just that.

You might perceive our findings as intriguing, check it out (link in bio).

Content Idea 🚨: Help your audience out by giving them an idea for how often they should be coming in for tune-ups. You c...
07/12/2021

Content Idea 🚨: Help your audience out by giving them an idea for how often they should be coming in for tune-ups.

You can break it down by specifying specific treatments areas. Take it a step further and create future posts with a different focus. For example, if the first post was geared towards the back, the second post can be geared towards the knee.

Are you wanting more patients? You're probably thinking DUH, obviously! Wondering how to effectively invest your ad bud...
06/23/2021

Are you wanting more patients? You're probably thinking DUH, obviously! Wondering how to effectively invest your ad budget in order to get them through your doors?

Well, the answer is far from black and white and depends on a few factors including where patients are in the sales funnel.

We will start with Facebook vs. Google ads. The benefit of Google ads is demand capture. Catching people who are actively searching to have a need met with your services.

Whereas, Facebook ads reach customers who are closer to the top of the sales funnel and are great for reach and awareness.

Follow along to catch upcoming posts on the sales funnel.

Happy Fathers Day! We hope your day is action packed and creates memories that will last for years to come.
06/20/2021

Happy Fathers Day! We hope your day is action packed and creates memories that will last for years to come.

Address

201 1509 11 Avenue SW
Calgary, AB
T3C0N1

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

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