Gal Friday Marketing Inc.

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Canada
Calgary, AB
Gal Friday Marketing Inc.

Strategic Social Media Marketing & Communications Our guiding principle is to help people. Sure, sure, you've heard that before. You read that right. Guess what?

The gift we give is helping your business or organization find your personality. The honest truth is that we sell US, not our services. We're awesome and fun and funny. We are not for the faint of heart. We swear. We wear jeans when we're probably not supposed to and we admit when we don't know what you're talking about... or who. But, we also care. We don't make decisions without talking to you a

bout them and we aren't in the business to nickel and dime. We truly wish to use our powers for good - Social Good especially. We have a heart-on for companies who like to give back. So what do we do? Well...

Gal Friday is a full-service marketing agency performing professional traditional and digital marketing and communication services. We do Communications Plans, Collateral design & deployment, PR, PR Strategy, Digital Marketing Strategy & Social Media Marketing Plans & implementation as well as Email Marketing Services. We also build and design websites, provide SEO and SEM services and Production services such as professional Video & Photography. Yeah, we kinda do it all. Our superpowers are content production and strategy. Need this? Get in touch! Talk soon, new friend.
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01/05/2022

We're so thankful that we got to work with so many amazing clients in 2021! Helping you achieve your marketing goals means the world to us and we can't wait to get started with new clients in 2022!

If you've worked with us before, don't be shy about letting us know how we did. 😊

12/28/2021

Designing social feeds is one of our favourite parts of the job! We love taking client assets and turning them into a fun social feed that works on a per-post level, but also creates an elevated, editorial feel when viewed as a whole.

12/21/2021

Aside from the amazing people, the best part of working out of has got to be the canine coworkers!

12/15/2021

Want to slay on social media? You probably should, since that can give your business some MAJOR street cred. No matter your industry, we'd love to help build your brand on social! Our Social Media Management Packages are customizable to you and your business with different package levels to best fit your needs and budget. Need strategic planning? Or a beautifully designed feed? Witty captions and weekly engagement? We can do it all!

11/11/2021

SOCIAL PUZZLES //

Sure you don’t NEED a social puzzle, but now that you see this, don’t you WANT one?

Keep your content fresh with cohesive designs that represent your brand.

08/27/2021

Everyone loves to hear about how they're doing, and we're no excpetion!

Thank you lovely client. (heart emoji)

If we've worked together before we'd love to hear about your experience with Gal Friday!

08/19/2021

Welcome back! So, we left you on a bit of a cliffhanger with our last post. How unfair of us! We haveto keep you hanging somehow though.
You likely came back because you want to know how the best of your branding project, let's chat about that!

Step one: Follow it!

We know how tempting it is to post that meme you found online while you were stuck in a scrolling vortex, but if it doesn't match up with the guidelines, you could potentially throw off the voice you've created for your brand.

And on that note, what the heck is brand voice?

Think about that really lovely skincare brand that you've been looking at, how does it make you feel when you look at their marketing collateral? Does it make you feel like your skin has been dying from lack of hydration, can you smell all of the fancy ingredients when you look at their instagram page?
And what about your favourite hockey team? Can you smell the ice rink, hear the sticks smack the ice, and does their logo spark something inside you that just puts you in a winning mood?

That is successful branding and establishment of brand voice! And if you stick to those, we promise that your lasting impression will be so much more satisfying than the chuckle you got out of that meme.

08/13/2021

Repeat after me: Branding is more than just a logo!

You heard us right! For those unfamiliar with what branding is your first thought is likely "Oh a really nice logo." Well let me be the first to tell you it's so much more! Your branding sets the tone of voice up for your brand to tell the right story the first time.

So, what's included in a brand style guide?

• Logo & Wordmark
• Brand Colours
• Typography & Best Use
• Best use for branded photography
• Icons and Illustrations & Their best use

And how does all of this benefit your business? Stay tuned my friends, we can't give it all away at once now can we?

06/23/2021

Guess what! Your website can make a huge difference in how your client base, and potentional new clients view your business. A website is your first impression to a lot of new eyes, so how do you make it GOOD? Work with us of course!

Check out this re-model we did of the website that even to this day we're still giving a facelift here and there to make sure that it's PERFECT. what are your frist impressions? Sleek, clean, easy to navigate but still means business are just a few words that we might suggest!

If you’re on the lookout for a safety consultant you really should consider teaming up with Peden Safety. They’ve been in the biz for 10 years, with a combined total of 50 years of health and safety experience across various industries. With a highly motivated team always striving to impress you and do the best job possible, we promise they’re the perfect fit for the job.

06/11/2021

'Sup guys and gals! I'm Chantal Crockatt - Owner, Creative Director and O.G. (Original Gal) at Gal Friday. I make the crazy ideas and my team adds their sprinkles of goodness + some major talent!

Straight up - GF is the BEST thing (yes, besides you and the kids .crockatt) I've EVER done. WHOO! Lotsa caps there, sorry.
I have been in the muck as much as any entrepreneur. I have branded, rebranded, changed my business model too many times, hired, fired (sadly) and i've even succeeded. I am not the bee all, end all but I know what us treps go through to make life work. The Juggle is real, amirite?

How does that benefit you, future client, well it means I can act as if I'm part of your team. I can think like you, talk like you and most importantly, I can BRAG about you. So many people we work with tell me it's a trip trying to write their own bio, design their own logo, plan their services. I get it - why do you think I've taken so long to get here (and the road is long from being short - or something that makes sense).

I'd LOVE LOVE nothing more than to be your Gal. The one you go to for advice on what to do next. I mean it, I really love this work. Best thing? My team does too.

Please, feel open to reaching out. We're nice people. I promise! ❤️

05/21/2021

"What does a win look like for you?"

If you know me, have worked with GF, there is a great chance you've heard me say this before. With building out a site for our beloved clients, this is one important question we always ask. In fact, you should look at your own site and ask that same Q.

:
1 - Make sure your website has a clear and obvious description of what your company actually does without them having to scroll for it - in web talk - "above the crease".
2 - Make sure your future clients know what the stakes are. What if they don't choose you? What could happen? Then tell them all the things you CAN do for them and MAKE IT SIMPLE. Three steps to how easy it is to work with 'Princess Rainbow Butterfly Ice Cream Parlour'.
3 - Your website had better make it easy fot these Ice Cream lovers to get in touch with you, Princess Rainbow Butterfly. Seriously, add allll the buttons - in web talk - "A call to action"

Want some help with this? You know where to find us! (at the ice cream parlour, duh) 🍦

Address

Calgary, AB

Website

http://www.galfridaymarketing.com/

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