SmileShop Dental Marketing

SmileShop Dental Marketing You show up every day to help others smile. We show up every day to make you smile. We know dental care, and we know marketing.

We take care of your marketing so you can take care of what matters: Your patients. When you work with SmileShop Dental Marketing, you partner with a team of experts working exclusively with dental practices like yours. Let’s invest in your success and create a long-term relationship built on results.

Community involvement can do more than support a good cause, it can help your practice build trust, increase visibility,...
08/06/2026

Community involvement can do more than support a good cause, it can help your practice build trust, increase visibility, and create meaningful connections with local families.

The challenge? Knowing where to start.

That's why we put together 25 practical community partnership ideas that dental practices can use to strengthen their presence and make a positive impact locally!

Download the free resource and start finding partnership opportunities that align with your practice values.
https://smileshopmarketing.com/resource/25-community-partnership-ideas-for-dental-practices/

08/05/2026

Patients don't just search for a dentist, they search for answers.

When your website answers common questions before patients even pick up the phone, you're building trust, demonstrating your expertise, and creating a better experience from the very first interaction.

Small changes like this can make a big difference in how your practice is found online and how confident patients feel when choosing you.

Looking for more ways to strengthen your dental marketing? Book a consultation with the SmileShop team and let's talk about strategies to help your practice attract more of the right patients.

07/30/2026

The next generation of dental professionals isn't evaluating opportunities the same way previous generations did.

Many candidates are asking questions about work-life balance, mentorship, workplace culture, flexibility, and long-term career growth. Practices that recognize these priorities and proactively address common concerns will have a significant advantage when recruiting new team members.

Check out the full episode to learn more about adapting your hiring strategy for today's workforce.
https://smileshopmarketing.com/webinar/get-ahead-of-the-dental-hiring-crisis/

When budgets get tight, marketing is often the first thing to go. But reducing your visibility can make it even harder t...
07/28/2026

When budgets get tight, marketing is often the first thing to go. But reducing your visibility can make it even harder to maintain patient flow and stay competitive.

Practices that continue investing strategically are often better positioned for long-term growth when conditions improve.

Read the blog to learn more about why maintaining your marketing investment during economic downturns can support future practice growth.
https://smileshopmarketing.com/why-you-shouldnt-cut-your-marketing-budget-during-economic-turndown/

07/24/2026

The way your practice celebrates its people, talks about its culture, and demonstrates appreciation sends a powerful message to both current employees and future applicants.

Your employer brand starts long before someone submits a resume, and it continues every day they work with your team. If you want to stand out in today's hiring market, make sure your team feels just as valued as your patients.

To learn more about building a practice that attracts and retains great talent, watch the full episode!
https://smileshopmarketing.com/webinar/get-ahead-of-the-dental-hiring-crisis/

Today's candidates research your practice before they apply, just like prospective patients do before they book. An enga...
07/23/2026

Today's candidates research your practice before they apply, just like prospective patients do before they book. An engaging website, authentic social media presence, and strong employer brand can help your practice stand out in a competitive hiring market.

If you're struggling to fill open roles, it may be time to look beyond the job posting and consider the story your marketing is telling.

What do you think is the biggest obstacle to hiring in dentistry right now?

07/20/2026

When people think about careers in dentistry, they often focus on the technical skills. But what keeps so many professionals passionate about the field is something much bigger.

Dentistry offers meaningful patient relationships, opportunities to work as part of a close-knit team, and the chance to make a real difference in someone's confidence and health every single day. Those are the stories worth sharing when you're trying to attract future team members.

Watch the full episode to learn more about what today's dental professionals are looking for in a career!
https://smileshopmarketing.com/webinar/get-ahead-of-the-dental-hiring-crisis/

The best candidates in dental are looking for a workplace they can believe in.From strengthening your employer brand to ...
07/17/2026

The best candidates in dental are looking for a workplace they can believe in.

From strengthening your employer brand to improving the candidate experience, small changes can make a big difference in attracting top talent.

Read the blog to learn more about attracting stronger dental candidates!
https://smileshopmarketing.com/how-to-attract-stronger-dental-candidates/

If patients keep calling to ask basic questions, struggle to use your site on mobile, or your website no longer reflects...
07/15/2026

If patients keep calling to ask basic questions, struggle to use your site on mobile, or your website no longer reflects the quality of care you provide… it might be costing you opportunities.

Your website should work as hard as you do, educating patients, building trust, and making it easy to take the next step.

How many of these signs sound familiar?

07/09/2026

Not every great future dental professional has the ability to relocate, attend full-time classes, or put life on hold to pursue a new career. Creating more accessible pathways into dentistry doesn't just change individual lives. It also helps address one of the industry's biggest challenges: building a stronger workforce.

When practices support flexible training opportunities and invest in growing the next generation of dental professionals, everyone benefits, including patients.

To learn more about solving the dental hiring crisis and attracting the next generation of dental professionals, check out the full episode!
https://smileshopmarketing.com/webinar/get-ahead-of-the-dental-hiring-crisis/

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Calgary, AB

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

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