SmileShop Dental Marketing

SmileShop Dental Marketing You show up every day to help others smile. We show up every day to make you smile. We know dental care, and we know marketing.

We take care of your marketing so you can take care of what matters: Your patients. When you work with SmileShop Dental Marketing, you partner with a team of experts working exclusively with dental practices like yours. Let’s invest in your success and create a long-term relationship built on results.

05/12/2026

Many practices focus heavily on attracting new patients, but long-term growth usually comes from the ones you already have.

Your existing patients already know your team, your environment, and your level of care. The role of email marketing is to keep that connection strong so they don’t start looking elsewhere when it’s time to book again.

When patients don’t hear from you, it creates a gap, and that gap is where competitors can step in. Consistent, thoughtful communication helps you stay top of mind so that when they’re ready, coming back to your practice feels like the obvious choice.

Check out the full podcast episode to learn more about using email to communicate with your current patients!
https://smileshopmarketing.com/webinar/the-power-of-email-marketing-in-dentistry/

05/06/2026

Email marketing is often overlooked because it feels simple, but that’s exactly where the opportunity is.

Emails give you something those channels can’t: direct, consistent access to your patients. More importantly, it allows you to personalize your communication in a way that actually feels relevant.

Whether it’s following up after a visit, sharing tailored tips, or reconnecting with inactive patients, email helps you build stronger relationships over time, not just one-time interactions.

To learn more about email marketing in dentistry, check out the full podcast episode!
https://smileshopmarketing.com/webinar/the-power-of-email-marketing-in-dentistry/

05/02/2026

If your Google Business Profile is sitting untouched, you’re missing a simple opportunity to boost visibility and attract more patients.

Start using posts to share team photos, highlight new technology, and promote services or offers. This signals to Google that your practice is active and relevant.

And don’t forget your bio. Use it strategically with terms patients are actually searching for to improve your chances of being found.

Small updates, done consistently, can make a big difference!

04/30/2026

Your best branding insights are already inside your practice!

Your current patients chose you for a reason. Understanding that why is one of the most valuable exercises you can do. Their feedback helps you define what truly sets you apart and ensures your brand reflects what patients already value.

When your messaging aligns with real patient experiences, your brand becomes more authentic and more effective.

To learn more about building a brand rooted in patient perception, check out the full podcast episode!
https://smileshopmarketing.com/webinar/how-to-build-a-strong-dental-brand-patients-trust/

Marketing your dental practice doesn’t have to mean constantly reinventing the wheel.Some of the most effective strategi...
04/28/2026

Marketing your dental practice doesn’t have to mean constantly reinventing the wheel.

Some of the most effective strategies are the ones that have been proven to work - when they’re done consistently and with intention. From simple in-practice ideas to digital strategies that help you stay visible, small actions can add up to meaningful growth.

Read the blog to learn more about dental marketing ideas that actually work!
https://smileshopmarketing.com/12-tried-true-marketing-ideas-for-dental-offices/

We’re heading to the Pacific Northwest Dental Conference next month! 🦷If you’re attending, come say hello! Whether you’r...
04/23/2026

We’re heading to the Pacific Northwest Dental Conference next month! 🦷

If you’re attending, come say hello! Whether you’re looking to attract more patients, improve retention, or just make your marketing feel more manageable, we’d love to connect.

Can't wait to see you there!

04/22/2026

Patients don't just choose a dental practice. They choose the people behind it.

Your online presence is often your first introduction. When patients can see your personality, your team culture, and what it actually feels like to be in your practice, it builds familiarity before they even book.

That sense of connection is what turns a scroll into a scheduled appointment. To learn more about using your personality to attract the right patients, check out the full podcast episode!
https://smileshopmarketing.com/webinar/how-to-build-a-strong-dental-brand-patients-trust/

Very excited to share that we're in the top 3% of agencies in the Google Partners program and have been named a Premier ...
04/20/2026

Very excited to share that we're in the top 3% of agencies in the Google Partners program and have been named a Premier Partner! Earning this distinction is a reflection of our commitment to performance, expertise, and, most importantly, driving real growth for the dental practices we serve.

Thank you to all of our partners for trusting us to tell your story, connect you with more of the right patients, and keep you smiling!

04/18/2026

Meet Maggie 👋

She's a graphic designer who turns dental websites into clear, easy-to-navigate experiences for patients. From first impressions to online booking, she focuses on design that looks great and works hard for your practice.

A strong dental brand isn’t built overnight, but it is built intentionally.When your messaging, visuals, and patient exp...
04/16/2026

A strong dental brand isn’t built overnight, but it is built intentionally.

When your messaging, visuals, and patient experience all align, your practice becomes more recognizable, more trustworthy, and easier for patients to choose.

If your brand feels inconsistent or unclear, it can quietly impact how patients perceive your quality of care.

Read the blog to learn more about building a consistent dental brand!
https://smileshopmarketing.com/5-tips-for-building-a-consistent-dental-brand/

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Calgary, AB

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

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