Social Launch Labs

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Social Launch Labs We help business create content conveniently!

Our studio offers a easy to use space to create video content of all kinds including Podcasts, Youtube Videos, Tiktoks, Live Streams, and much more!

09/22/2026

Not sure what software to edit your business content on? Here are the two I use, and they run me less than $60 a month combined. 👇

First, for long-form content, I use Descript 📝. The editor works just like a Word doc, so if you've used Word, you already know how to edit video in Descript. That's about $40 a month.

Second, Opus Clip ✂️. It takes a long-form video, like a webinar or a podcast, and chops it into short-form clips for LinkedIn, YouTube Shorts, or Instagram Reels. That one runs $10 to $20 a month.

So for under $60 a month total 💰, you've got long-form editing and short-form clipping covered.

Which one would save you more time right now, the long-form editor or the auto-clipper?

09/18/2026

There's a right way and a wrong way to use AI in your content. Here are two things I actually use it for.

First, captions. Writing them is a low-value task that eats up way too much time, so I upload my video transcripts into Claude, Gemini, or ChatGPT and let it generate them for me.

Second, editing. Editing is technically hard and slow if you're doing it by hand. I use Descript for its built-in AI editing tools, and OpusClip to auto-cut my shorts. Both cut down the time I spend editing without cutting the quality.

That's it. Let the low-value stuff go to AI, so you can spend your time on the stuff that actually needs a human.

What's one task you'd hand off to AI this week?

09/15/2026

I create content every single day and I still hit a slump.

Two things get me out of it every time.

First, I cut my screen time. You can't create while you're consuming, so I delete the apps and just stay in my own brain for a bit.

Second, I brain dump. Notebook, pen, 10 minutes on a timer. I write whatever comes out, no filter. A fuzzy brain can't create anything good.

That's it. Two habits, way less friction.

Try the brain dump tomorrow morning and tell me what came out.

08/16/2026

Posting on social media isn’t a pop quiz — you’re allowed to get a little help. 🧐

Your time is better spent running your business and coming up with your next post idea, not stuck doing the technically challenging work of editing videos.

So offload it. Now.

There are tons of affordable editors out there, and platforms like Fiverr and Upwork make it easy to browse, hire, and pay them.

Remove the hassle. Focus on output. 🎬

08/10/2026

Creating videos feels overwhelming when it feels like a hundred moving pieces.

It’s not. It’s four.

1. Script & plan — figure out what you’re actually filming before you hit record
2. Film — genuinely the easiest part, most people just overthink it
3. Edit — this is where raw footage becomes something worth watching
4. Distribute — get it in front of the right eyes

Four stages. That’s it. Nail those, and you’ve got a system you can run yourself — no agency, no guesswork.

08/04/2026

Warming up your voice takes less than 5 minutes, so why not add this to your filming day routine?

07/29/2026

Creating content doesn’t need to be complicated 🎬

07/02/2026

⚾ Social media marketing allows for many more at-bats than traditional marketing!

In traditional marketing, the goal is often to nail a single element, like a perfect offer or picture. In contrast, social media marketing involves taking as many at-bats as possible, with the potential to hit a first base, second base, or eventually a home run. Because of these many repetitions, if one attempt doesn't work, it is not considered a complete failure. Instead, it's an opportunity to analyze the data, try something else, and continue learning from the feedback.

How many "at-bats" are you taking with your content this week?

06/29/2026

📉 The price of entry into entrepreneurship often involves a bit of embarrassment!

It is impossible to start and grow a business without making mistakes. You cannot be afraid to make these errors, even if you worry that others will view you as a failure if something doesn't work. If you are willing to pay that price and learn from the experience, you will develop valuable skills, knowledge, and character traits. Going through these inevitable challenges is exactly what helps you transition into your next endeavor.

What is the most valuable mistake you've made in business?

06/25/2026

🧠 Stop posting without a clear purpose!

One of the biggest struggles small and medium-sized businesses face in social media marketing is a lack of understanding regarding the platforms they use. Often, businesses post content simply because they feel they need to. However, by developing a deep understanding of how these platforms function and the psychology of the users on them, businesses can create content much more strategically. This approach allows content to perform significantly better.

How strategic is your social media posting? Let's discuss!

Address

2360 Portland Street SE
Calgary, AB
T2G4M6

Opening Hours

Monday 7am - 9pm
Tuesday 7am - 9pm
Wednesday 7am - 9pm
Thursday 7am - 9pm
Friday 7am - 9pm
Saturday 9am - 5pm
Sunday 9am - 5pm

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