08/30/2026
I used to struggle to introduce myself at networking events.
Last week, 3 people wanted to talk to me about my services.
Here’s what changed ↓
Last week, I attended my first ScaleIQ Entrepreneurs Growth Network networking event. (Loved it!)
The concept:
1 hour.
6 intentional conversations.
And a focus on getting to know people rather than “selling.”
👆 These are the networking events I genuinely enjoy.
Before the event, I sat down and got clear on how I wanted to introduce myself in 2 sentences.
Because even when selling isn't the point, people are still going to ask: “So, what do you do?”
And when you're meeting 6 people in an hour, how do you make sure they actually remember?
It's not by sounding the most impressive.
Or having the most creative elevator pitch.
I wanted my introduction to be so easy to understand that someone else could repeat it.
That's something I didn't always know how to do.
I used to ramble through introductions.
I would mention different services.
Add unnecessary context.
And probably leave people thinking, “Okay...but what exactly does she do?” 😂
Now, I know what I want to be known for.
So when someone asks what I do, I can tell them:
→ what I do
→ who I help
→ why they might want to talk to me
And last week?
3 of the 6 people I met wanted to continue the conversation about my services.
And I already have one call booked for the beginning of September.
Not because I went into the room trying to sell.
Because the right people could quickly understand when and why they might need me.
⚡️That's the power of strong positioning.
If you struggle to explain what you do in 2 sentences, it doesn't mean you aren't brilliant at what you do.
You might just need to decide what you want to be known for first.
Because when people understand what you do, they can remember you.
They can refer you.
And the right people know when to come talk to you.