City Sidewalk

Name: City Sidewalk
Address: Coquitlam, BC, CA
Telephone: +16047825433
Price range: $$$

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Canada
Coquitlam, BC
City Sidewalk

City Sidewalk helps small businesses increase web traffic, convert more customers and boost engagement using social media tools and marketing automation.

City Sidewalk works with small and medium sized business to increase the effectiveness of their online marketing by optimizing their website, achieving higher search engine placement on Google, increasing leads and conversions and driving new business through their doors.

01/07/2024

A day to melt my brain. 4 Google Ad and Analytics Certifications completed in 4 hours after a week of studying.

07/01/2023

It’s a long weekend, and while most marketing agencies are out having fun, a lot of their entrepreneurial small business clients are still hard at work taking advantage of the extra time they have to focus on building their business.

What happens if you’re one of these business owners and you have questions related to your marketing and/or brand strategy over a long weekend, or after hours?

Waiting for answers can be a huge roadblock for momentum as a small business owner.

Wouldn’t it be nice if your agency understood that mindset, and ensured they made themselves available when you needed them?

I’ve already taken 4 calls, or texts from clients today; the first one coming in at 7:16am today.

I can’t imagine these clients waiting until Tuesday to have their questions answered.

If you want more from your agency partner, give us a call. We’re selective of who we work with, but for the ones who match our criteria, we’re there for them pretty much 24/7/365.

06/10/2023

We do our best to satisfy clients.

Yesterday, one of them called in a bit of a panic at 5:40pm with the need to get some custom print creative done for an event tomorrow.

Crazy right? It was a Friday, time for most reams to be searching out some R&R.

We couldn't get what they had hoped for printed before Sunday at 8am, but we figured out a digital solution using a robust multi-part registration form embedded on a custom webpage, triggered from a QR Code scanned off of custom printed poster.

Designs we're approved within 2 hours. Web Pages, digital form, and full colour poster designed and approved 3 hours later.

Printing is now done, satisfaction delivered 18 hours before the client’s deadline.

There's are reasons our clients love us. This is just one example.

Call us if you want to be more than just an account with the agency you partner with.

03/01/2023

These are the kinds of spammy awards that small businesses fall victim to all the time. They hold zero value, aren't any sort of meaningful award that anyone recognizes as legitimate, and gets your details put on spam lists when these vendors sell/trade your data with other sketchy business groups.

Avoid them.

12/11/2022

We get asked regularly about brand strategy and how it benefits a small business; here’s our position on the topic.

A brand strategy is a plan that outlines how a business will create and maintain its brand identity, positioning, and messaging in order to achieve its goals and stand out from competitors. It involves defining the target audience, identifying the unique value proposition, and developing a consistent brand voice and visual identity.

Investing in a brand strategy can benefit a small business in several ways. First, it can help the business to clearly communicate its unique value proposition and differentiate itself from competitors. This can lead to increased customer loyalty and repeat business.

Second, a well-defined brand strategy can help the business to build a strong, recognizable brand that is consistent across all marketing channels. This can enhance the company's credibility and trustworthiness, leading to increased customer confidence and sales.

Finally, a brand strategy can provide a clear roadmap for the business to follow, ensuring that all marketing efforts are aligned with the brand's goals and values. This can help the business to be more efficient and effective in its marketing efforts, leading to better results and a higher return on investment.

Overall, investing in a brand strategy can be an essential part of building a successful and sustainable small business.

12/03/2022

Client called from a Christmas fair in a panic because their laptop won’t connect to their printer.

City Sidewalk hitched up the sleigh and headed off to see if we can help them with their problem.

First time having to use Windows in over a decade. Problem solved!

Does your marketing company react like this on a Saturday afternoon?

10/30/2022

We’re spinning off a new division within City Sidewalk focused on marketing for blue collar trades; electricians, plumbers, mechanics, landscapers, welders, HVAC, building trades, etc.

I’m wanting to connect with as many as possible, to gather some real-world market research to ensure we deliver a suite of services that best serves their needs.

If you can point these peeps in my direction, or tag them on this post I’d be grateful.

We’ve talked to a dozen or so across various businesses, but want more connections to help inform the strategy we ultimately implement.

For each trades based company we talk with, we’ll be donating $25 to the local foodbank since Christmas is fast approaching.

If you’d like to share this, please feel free to do so.

09/01/2022

One of our more recent book purchases is “The Life Changing Science or Detecting Bullsh*t” by John V. Petrocelli

This passage resonates with us as it’s the foundation we use in our critique of other marketing and strategy companies.

08/31/2022

Pretty much sums it up perfectly. Don’t get caught in the shower.

Join City Sidewalk’s Strategies for Small Business - FREE advice and opinion, backed by 25 years of experience.

08/26/2022

This is one example of why hiring an experienced designer is worth the money…

Your prevention campaign shouldn’t look like you want to infect people and make them suffer with the disease they’re actually trying to protect them from.

I wonder who decided to hire the discount designer? I bet they no longer work for this company.

Production costs, Physical Ad placements, immediate reputation damage to their brand, years of industry ridicule.

Even FREE would have been too much of an expensive cost.

Cheap usually ends up costing more.

08/23/2022

You know what you're selling, but what are your customers buying?

The two aren't the same.

08/22/2022

Fundraising agencies need to hire this guy ASAP.

Address

Coquitlam, BC

Telephone

+16047825433

Website

https://citysidewalk.ca/?utm_source=Facebook&utm_medium=Page

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