Seymour Digital Media

09/17/2026

If you're Canadian your privacy practices just became a compliance risk.

Parliament's reconvening Sept 21 to move Bill C-36 forward. Canada's new privacy law that replaces PIPEDA.

Here's what matters if you're running a business or marketing:

You can still collect customer data, BUT you need documented "legitimate business reasons."

Any data leaving Canada needs a privacy impact assessment. This includes Google Analytics, email tools, ad platforms.

If you use AI to make decisions about customers, you must tell them and explain why.

Penalties for non-compliance: up to $10M or 3% of global revenue.

Customers get the right to delete their data and move it elsewhere.

The real thing to know is most small businesses I talk to have no idea their Google Ads or email setup might be out of compliance come fall.

Have you thought about your privacy practices when marketing lately? Do you worry about compliance? Comment below.

Read the full article:

Explore the key changes proposed under Canada’s new privacy reform bill.

09/16/2026

Google Business Profile post views are back. After 3.5 years they just re-enabled the metric.

If you manage a local business (or your team does), this matters:

→ You can now see exactly how many people are viewing your posts in Google Search and Maps.

→ Posts from the last 18 months will show data on rolling basis.

→ All post types (updates, offers, events) are tracked in one number.

Why it's worth checking: You can tell which post types actually work with your audience before you spend time making more of them. No more guessing.

If you're running Google Ads for local clients, GBP posts are free real estate that directly supports your ad strategy.

Read the full article here

Google says Business Profile post view counts are rolling out globally for posts published in the past 18 months, but the data isn't available in the API yet.

04/30/2026

https://www.facebook.com/pipseymour/live_videos/

04/22/2026

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04/22/2026

Trying to understand your own Google Analytics 4 dashboard like... 😵‍💫

GA4 is powerful, but out of the box, it's a mess for most business owners. If you can't find your conversion data in under 30 seconds, your analytics are broken.

Need help untangling the mess? We've got a free GA4 setup guide over at KnowHow Marketing Lab, or we can just do it for you.

04/21/2026

"I think our marketing is working?" is the scariest sentence a business owner can say.

At Seymour Digital Media, we believe in Partnership Reporting. No jargon, no vanity metrics (we don't care about 'likes' if they don't pay the bills). We build clear Looker Studio dashboards so you have executive visibility into exactly what your marketing dollars are doing.

Measurement first. Always. 📊

04/16/2026

Behind the scenes at SDM: Building AI-powered agency engines. ⚙️🤖

We don't just talk about AI and automation — we run our entire business on it. From automated monthly reporting via Looker Studio to Zapier workflows that turn meeting notes into action items instantly.

When you streamline the busywork, you get to spend 100% of your brainpower on strategy and client growth.

What's one repetitive task in your business you wish you could automate today?