05/29/2026
Always amazing connecting with the next generation of marketers 👏
Recently, one of our Strategists, Vas, had the opportunity to present to students at the Mihalcheon School of Management at Concordia University of Edmonton and share insights into the world of DTC marketing and media buying.
From walking through our eCustomer Purchase Path framework to answering questions about real-world marketing careers, agency life, and eCommerce growth strategy, it was an incredible experience connecting classroom learning with industry application.
We’re always grateful for opportunities to support students, share knowledge, and help bridge the gap between education and industry!