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Cult Social Chronically online, so you don't have to be
Marketing tips, trends, and what actually works

Style isn’t bought. It’s discovered. 🤍I recently had the opportunity to capture this personal branding session for Dress...
07/24/2026

Style isn’t bought. It’s discovered. 🤍

I recently had the opportunity to capture this personal branding session for Dressed By Strangers.

Branding photos are about more than looking good in a blazer (although Jessica definitely does). They’re about showing the person behind the business, the passion behind the brand, and the story you’re inviting people into.

Throughout this shoot, we captured Jessica’s love for helping others discover their personal style while also highlighting what it’s like to balance growing a business with being a mom.

Because the best branding photos don’t just show your business, they show you. ✨

Personal Branding Photography | Brand Photography | Content Creation | Small Business | Women in Business | Personal Stylist | Fashion Branding | Lifestyle Photography | Brand Storytelling | Muskoka Marketing | Muskoka Business | Muskoka


The vibiest set of coworkers ever. 🍾They’re serving cocktails by day and serving looks 24/7. ✨🍸Golden hour, ch*****ne, b...
07/23/2026

The vibiest set of coworkers ever. 🍾

They’re serving cocktails by day and serving looks 24/7. ✨🍸

Golden hour, ch*****ne, beach views, and one ridiculously photogenic team.

Muskoka Marketing | Content Creation | Branding Photoshoot | Social Media Management | Marketing Agency | Brand Photography | Employee Photoshoot | Muskoka Bartending | Bartending Photoshoot

happy national selfie day 📸lowkey insane that one random blurry self portrait from 1839 somehow led to influencer cultur...
06/21/2026

happy national selfie day 📸

lowkey insane that one random blurry self portrait from 1839 somehow led to influencer culture, content creators, ugc ads, instagram aesthetics, tiktok marketing, and entire careers built from posting online.

the selfie literally changed:
• social media marketing
• digital marketing
• personal branding
• influencer marketing
• creator culture
• beauty culture
• lifestyle content
• “day in my life” videos
• ugc content
• brand collaborations
• internet trends
• online identities

now brands fight for attention through relatable content, aesthetic photos, creator partnerships, and viral social media campaigns every single day.

from myspace mirror pics to instagram photo dumps to tiktok “get ready with me” videos, this became one of the biggest shifts in marketing history.

what we’d post for a hair stylist ✂️mixing personal branding, education, lifestyle content + transformations is literall...
06/03/2026

what we’d post for a hair stylist ✂️

mixing personal branding, education, lifestyle content + transformations is literally the formula rn. people don’t just book hair… they book vibes

also yes the diet coke pic was necessary for the aesthetic

the yellow text theory is basically the idea that certain colours psychologically grab attention faster on social media,...
06/02/2026

the yellow text theory is basically the idea that certain colours psychologically grab attention faster on social media, especially bright yellow. it creates contrast, feels urgent, and stands out against instagram’s mostly neutral UI, which is why you see it all over viral thumbnails, mr beast videos, headlines, tabloids, sale signs, etc.

people process colour before they process words, so if your text catches attention faster, your watch time usually increases too. more watch time = instagram pushes your content further.

obviously yellow text alone won’t make content go viral, but strong visual hooks genuinely matter more than people think!

your email list is either printing money or being completely ignored there’s really no in betweenopen rate tells you if ...
06/01/2026

your email list is either printing money or being completely ignored there’s really no in between

open rate tells you if your subject line ate
CTR tells you if people actually care

unsubscribe rate tells you when you’re annoying
email marketing is lowkey one of the most underrated ways to grow a brand rn

hot take: likes are probably the least important metric on your account right nowif people are saving, sharing, watching...
05/30/2026

hot take: likes are probably the least important metric on your account right now

if people are saving, sharing, watching, and following from your content… that’s what actually grows your page

pretty numbers mean nothing if nobody stays 🤷🏼‍♀️

✨ HEY MUSKOKA! ✨We’re Cult Social, a social media management and content creation studio helping local businesses and in...
05/29/2026

✨ HEY MUSKOKA! ✨

We’re Cult Social, a social media management and content creation studio helping local businesses and independent professionals create content that actually gets noticed.

We’re excited to be part of the Muskoka business community and are celebrating our membership with the Muskoka Lakes Chamber of Commerce by offering 3 complimentary Mini Content Shoots.

📸 What’s Included
• 30-minute content session
• 10+ professionally edited photos
• Content ready for Instagram, Facebook, LinkedIn, websites, and marketing materials
• Completely complimentary

Perfect for:
✨ Realtors
✨ Hairstylists & estheticians
✨ Fitness professionals
✨ Photographers
✨ Contractors & trades
✨ Consultants & coaches
✨ Retail shops & boutiques
✨ Restaurants, cafés, and service-based businesses

We’re looking to connect with local businesses, create some amazing content, and showcase the incredible people behind Muskoka’s business community.

Interested?

đź“© Send us a DM or email [email protected] with:
• Your business name
• What you do
• Your Instagram handle or website

Please note:
• Only 3 complimentary spots are available
• Applications will be reviewed as they come in and selected based on fit
• Sessions will take place within the Muskoka area
• Content captured during these sessions may be used on Cult Social’s social media, website, and marketing materials
• Applications close once all spots have been filled

thank you for listening to my ted talk
05/29/2026

thank you for listening to my ted talk

a porta potty company having better social media than most brands was not on my 2026 bingo card but honestly this is exa...
05/28/2026

a porta potty company having better social media than most brands was not on my 2026 bingo card

but honestly this is exactly why some “boring” businesses blow up online and others get ignored.

they’re not just posting their product.
they’re posting:
festival content, funny videos, aesthetic shots, behind the scenes, personality, experiences, stuff people actually wanna watch.

social media isn’t about what industry you’re in anymore. it’s about whether your content makes people stop scrolling.

because if people will watch luxury porta potty content willingly… your business is not “too boring” for instagram!

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