The Mastermind Agency

09/10/2026

Search engines have evolved dramatically over the past three decades.

We’ve worked through keyword stuffing.

Directory submissions.
Penguin.
Panda.
Hummingbird.
RankBrain.
BERT.
Helpful Content.
AI Overviews.

And now, the rise of Answer Engines and Generative AI.

Every major update has reinforced the same lesson.

Create exceptional websites.

Publish genuinely helpful content.

Earn trust.

Think long-term.

Businesses that follow these principles continue growing regardless of algorithm updates because they’re building something far more valuable than rankings.

They’re building authority.

09/01/2026

For the last 29 years, I've been building websites.

SEO marketers like me have always been told two things: never guarantee results, and expect to wait at least 3 to 6 months before you see any.

With our new client, we broke that rule, even on Google's own system.
We went from 0 to 120 clicks within our first 28 days.

Real results, real fast. And we're just getting started.

Ready to see what we can do for your store?

Let's talk.

08/27/2026

When Cannabis Insights first contacted us about the nomination, we were genuinely surprised.

We hadn't applied. We hadn't lobbied. We didn't even know we were being considered.

Their subscribers had nominated Cannabis Websites & SEO for *Top Cannabis SEO and Marketing Service in Canada for 2026.*

And then we won.

I'm incredibly proud of our team, and grateful to our clients and everyone who nominated us.

But the recognition also has me thinking about where search is going.

When we started this company, SEO was largely about getting cannabis businesses onto Page One of Google.

That's no longer enough.

Our strategy is *search domination*.

We don't want one link on Page One.

We build our clients' websites to earn multiple positions, while strategically using authoritative third-party websites, directories and other digital properties to occupy even more of the search results.

The objective?

*Crowd Page One with our client and push the competition to Page Two and beyond.*

And now we're applying that same philosophy beyond traditional Google search.

Local search. Content pillars and topic authority. AEO. GEO. Reviews and reputation. AI recommendations.

The platforms will change, but the strategy remains remarkably simple:

*Don't just rank. Become the authority, own the conversation and dominate the places your customers are looking.*

To receive national recognition for that work after only two years under this brand is genuinely humbling.

Thank you to Cannabis Insights, our clients and, especially, our team.

We're just getting started.

Read the article here: https://surl.li/tekfmn

We are excited to recognize Cannabis Websites and SEO as the Top Cannabis SEO and Marketing Service in Canada 2026, following our subscribers’ nomination for helping retailers dominate local search visibility. Cannabis Websites and SEO helps cannabis businesses build search authority through SEO, ...

08/21/2026

In Part 7, we explore what the data is showing us, where search is heading next, and why the businesses that adapt now will be the ones leading tomorrow.

The future belongs to those who are visible everywhere their customers are looking.

Read Part 7 here: https://lnkd.in/errQVvxu

Read the abbreviated blog: https://lnkd.in/eb8sqneP

Read The full 4500 word Blog: https://lnkd.in/gUMKY-TF

Read Part 1 here: https://lnkd.in/gDQiCZ3h

Read Part 2 here: https://lnkd.in/e4-87u73

Read Part 3 here: https://lnkd.in/efc4Gr3d

Read part 4 here: https://lnkd.in/ey3SBfiQ

Read Part 5 here: https://lnkd.in/eKaBRVhV

Read Part 6 here: https://lnkd.in/eNEtsSgR

08/13/2026

In Part 6, we discuss the four critical areas every business must focus on if they want to remain visible as search continues to evolve.

Read Part 6 here: https://lnkd.in/eNEtsSgR

Read the abbreviated blog: https://lnkd.in/eb8sqneP

Read The full 4500 word Blog: https://lnkd.in/gUMKY-TF

Read Part 1 here: https://lnkd.in/gDQiCZ3h
Read Part 2 here: https://lnkd.in/e4-87u73
Read Part 3 here: https://lnkd.in/efc4Gr3d
Read part 4 here: https://lnkd.in/ey3SBfiQ
Read Part 5 here: https://lnkd.in/eKaBRVhV

08/12/2026

Grande Prairie and Manning just got a serious cannabis upgrade- meet Frosted Acres!

We're excited to announce the launch of a brand-new website for our client, Frosted Acres Cannabis, serving Grande Prairie and Manning, Alberta.

This locally-owned, family-run dispensary has built a name for itself with a curated, no-nonsense approach to cannabis. Every product on their shelves is hand-selected and reviewed by their team, so customers get quality without the overwhelm of endless menus.

Want to check out the site? Search:

'craft cannabis deals Grande Prairie'
'cannabis store Manning Alberta'

Or any of the dozens of keywords we've already started ranking for across both locations.

Thanks Morgan for choosing Cannabis Websites and SEO!

08/07/2026

We launched this 30-page national website just 28 days ago.

It isn't just getting indexed.

It's already generating Google clicks AND sales.

That's the first 28 days.

And while it's always satisfying to see Google Search Console send one of these notifications, this isn't some phenomenon or lucky break.

This is what you should EXPECT from a properly researched, structured and optimized website.

The work that determines whether a website performs doesn't begin after launch.

It begins before the first page is written.

Search strategy.
Site architecture.

Competitor research
Keyword and topic clusters.
Content.
Technical SEO.
Internal linking.
AEO and GEO.

Build it properly from Day One, and Google doesn't need six months to figure out what your website is about.

Have you launched a new website or added significant new content recently?

How long did it take before you started seeing meaningful traffic, or better yet, sales?

08/06/2026

Part 5 of our 7-part series breaks down how AI is reshaping local visibility, why proximity has been overtaken by authority, how AI systems now synthesize answers instead of listing options, and what it takes for a local or regional business to be confidently included in those answers.

The critical insight? Being discoverable to AI isn't a separate strategy. It's what good local SEO was always building toward. The businesses already investing in consistent location signals, service-area content, and earned trust are seeing that work compound, in AI answers, not just rankings.

Read Part 5 here: https://lnkd.in/eKaBRVhV

Read the abbreviated blog: https://lnkd.in/eb8sqneP

Read The full 4500 word Blog: https://lnkd.in/gUMKY-TF

Read Part 1 here: https://lnkd.in/gDQiCZ3h
Read Part 2 here: https://lnkd.in/e4-87u73
Read Part 3 here: https://lnkd.in/efc4Gr3d
Read part 4 here: https://lnkd.in/ey3SBfiQ

07/30/2026

Impressions up. Rankings stable. Clicks down.

This isn't a glitch; it's AI Overviews absorbing intent before the click happens.

Part 2 of our 7-part series explains what this means for your business.

Read Part 2 here: https://lnkd.in/e4-87u73

Read The full 4500 word Blog: https://lnkd.in/gUMKY-TF

Read the abbreviated blog: https://lnkd.in/eb8sqneP

Read Part 1 here: https://lnkd.in/gDQiCZ3h

07/23/2026

Part 4 of our 7-part series breaks down the transition, why authority is now the gatekeeper for AI inclusion, and why businesses that combine traditional SEO with semantic clarity dominate in this new landscape.

Read 4 part here: https://lnkd.in/ey3SBfiQ

Read the abbreviated blog: https://lnkd.in/eb8sqneP

Read The full 4500 word Blog: https://lnkd.in/gUMKY-TF

Read Part 1 here: https://lnkd.in/gDQiCZ3h
Read Part 2 here: https://lnkd.in/e4-87u73
Read Part 3 here: https://lnkd.in/efc4Gr3d