05/18/2022
As technology advances it is continuing to affect how realtors normally do business. That’s why you should make it a priority to adapt to the ever-changing media to help grow your business.
One great tip to get started is to start live streaming your open houses. Whether you’re using Facebook, Instagram, or YouTube, you can host a live-streamed open house.
The fact that live stream open houses are so easy to attend (like two clicks) makes them more likely to attract a lot of visitors. While a traditional open house may attract 10 or 15 potential buyers, a live-stream open house could easily attract double that number.
One unique strength of live stream open houses is that they know no borders or boundaries. Anyone can jump in, even those that may not follow you!
One of the less noticeable advantages of live-streaming your open house is the impact on your real estate brand. If you’re using the most modern social media tools and functions to promote your real estate business, It lets potential buyers know you’re modern in thinking and up to date on technology to serve them best!
Have you ever live-streamed an open house before? How was the turnout?
Pro tip: Consistency is your best friend! Don’t be discouraged after the first 10-15 times if you don’t get a lot of viewers, with consistency the right person will stumble across. It’s all about the quality of the audience versus the quantity of the audience!