Foundery

Foundery Be found. Be relevant. Grow.

Foundery is a digital marketing agency specializing in SEO,GEO, paid media, and AI-ready content strategies that grow leads, visibility, & market share across both search engines and AI-powered discovery platforms. Foundery is a London, Ontario digital marketing agency specializing in SEO, paid media, and AI-ready content strategies that grow leads, visibility, and market share across both search engines and AI-powered discovery platforms.

Thank you to the team at Baum Professional Tree Care 🌳 for taking time to share some truly kind words:"It has been great...
08/17/2026

Thank you to the team at Baum Professional Tree Care 🌳 for taking time to share some truly kind words:

"It has been great working with this team of professionals. Knowing I can rely on them to manage our company's web marketing needs gives me peace of mind. Working with Foundery has given me countless hours back to focus on what I am good at instead of trying to understand the ever changing world of SEO and web marketing."

Foundery helped Baum Professional Tree Care increase qualified leads, improve campaign efficiency, and optimize their website content.

The results from our ongoing Google Ads and SEO work:
📈 50% increase in organic conversions
💰 30.5% decrease in cost per acquisition
🌐 70.4% increase in organic traffic

Full case study: https://foundery.ca/our-work/baum-tree-care/

We're pleased to announce that Foundery's CEO, Wayne Atkinson, will be leading a masterclass in partnership with the Str...
08/10/2026

We're pleased to announce that Foundery's CEO, Wayne Atkinson, will be leading a masterclass in partnership with the Strathroy Chamber of Commerce.

On August 18th at 12:00 PM, Wayne will lead Win Search Results in an AI-First World, sharing practical strategies for staying visible as AI tools like Google AI Overviews, ChatGPT, and Perplexity reshape how people search online.

Learn more and register: https://tinyurl.com/4b93kytp

Thank you to TechAlliance and Strathroy and District Chamber of Commerce for bringing this conversation to the community. 🙌

Our team had so much fun attending the Home County Music and Art Festival last weekend! It was heartwarming to see the c...
07/31/2026

Our team had so much fun attending the Home County Music and Art Festival last weekend! It was heartwarming to see the crowds of people out enjoying the sun, music and community spirit.

For 50 years, Home County has been connecting artists, musicians, makers, and neighbours in the heart of London, and we’re grateful to play a role in supporting this legacy.

Congratulations to the Home County team on 50 years 🎶

07/23/2026

Foundery is a proud sponsor of for the second year in a row!

It has been a privilege to partner with the team and bring to life online. From website and SEO to organic and paid digital campaigns, and all the behind-the-scenes details that keep festivalgoers informed.

Home County has been connecting artists, musicians, and the community for 50 years, and we are proud to play a small role in it's legacy.

Congratulations on an incredible milestone year - we can't wait to celebrate with you at Victoria Park this weekend. 🎶🎨

We’re celebrating a pretty incredible milestone: 5 years with Mardel Davis at Foundery 🎉As an Account Manager, Mardel pl...
06/01/2026

We’re celebrating a pretty incredible milestone: 5 years with Mardel Davis at Foundery 🎉

As an Account Manager, Mardel plays a huge role in keeping projects moving, supporting clients, and helping turn ideas into strategies that actually work. Her ability to build strong relationships, stay organized through the chaos, and keep communication clear makes a difference every single day.

Over the past five years, she’s become an important part of both our team and the experience we create for our clients.

We’re lucky to have you on the journey with us!

We’re proud to share that Kim Atkinson, Co-Founder & COO of Foundery, is featured in this year’s Faces of Women-Led Busi...
05/15/2026

We’re proud to share that Kim Atkinson, Co-Founder & COO of Foundery, is featured in this year’s Faces of Women-Led Business by London Inc.

This issue highlights 31 women who are shaping industries, redefining leadership, and building businesses with intention.

At Foundery, that mindset is at the core of everything we do. Not just helping businesses be found but helping them stay relevant in an AI-driven search landscape.

Kim’s feature reflects what we see every day, strong leadership, clear thinking, and a focus on building something that lasts.

We’re honoured to be included alongside such an incredible group of women driving change across our community.

Read more of Kim’s insights and answers on our blog: https://foundery.ca/insights/faces-of-women-led-business/

You can also read the full Faces of Women-Led Business feature from London Inc. Magazine and discover the incredible women featured this year: https://console.vpaper.ca/london-inc-magazine/london-inc-may-2026/

Your Meta Ads numbers are about to change. Not because performance dropped. Because measurement did. Meta is tightening ...
05/13/2026

Your Meta Ads numbers are about to change.

Not because performance dropped. Because measurement did.

Meta is tightening how it attributes conversions. Going forward, only link clicks, not likes, shares, saves, or other interactions, will count toward click-through attribution

This means you will see fewer conversions in Ads Manager.

That's not a loss in performance. It's a shift toward more accurate reporting, and closer alignment with tools like Google Analytics.

Our Digital Marketing Manager, Jenna Lamb, shares what this change means and how to interpret your numbers moving forward.

Read Jenna's full breakdown: https://foundery.ca/insights/meta-attribution-changes-march-2026/

We got our cookie fix for a good cause this week.🍪 The Foundery team got their hands on some Smile Cookies for one of th...
05/01/2026

We got our cookie fix for a good cause this week.🍪

The Foundery team got their hands on some Smile Cookies for one of the sweetest ways to give back! Every cookie supports patients and families through Children's Health Foundation, with funds going to paediatric oncology at Children’s Hospital, LHSC.

A small treat that makes a real impact. Grab one, share a few, and support a great cause while you’re at it.
📅 April 27 – May 3
📍 Tim Hortons locations

We’re pleased to share that Foundery’s CEO, Wayne Atkinson, will be keynote speaker at the upcoming Tillsonburg Business...
04/29/2026

We’re pleased to share that Foundery’s CEO, Wayne Atkinson, will be keynote speaker at the upcoming Tillsonburg Business Services Pop-Up Event.

Wayne's presentation, “Turn AI Into Your Competitive Marketing Advantage,” will explore practical strategies to help small business owners stay visible in a rapidly evolving digital landscape. Learn how AI discovers, understands, and recommends businesses, and what you can do to ensure yours stands out.

This event brings together local business resources and service providers in one place, offering practical support for businesses at different stages of growth.

📍 Tillsonburg Town Centre
🗓 May 7 | 4–6 PM | Keynote at 4:30 PM

𝗥𝗲𝘀𝗲𝗿𝘃𝗲 𝘆𝗼𝘂𝗿 𝘀𝗽𝗼𝘁: https://www.eventbrite.ca/e/business-services-pop-up-event-ai-marketing-session-with-wayne-atkinson-tickets-1987835827471?aff=oddtdtcreator&fbclid=IwY2xjawRfNOhleHRuA2FlbQIxMABicmlkETFkNTZrN2NPNGY2djVOS2JXc3J0YwZhcHBfaWQQMjIyMDM5MTc4ODIwMDg5MgABHmuAu0i3yA2kK-AdNEpUXaB-lzL4jcVBs4hX7YZn4YffJVSan5LbtbAf9DO4_aem_wjZqsd0l1g7S5q3bXJJvUA

Thank you to Community Futures Oxford, The Small Business Centre, Downtown Tillsonburg BIA, Tillsonburg District Chamber of Commerce, Tillsonburg Economic Development and Marketing Department, and Tourism Oxford for organizing and supporting this event.

Address

361 Princess Avenue
London, ON
N6B2A7

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+15192040541

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