Probity Marketing

Probity Marketing Probity Marketing amplifies the impact of socially and environmentally conscious organizations. As a certified B Corporation, we integrate profit with purpose.

Our services include strategic communications, brand management, and digital marketing.

08/18/2025

We’re turning 4 and stepping into a bold new chapter 🎂

Over the past few years, we’ve noticed something: Our clients are asking bigger, deeper questions.

They’re not just looking for marketing, they’re seeking alignment, structure, and strategy to grow with purpose.

So, we’re evolving too.

Probity Marketing is now Probity Strategies.

This shift reflects how we support organizations today, as partners in clarity, growth, and impact. It’s a change shaped entirely by the people and missions we serve.

New name. Broader focus. Same unwavering commitment to amplifying the good.

Thank you for being part of this journey, and cheers to what comes next 🥂

08/15/2024

We're celebrating 3️⃣ incredible years of growth, impact, and purpose-driven marketing at Probity Marketing 🎈

This past year has been particularly monumental for us. We achieved B Corp certification, reinforcing our commitment to social and environmental excellence. We've also expanded our collaborations, working with more amazing clients who share our vision for a sustainable and ethical business world 🌍

Thank you to our fantastic collaborators, our impactful clients, and our supportive community. Your belief in our mission fuels our passion and drives us to innovate every single day 🫶

Here’s to continuing to make a difference and to a future filled with more achievements and purposeful growth! 🥂

Did you know that Earth Overshoot Day marks the date when humanity’s demand for ecological resources exceeds what the Ea...
08/01/2024

Did you know that Earth Overshoot Day marks the date when humanity’s demand for ecological resources exceeds what the Earth can regenerate in that year? It's a global wake-up call that requires action from everyone—individuals, businesses, and governments alike.

🔄 Embracing circular solutions is crucial for businesses looking to thrive in a resource-constrained future. These practices are not only environmentally essential but also economically advantageous, preparing businesses for long-term resilience and success.

Each action we take, no matter how small, contributes to a larger change. Learn more about solutions: www.overshootday.org/solutions/?utm_source=Facebook&utm_campaign=Organic

💬 Ready to transform your sustainability strategy? Contact us to explore tailored marketing solutions that amplify your environmental impact.

07/18/2024

We're still riding the high from an incredible few days at Startupfest 2024 in Montreal! Our founder had the privilege of connecting with ocean innovators, fellow entrepreneurs, and change-makers who are shaping the future of technology and sustainability.

We're excited to bring back new ideas, strategies, and partnerships to help our clients achieve even greater success. Inspired by the brilliant minds at Startupfest, we're more committed than ever to empowering businesses that prioritize purpose alongside profit.

Thank you to everyone who made Startup Fest 2024 a memorable experience! Let's keep pushing the boundaries of what's possible 🚀🌍

A recent study by the Yale Program on Climate Change Communication explores how to better communicate the links between ...
07/11/2024

A recent study by the Yale Program on Climate Change Communication explores how to better communicate the links between climate change and extreme weather events like heat waves. The study emphasizes the importance of effective communication in enhancing public understanding of climate change impacts and demonstrates how strategic messaging can improve preparedness for extreme weather and support climate policies.

At Probity Marketing, we believe in the power of clear and impactful communication to drive change 🌍💡

Effective communication and marketing are essential for advancing critical causes, including the Blue Economy and impact innovation.

To learn how strategic marketing can make a difference for you and your business, contact us at [email protected]

And to read the research article by Yale, follow the link below 👇
https://bit.ly/45Y346m

07/09/2024

🌊 Leaders in Ocean Innovation Spotlight 🌊

At Probity Marketing, we are committed to shining a light on trailblazers who are steering the Blue Economy towards a sustainable future. Today, we are excited to showcase three visionary companies that exemplify innovation, responsibility, and impactful solutions within the marine sector.

🌐 Oneka Technologies: Transforming ocean power into fresh drinking water with autonomous desalination buoys, Oneka champions clean water solutions using renewable energy, aligning with our ecological and social impact goals.

🌿 Cycle Capital: A cleantech venture capital leader, Cycle Capital boosts entrepreneurs tackling ecological challenges, merging ambition with integrity. They invest in solutions that offer environmental and economic benefits, inspiring partners to reach new heights.

🔗 Braid Theory: Bridging cutting-edge tech with key industry partnerships, Braid Theory accelerates sustainable technology adoption across essential sectors like logistics and energy, setting a benchmark in strategic innovation for environmental stewardship.

Each of these leaders and their companies are not just participating in the Blue Economy; they are actively reshaping it to be more sustainable, inclusive, and impactful. Their strategic approach to fostering innovation and sustainability exemplifies the kind of impactful work we at Probity Marketing are thrilled to support.🌍💧

📣 Are you inspired by these innovations? Join us in celebrating these pioneers who are making waves in ocean conservation and sustainability. Let’s embrace the tide of change together!

🌊 We're heading to Ocean Fest at the Startup Fest Conference on July 11 in Montreal 🐋As a company deeply committed to su...
07/04/2024

🌊 We're heading to Ocean Fest at the Startup Fest Conference on July 11 in Montreal 🐋

As a company deeply committed to sustainable practices and supporting the growth of the Blue Economy, we can't wait to dive into the latest advancements and opportunities in ocean technology.

Ocean Fest is a critical platform for discussing how ocean tech contributes to the climate transition, supporting our planet's most important carbon sinks and providing 80% of the oxygen we breathe. This event will also highlight the economic potential of the Blue Economy, valued at $3 trillion by 2030, offering tremendous opportunities for startups and investors.

Book a meeting with us at Ocean Fest to explore how we can collaborate on making a meaningful impact 📬 [email protected]. Let’s ride the wave of change together and make a lasting difference for our oceans and world!

07/03/2024

At Probity Marketing, we're passionate about adding value to impact-driven organizations like yours. Our newly expanded suite of services is designed to connect you with your audience, amplify your impact, and achieve your business objectives. Whether you're looking to refine your brand, optimize your digital presence, or craft compelling content, our team is here to support your journey every step of the way.

🔗 Explore our services and start your journey https://probitymarketing.com/services

🌍 Let's drive change together!

With the recent amendments to the Canadian Competition Act, the focus is sharper than ever on transparent marketing prac...
07/02/2024

With the recent amendments to the Canadian Competition Act, the focus is sharper than ever on transparent marketing practices, particularly for eco-friendly claims which now demand solid proof. At Probity Marketing, transparency isn't just a response to new regulations—it's the foundation of our work, further solidified by our B Corp certification.

🤝 How Probity Marketing Upholds the Highest Standards:
Our commitment to ethical marketing is deeply embedded in our DNA. We've consistently prioritized clear, honest communications, and our B Corp certification assures you of our dedication to the highest ethical principles and operational excellence. We ensure your environmental claims are not only robust and verified but also deeply resonate with your audience, all while adhering to the latest standards.

🌱 Ready to elevate your sustainable marketing strategy with a partner who embodies integrity? Contact us at [email protected] to learn how we can help you stay compliant and impactful under the new Canadian Competition Act!

🌊 Have you ever wondered what the Blue Economy is all about? 🌊At Probity, we align with the World Bank’s definition: usi...
07/01/2024

🌊 Have you ever wondered what the Blue Economy is all about? 🌊

At Probity, we align with the World Bank’s definition: using our oceans responsibly to grow the economy, create jobs, and protect marine life.

Our oceans are vital for our planet’s health and our future. Protecting them is crucial. By spreading the word and raising support for ocean innovation, we play a key role in ensuring their health.

Contact us at the link below to see how we can help you get traction!
https://bit.ly/3VeNNJi

The ocean innovation sector faces unique challenges that traditional marketing techniques can’t address 🌊Discover why st...
06/27/2024

The ocean innovation sector faces unique challenges that traditional marketing techniques can’t address 🌊

Discover why strategic marketing is essential and learn from Whale Seeker’s success in our latest blog post 👇
https://bit.ly/3VJ62ag

Dive in now to understand how we can help amplify your voice and drive meaningful impact in ocean conservation!

Are you a B Corp or have a B Corp Pending Status?If you answered YES to either of the above, you could get a 10% discoun...
06/26/2024

Are you a B Corp or have a B Corp Pending Status?

If you answered YES to either of the above, you could get a 10% discount on all our services!

At Probity Marketing, we are committed to supporting businesses that prioritize social and environmental performance, transparency, and accountability. Our goal is to help you amplify your impact through strategic, custom marketing solutions.

Ready to take your marketing to the next level and make a difference? Contact us today to learn more about our services and special offers for B Corps. Let’s drive change together! 🌍

🔗 https://probitymarketing.com/contactus?utm_source=Facebook&utm_campaign=Organic

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