Proper Propaganda

12/18/2023

FREE PR BOOK ALERT....The Kindle version of the Tech PR Playbook is free from Tuesday to Friday on Amazon. If you are a founder or established company founder this is the book to help demystify and ensure you have a good handle on what the channel is for (and not for)

The Tech PR Playbook: How to Make Media Love You, Influence People and Explode Awareness About Your Innovation Company

10/30/2023

We accomplished what appeared to be the impossible. We turned jaded journalists into fawning fanboys of the Urevo treadmill 🏃🏃 and generated the ad equivalent of $6 million in media coverage.

If we can tame the wild beasts of the media for them, we can do the same for you.

👉 Read all about in our latest case study, link here: https://bit.ly/3RFvLA3

10/27/2023

We killed it for the Urevo treadmill by and we can kill it for your product too.

The challenge, to foment a revolution that would turn jaded journalists into fawning fanboys of the Urevo treadmill. 🏃

One of the results, over 100 media articles earned!

👉 Read all about in our latest case study, link here: https://bit.ly/3RFvLA3

10/27/2023

Feeling like a screaming cat lost in a PR maze? 🙀 Well, guess what, you're not alone! That's kind of why we came up with the A-Z Glossary of PR Terms so you can decipher this PR puzzle!

👉 Grab your free PR Glossary here: https://bit.ly/456ajb3

Today's Term: REPRINT

10/27/2023

Want your product to land a spot under countless Christmas trees this holiday season? Our PR elves have an early holiday gift for you! 🎁

We've packaged up 12 Tips that will help you sleigh your way onto coveted holiday gift guides, which can drive sales by as much as 200%! That's why we work like elves on m**h benders trying to earn you the coverage!

Here's TIP #12: RELATIONSHIPS MATTER 👫 👯

Engage with journalists outside of the pitching process. A friendly rapport goes a long way in securing that much-desired coverage.

👉 Download all 12 magical tips today: https://bit.ly/3EXrr7z

10/26/2023

For we'd like to do a shoutout 📣 to one of our clients who had PR success with our team. Hell ya, we kinda want to brag bc we've been killing it for so many awesome consumer products for so darn long!

We're so proud of our work on the Shaper Trace!!! They received RAVE reviews from the respected earlier this year. 🌟 Can you say 4.5 STARS BABY!!! 🌟

We worked hard to create a campaign that would appeal to both creative professionals & DIYers. But in the end, it's the product that has to deliver. Thanks to the team at for trusting with making your product launch such a success!!!

If you're interested in learning more about the Shaper Trace, be sure to check out the review on Creative Bloq. And if you're looking for a great PR agency, 📆 schedule a free consultation today with our co-founder Jackson Wightman here: https://calendly.com/properpr/30min.

https://www.creativebloq.com/reviews/shaper-trace

Shaper Trace is my favourite craft and art tool of 2023.

10/26/2023

PR got your head spinning like a high-speed blender? 😵 Don't worry, we've got your back! Check out our A-Z Glossary of PR Terms – it's like a GPS for the PR jungle! 🐘

👉 Snag your free PR Glossary right here: https://bit.ly/456ajb3

Today's Term: REACH
(hint: it has nothing to do with your arms!!!)

10/26/2023

Want your product to land a spot under countless Christmas trees this holiday season? Our PR elves have an early holiday gift for you! 🎁

We've packaged up 12 Tips that will help you sleigh your way onto coveted holiday gift guides, which can drive sales by as much as 200%! That's why we work like elves on m**h benders trying to earn you the coverage!

🎅 Here's TIP #11: UPDATE WITH A HOOK

Didn’t hear back after an initial pitch? Follow up with a fresh angle that aligns with a current gift-giving trend to re-spark interest. Just take a hint if you don’t hear back after one follow up.

👉 Download all 12 magical tips today: https://bit.ly/3EXrr7z

10/25/2023

5 out of 5!!! 🌟🌟🌟🌟🌟 That's not an easy review to get from the esteemed , but it's certainly well deserved! Our client continues to impress with its range of mechanical keyboards built for everyone, from the newbie to the enthusiast. The Q3 Pro Special Edition seems to bring together all the best aspects of its large-sized keyboards with added perks.

As quoted from Apple Insider:

"We've reviewed a handful of Keychron keyboards over the years, and they mostly land a near-perfect score. As you can see, we've given this one the rare perfect score, and with good reason." Kudos to Keychron for building such an incredible product that helped make our jobs a tad easier.

👉 https://appleinsider.com/articles/23/07/29/keychron-q3-pro-se-review-mechanical-macro-mastery

Looking for this kind of media coverage? Schedule a meeting with Proper Propaganda's very own Jackson Wightman today! 📆 📞Calendly link: https://calendly.com/properpr/30min

10/25/2023

PR lingo making you feel like you're in a maze with no exit? You're not alone! We've put together the A-Z Glossary of PR Terms to help you escape the madness. 😵

👉 Grab your free PR Glossary here: https://bit.ly/456ajb3

Today's Term: PULL QUOTE
(***it helps to have lots of good ones!!!)

10/25/2023

🎁🎁 Our PR elves have an early holiday gift for anyone hoping to land a spot under countless Christmas trees 🎄 this holiday season...we've packaged up 12 Tips to help you sleigh your way onto those coveted holiday gift guides.

Landing positive holiday press can drive sales by as much as 200%, that's why we work like elves on m**h benders trying to earn it for you!

Here's TIP #10: Champion the Local Hero

Every product has a story. If there's a local angle to your product, pitch it to regional reporters. Local stories resonate and tend to be picked up more.

📩 Download all 12 magical tips today: https://bit.ly/3EXrr7z