OMC Social Media Solutions

10/21/2021

How to get your page/BM back

If you've ever had your Facebook account hacked - or your business Page, Business Manager or Ad Account hacked - help is at hand!! 👋🏻 Check out this MEGA blog post I just published after my own Business Manager got hacked! Whaaaat?! 😳 Yep, couldn't believe it. https://www.marismith.com/facebook-hacked-help/

There's a lot you can do to SECURE and protect your accounts. And, it is possible to get help and get your Facebook back. With my own hacking incident, the scammers somehow added themselves to my Business Manager, demoted me and my Admins, and promptly started running scam ads. Thankfully, the Facebook AI caught the shenanigans in time and shut down my ad account before any money was spent.

Scammers got in to my friend Molly Mahoney's Business Manager and ran up $20k of scam ads! 😫 Yikes. Fortunately she got most all of that back quickly, but she's still dealing with the aftermath. Adryenn Ashley had a very similar situation and the hackers took control of her page and started posting junk videos. The list goes on. It blows my mind how much nefarious activity - just in the hacking arena - happens on Facebook with no accountability. 😢

I was fortunate to regain control of my Business Manager and Ad Account within 48 hours. But this is somewhat rare. As you likely know, Facebook is not known for its customer support and it's practically impossible for most users to speak with a human. So, I've put a ton of research into this mega post with steps and solutions to help regain control of your accounts and to hopefully prevent any hacking incidents from ever happening (again)!!

Please do share this with anyone in your community that might benefit and certainly folks dealing with hacking issues. Thank you! 🙏🏻🥰

01/07/2021

Important changes coming to Pages

📢 Facebook just announced the New Pages Experience today. And, it's time to say bye-bye to LIKES!! 😮

There has long been confusion around having both LIKES and FOLLOWS on our business Pages. So, thankfully, Facebook is finally making it more clear.

As you may know, a person could like your Page, BUT choose to unfollow it. 😞 Which means that person would not see your content at all in their feed. A follower is much more likely to see your content in their feed.

Follower count has long been a better 'signal,' as Facebook calls it, of the total number of people who would like to see your Page's posts in their feed. (Alas, organic reach is so low these days that only a small percent of followers actually see Page posts, anyway).

Switching to the New Pages Experience is optional (for now), and is only available to some pages, so far.

Find out more here:
https://www.facebook.com/business/help/NewPageExperience/

As and when you do choose to make the switch, here are a couple of important clarifications.

🤔 WHAT HAPPENS TO PAGE LIKES WHEN YOU SWITCH TO THE NEW PAGES EXPERIENCE?

🔹 If someone likes and follows your classic Page, they will continue to be a follower for the new Page and added to your total follower count.
🔹 If someone likes your classic Page, but does not follow it, they will not transfer to your new Page as a follower.
🔹 If someone follows your classic Page, but does not choose to like it, they will still transfer to your new Page as a follower.
🔹 Page likes will not be supported on your new Page, and Page like count will no longer be accessible.

🤔 WHAT HAPPENS IF YOU SWITCH BACK TO CLASSIC PAGE?

🔹 If you switch back to a classic Page from a new Page, your followers will remain the same.
🔹 If you switch back to a classic Page from a new Page, you will still have all the likes from your classic Page, unless they unfollowed your new Page.
🔹 Anyone that followed your new Page will be added to follows for your classic Page.

~~~

Other features in the New Pages Experience include:

✔︎ A redesigned layout that’s simpler and more intuitive (according to Facebook, haha!)
✔︎ A dedicated News Feed (which is already there on Classic Pages, but this new feed is "to discover and join conversations, follow trends, interact with peers and engage with fans" ... and, what's the guesses we'll start seeing ADS in this new News Feed sooner or later? Facebook has to keep creating new ad placements, eh!)
✔︎ Easy navigation between personal profile and Pages
✔︎ Updated admin controls for full control or partial access

See Facebook's announcement post with full list of new features here:
https://about.fb.com/news/2021/01/introducing-the-new-page-experience/

I would recommend making the switch when you do get access.

[UPDATE: When you do get access to change to the New Pages Experience, consider making one or more posts first to announce to your audience that you'll be making the switch and encourage them to FOLLOW your Page if they haven't already. Of course, mostly people who are already following your Page would see your post. But, it's worth putting out the update. You might even consider a Sponsored Messages campaign to contact your Page Likes and just check in to ensure they Follow your Page before making the switch.]

Your thoughts?

P.S. Woa, I am seeing that I can FOLLOW personal profiles as my Page now. Pretty sure this is new, and may be part of the new (Pages) News Feed. Enabling Follow on your personal profile is optional.

11/07/2020

Important news if your ad account was frozen or ads denied

Friends, have you experienced major issues with your Facebook ads recently? 🎯 Ad accounts shut down completely. Ads running for months, suddenly rejected. More ads disapproved than ever. You're not alone!!! Three things to know:

1️⃣ There was a system wide technical issue causing ad accounts to be shut down, ads to be rejected and delivery of ads to stop. Facebook has now resolved all known issues. (See below for the status link).
2️⃣ As you likely know, due to election week, Facebook ads are being much more rigorously checked than ever.
3️⃣ In about 99.99% of issues (deactivations, rejections/disapprovals), this is all done by AI on the first pass. It's vital that you use the *appeal* process to escalate your case and get to a real human (hopefully for proper support!!).

✅ Definitely bookmark this very helpful URL to check on the overall status of Facebook Ads Manager at any time: https://status.fb.com/ads

Facebook apologizes for any inconvenience. 😤 But, HELLO? Good chance thousands (or more?!) small business owner Facebook advertisers were negatively/financially impacted by these recent issues. SO, how about more than an apology, Facebook provides every impacted advertiser with $1,000+ ad credit?! What do you think?! 🤔🎉

🔷 Make sure you're a member of my FB Group Mari Smith's Social Scoop -- we have lots of discussions about these ad issues and tons of peer support, too. 🔷

If your Facebook Ad Account is still disabled, here is some helpful additional information and steps you can take:

a) If you think your ad account was disabled by mistake, and that it follows Facebook's policies, let them know here: facebook.com/help/contact/2026068680760273.

b) If you were notified that your ad account was flagged for unusual activity, you can contact Facebook using this form: facebook.com/help/contact/391647094929792. (You must be an admin on the ad account you want to appeal.)

c) You can also go to your Ads Manager and follow the instructions in the red box at the top of the page.

[Shout out to my Social Scoop member Mått Plånt for the links. 🥳🙏🏻]

10/15/2020

Friends, some of you may have heard that Facebook and Instagram are dropping support for embedded content on WordPress sites starting October 24th. Boo!! 😝👻😝

From that date forward, you will no longer be able to automatically embed Facebook and Instagram content on WordPress sites using the default methods, due to a breaking change in the Facebook API.
To be specific, this API update removes support for unauthenticated Facebook and Instagram embeds. Huh? 🤷🏼‍♀️ That means, embedded Facebook and Instagram content will ONLY be supported for publishers with a Facebook developer account and a registered Facebook app.

SO, if you have embedded Facebook or Instagram content on your WordPress sites using the default oEmbed or Embed blocks feature, that content will BREAK and not be visible. You'll need to implement this fix immediately:

Syed Balkhi, founder of WPBeginner - WordPress for Beginners and his team have created the simple and free solution for you!

The easiest and most beginner friendly way to fix the oEmbed issue is to use the Smash Balloon free Instagram Feed plugin, and custom Facebook Feed plugin.

See the full scoop on this article. I will also post this publicly on my FB biz Page so you can share with your audiences in plain English, too!!

via Mari Smith

The default Facebook and Instagram Embed feature in WordPress will stop working on October 24th, 2020. Here's how to fix and restore the functionality.

07/28/2020

https://woocommerce.com/woocommerce-day/

40% off everything

Celebrate WooCommerce Day with 40% off everything. One day only – no coupon needed! Offer ends at midnight PDT on July 28, 2020.

09/26/2019

Agora Pulse study checked what happens if you post to Instagram without including a caption - just posted an image.

Posts with captions got
53% more likes
29 % more reach, and
127% more comments

So caption everything :)

09/23/2019

Great courses, specific one I'm interested in checking out is Account Recovery Roadmap

These are the classes Foxwell Digital offers and has available for purchase. Learn Snapchat Ads, Scaling Your Facebook Advertising and Instagram Advertising account, and more!

03/09/2018

Looking to improve your social media marketing strategy? Check out this guide of essential tips and resources from contributor Will Blunt.

02/06/2018

Social media managers, save this cheat sheet 🙌 http://ow.ly/sfkR30idJHo

12/31/2017

Whether you're managing social media for a company or just looking to boost your online profile, here are seven social media templates to save you ...