Chris Breikss

Chris Breikss Founding partner of the digital agency Major Tom. What's new: https://linktr.ee/winthorpeconservation

Today I turned an old personal domain into a live website with ChatGPT in under 60 minutes.Here's how. I had owned chris...
07/14/2026

Today I turned an old personal domain into a live website with ChatGPT in under 60 minutes.

Here's how. I had owned chrisbreikss.com for years, but it was only redirecting to my company site. I wanted a proper home for my background, Major Tom, Rivetline, media mentions, and the work I have been doing around AI visibility.
I used ChatGPT’s feature, mostly by talking through what I wanted. The initial site was live in under an hour.

Then the same session turned into a first blog post, a featured image, social-preview metadata, schema, a sitemap, robots.txt, Google Tag Manager, SSL, and an llms.txt file.

I dictated much of the post using Wispr Flow, so this is a pretty good example of what an afternoon of talking to AI can produce when there is a real idea behind it.

The result is not a replacement for every website project. But for a personal site, campaign page, or fast test, the distance between an idea and something live is suddenly very short.

Take a look: https://chrisbreikss.com/insights/old-domain-to-live-website-with-chatgpt/

A first-person field test of turning an old domain into a live website, then using voice and ChatGPT to make the first marketable asset around it.

I spend a lot of time in GA4 and I was surprised how much local intent data I was missing before connecting Google Busin...
07/09/2026

I spend a lot of time in GA4 and I was surprised how much local intent data I was missing before connecting Google Business Profile to it. Calls and direction requests tell a different story than pageviews, and having them in the same place changes the analysis. Wrote up the setup and the five things it makes possible if you want to take a look.

Google's native GBP-to-GA4 link puts calls, directions, and profile clicks next to website data. The five-minute setup, five new plays, and the honest limits.

When WordPress 7.0 shipped with AI built into core, I got curious about what was actually possible beyond the hype. Turn...
06/30/2026

When WordPress 7.0 shipped with AI built into core, I got curious about what was actually possible beyond the hype. Turns out the setup that clicked for me was not using AI to write content but using it to operate the CMS directly. I connected Claude to WordPress through a specific plugin stack and now manage content without leaving a chat window. Wrote up the whole thing, including where it still needs a human in the loop.

WordPress 7.0 finally landed in May 2026 with native AI in core. Most site owners are asking the wrong question, whether AI can replace their CMS. Here is the better question, the plugin stack that works, and exactly how I connected Claude directly to WordPress to manage content without leaving a ch...

One thing I keep seeing with Shopify merchants is the assumption that being on the platform means AI shopping tools will...
06/29/2026

One thing I keep seeing with Shopify merchants is the assumption that being on the platform means AI shopping tools will recommend them. It doesn't work that way. There's a real gap between being indexed and being cited, and it comes down to how clean and trustworthy your store's signals are to an LLM. We put together a breakdown of the full optimization stack for Shopify AI visibility that I think any merchant or agency working in this space will find useful.

Shopify's Agentic Storefronts puts every store in AI shopping interfaces. Being present isn't the same as being recommended. The Shopify AI Optimization Stack, six tools across structure, performance, trust, and measurement, is what determines which stores AI systems actually cite.

Shopify just moved every store into AI shopping interfaces with Agentic Storefronts, but presence doesn't equal a recomm...
06/28/2026

Shopify just moved every store into AI shopping interfaces with Agentic Storefronts, but presence doesn't equal a recommendation. I've been thinking a lot about what actually makes an LLM cite one store over another, and it comes down to how cleanly your data can be retrieved and reasoned over. We put together a practical six-tool stack for getting this right, covering everything from schema to performance to trust signals.

Shopify's Agentic Storefronts puts every store in AI shopping interfaces. Being present isn't the same as being recommended. The Shopify AI Optimization Stack, six tools across structure, performance, trust, and measurement, is what determines which stores AI systems actually cite.

Here is something that caught my attention: Reddit has become one of the most frequently cited sources in AI-generated a...
06/27/2026

Here is something that caught my attention: Reddit has become one of the most frequently cited sources in AI-generated answers, and most brands have no deliberate presence there at all. There is a name for the practice of fixing that, RAD, which stands for Reddit Answers and Discussions. It is about showing up authentically in the conversations your buyers are having so that when an LLM synthesizes an answer about your space, your brand is part of it. I wrote about what RAD is and why we think it belongs in every AI visibility strategy.

Reddit is one of the most cited sources in AI-generated answers. RAD (Reddit Answers and Discussions) is the practice of building a strategic presence in Reddit conversations so AI systems are more likely to cite your brand accurately. Here's what it is and why it matters.

I have been curious whether AI prospecting agents actually move pipeline or just move activity metrics. So I ran HubSpot...
06/27/2026

I have been curious whether AI prospecting agents actually move pipeline or just move activity metrics. So I ran HubSpot's Breeze Prospecting Agent on 1,000 old leads from our CRM and kept an honest record of what happened. The results surprised me in both directions, and I wrote it all up.

I let HubSpot's Breeze Prospecting Agent loose on 1,000 previously qualified dormant contacts in our Major Tom CRM. The first month: 24 meetings booked, over $750,000 in proposals, a $200,000 enterprise deal closed, pipeline up 30%, sales activity more than doubled. Here is the honest account, inclu...

One of the most consistent pipeline killers I see is the gap between a lead submitting a form and actually hearing from ...
06/27/2026

One of the most consistent pipeline killers I see is the gap between a lead submitting a form and actually hearing from someone. We documented the full AI SDR build we use to collapse that window to under 60 seconds, qualification, routing, and meeting booking included. It's platform-agnostic, so you can adapt it to whatever stack you're already running.

Inbound leads die from slow replies or landing on the wrong person. Here is how to build an AI SDR that responds, qualifies, routes, and books a meeting in under 60 seconds, on any automation platform and any CRM.

ChatGPT ads are now available to most companies. There is a new era of advertising upon us and the opportunities are hug...
06/25/2026

ChatGPT ads are now available to most companies. There is a new era of advertising upon us and the opportunities are huge to be early in your industry.

ChatGPT ads are live. The case for moving now: contextual targeting, an uncrowded auction, and conversion tracking built in, plus what it actually costs.

Before you read another word, open ChatGPT and type this: "Hey ChatGPT, tell me everything you know about me."I'll wait....
04/10/2026

Before you read another word, open ChatGPT and type this: "Hey ChatGPT, tell me everything you know about me."

I'll wait.

😄 I audibly LOL'd when I first tried it. Especially when it mentioned my weight. Then I kept reading and realized it knew a lot about me, but not everything was accurate or current.

That response you just got when you did it? That's your 'Sentiment Layer'. It's the accumulated picture AI has built about you from everything on the internet.

The cool thing is, you can shape it. That's what AI glazing is, and that's what my latest blog post is about.

Discover how AI glazing boosts your brand reputation and learn strategies for a positive sentiment layer in your marketing.

Address

180 West Windsor Road
North Vancouver, BC

Telephone

+16048335501

Website

Alerts

Be the first to know and let us send you an email when Chris Breikss posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Chris Breikss:

Shortcuts

Share

Category