Strata Originals

Strata Originals STRATA helps CEOs strengthen how they show up under pressure, so they can build trust, communicate with clarity and move important rooms forward.

10/13/2026

What if, instead of chasing investors, you made them compete for the opportunity?

When Roy Moëd needed capital to fund a major expansion, he took an unconventional approach: instead of chasing banks, he brought three of them into the same room and made them compete for the business. Sometimes, the best way to negotiate is to stop chasing the deal and change the dynamic entirely.
____
Watch the full episode here: https://www.youtube.com/watch?v=4nAqArMc5uE

Going from zero to one is always the hardest. In the latest feature from STRATA’s Capital Raising Insights for CEOs seri...
10/09/2026

Going from zero to one is always the hardest.

In the latest feature from STRATA’s Capital Raising Insights for CEOs series, David Lovejoy Founder and CEO at CoachFinder.ai shares how raising capital became more than a pitch. It became a “truth serum” for the business, challenging the product, the strategy and the leader behind it, and ultimately making the company stronger.

10/09/2026

Before raising capital, sometimes you have to get creative with what you have. Roy Moëd shares how he bootstrapped his business and learned to make cash flow work for him.

If you're a CEO or founder preparing to raise capital, every investor conversation matters.This newsletter is packed wit...
10/08/2026

If you're a CEO or founder preparing to raise capital, every investor conversation matters.

This newsletter is packed with practical insights, real-world stories, and proven strategies to help you communicate with confidence, build trust, and navigate the pressure that comes with high-stakes conversations.

Because investors don't just evaluate your business, they evaluate how you show up!

➡️ Subscribe today: strataoriginals.com

10/08/2026

🎙️ New Episode Alert!🎙️ What does it really take to raise capital, build a resilient business, and make investors compete for the deal?

In the latest episode of UNMASKED: The Capital Raise Files, Alan McLaren sits down with entrepreneur and LifeBook Memoirs co-founder Roy Moëd to unpack fundraising, investor alignment, handling pressure, using AI to prepare for the pitch, and building something that lasts.

What if the best way to raise capital isn’t to convince investors to say yes, but to create enough interest that they co...
10/07/2026

What if the best way to raise capital isn’t to convince investors to say yes, but to create enough interest that they compete for the opportunity?

This upcoming episode of UNMASKED: The Capital Raise Files explores the strategies behind successful fundraising, the importance of investor alignment, how to handle tough questions, and even how AI can help stress-test your pitch before you step into the room.

Our next guest has chronicled the journeys of 67 startups, helped create more than 2,000 private memoirs, and spent decades building businesses around entrepreneurship, storytelling and legacy.

Any guesses who’s joining Alan? 👀

🎙️ New episode tomorrow!

10/07/2026

What drives someone to dedicate their career to making a meaningful difference? Wayne Hennessy-Barrett shares the story behind his mission-driven journey, from 17 years in the British Army to pursuing his next challenge and finding new ways to create tangible change.

Going from zero to one is always the hardest.In the latest feature from STRATA’s Capital Raising Insights for CEOs serie...
10/06/2026

Going from zero to one is always the hardest.

In the latest feature from STRATA’s Capital Raising Insights for CEOs series, Eric Vest shares what he learned about building credibility when your operating experience doesn’t automatically translate into investment credibility.

After more than 30 years as an entrepreneur, investor and operator, Eric entered the capital markets with a strong track record behind him. But raising the first $15 million for Y Capital meant having nearly 350 conversations, building relationships, understanding the room and creating the evidence investors could evaluate for themselves.

His experience is a powerful reminder that credibility is contextual. The track record you built may be impressive, but when you enter a new capital room, you still have to prove it in a language that room understands.

➡️ Read Eric's full insight here: https://strataoriginals.com/insights/f/the-operator%E2%80%99s-reality-of-raising-capital

10/06/2026

🎙️ New Episode Alert! 🎙️ What does it really take to build a mission-driven business, raise capital, and stay true to your values when the pressure is on?

In this episode of UNMASKED: The Capital Raise Files, Alan McLaren sits down with Wayne Hennessy-Barrett, Founder & Executive Chairman of 4G Capital, to talk leadership, fundraising, investor alignment, and building a business that puts customers and purpose at the centre.

What happens when doing the right thing could put your business at risk?Tomorrow on UNMASKED: The Capital Raise Files, w...
10/05/2026

What happens when doing the right thing could put your business at risk?

Tomorrow on UNMASKED: The Capital Raise Files, we explore the high-stakes decisions behind a major capital raise, from finding the right investors to making tough calls when everything is on the line.

Because the right capital isn’t just about getting a cheque, it’s about finding the right partners!

Address

Oakville, ON

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Alerts

Be the first to know and let us send you an email when Strata Originals posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Strata Originals:

Shortcuts

Share