09/15/2020
Tiny Wrinkles R Us (TWRUS) is a dog breeder specializing in Boston Terriers. They breed a diverse range of coloured Bosties such as blue, lilac, cream, fawn, chocolate, red, black & white and brindle The qualities that were most important to be portrayed in the brand are trustworthy, inviting, caring, precious and soft. I developed a logo that represented the owner (Cheryl) with one of her Boston puppies. I created a hand-lettered nameplate (TWRUS) to go along with the symbol.
In addition to the main logo I created 4 custom boston terrier illustrations for use on her stationery items, in the diverse colour range they breed. Watercolour washes were used in the branding to convey feelings of softness. Swipe to see all the adorable doggies plus the moodboard that inspired the work π