Lìonra Agency

Name: Lìonra Agency
Address: Powell River, BC, CA
Telephone: +12506501828

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Powell River, BC
Lìonra Agency

We’re a digital marketing agency that helps our clients make a bigger impact locally and globally. We’re not the new kids on the block.

Lìonra Agency produces digital advertising campaigns (Instagram, Facebook, LinkedIn, TikTok, Reddit, Amazon and Google Ads), social media strategies, search engine optimization, and digital lead generation. We discover the most impactful way to get in front of your target audiences at the right time, using the right strategy and at the right cost for you. Led by Jen Rollins, our team has over 25 y

ears of experience in marketing and sales with a deep love (weird, we know) of reporting and statistics while always striving to get you the best results for your budget. We’re committed to boosting sales and expanding your business.

08/30/2025

Damn, it feels good to see one of Líonra’s photos out in the wild.

Spotted: one of Jen’s shots of Wayward Distillery’s spirits featured in an Island Good post.

Always love when the work we create for our clients finds its way into the spotlight.

02/19/2024

It's not you, it's definitely Meta. 😅

From an agency viewpoint, dealing with Meta platforms like Facebook and Instagram can feel challenging at best. With their ever-changing, privacy and algorithm changes, along with surprising glitches and unresponsive support... the struggle is real. We know we can't be the only ones who struggle with this conglomerate 😓

So tell us, have you ever experienced the frustration of working with Meta? 👍👎

02/16/2024

Lionra’s dream team is growing! Let's give a warm welcome to Sally, our new Digital Marketing Strategist. She helps us brainstorm big bold campaigns and make them a reality. Sally loves checklists so here’s a little about her in her favourite communication style:

✅ Digital Marketer and Campaign Manager
✅ TikTok Celeb (she would never say this but she does have 500.000 TikTok followers. NBD)
✅ Pen and Fancy Notebook Appreciator
✅ Book Nerd
✅ Bilingual Poutine Lover
✅ Happily Married Dating Coach
✅ Momma to a Dinosaur Obsessed Petit Bonhomme

Welcome to the team, Sally! We’re happy we 'checked' right on you.

10/31/2023

The Líonra Team and Relic, Jen’s 12-foot skeleton, wish you all a Happy Halloween! AKA the best day of the year. 👻

10/25/2023

We’re super excited to be attending the Alberta Bottle Depot Association - ABDA conference in Edmonton this weekend and giving not one, but TWO presentations! The images in this post are pulled directly from our first presentation, which includes a bit about Jen’s story and a lot about zucchinis… We’ll explain later. Wish us luck!

10/05/2023

Rolling a natural 20 in digital marketing? Stick with us here!

Our team member, Robyn, plays Dungeons & Dragons with her friends every week. In the world of D&D, just like in digital marketing, success often depends on strategy, creativity, and adaptability.

1️⃣ Character Creation: Creating a unique character in D&D is like creating a brand persona - it’s important to define traits, values, and craft a captivating story.
2️⃣ Quests and Campaigns: D&D quests are super similar to digital marking campaigns! Each has their own set of goals, challenges to overcome, and a carefully designed path to success.
3️⃣ Roll for Initiative: When rolling a D20 in D&D, you can never predict the outcome (but you can roll with advantage!), much like digital marketing. Sometimes, you have to take a calculated risk, and embrace change and uncertainty.
4️⃣ Teamwork: Just as a D&D party works together, our team at Lìonra does as well, using our highest stats to our advantage, and helping each other out where our stats might lack. Robyn says Jen definitely rolled a natural 20 on marketing strategy and Google Ads! 😉
5️⃣ Flexibility: Both Dungeons & Dragons and digital marking require tons of adaptability, and the ability to pivot quickly. Plans change, and being able to adjust your strategy (or your spell list!) on the fly is a huge win.

Whether you’re fighting a Mimic or optimizing ad campaigns, the skills that you hone in one world can definitely help you to succeed in the other!

09/02/2023

Please help us send a HUGE thank you to the sponsors of this year's Backwoods Jam. Without their support, we wouldn't be able to hold one of the best dirt jump events on the planet in our indie MTB bike park 💙

Volcom FOX Rae Power Ltd. H&H Developments The Salty Sea Dog Mountain Bike Co. Lìonra Agency

09/01/2023

Our client CoastGravityPark, hosts Backwoods Jam every year, and we’re excited to be an official sponsor for 2023!

Backwoods Jam is where world-class MTB athletes throw down on the legendary Coast Gravity Park Backwoods dirt jumps, showcasing some of the best tricks on the planet. While we may not be avid mountain bikers, we know a little something about marketing an event 😁

We built their event booking system, created graphics, made website landing pages, sent email blasts, handled their social media and event customer service and digital advertising and created and edited some really cool reels. We’re proud of our work for Backwoods Jam and can’t wait to see it all come together tomorrow. See you there!

Background photo 📸 Dylan Dunkerton

https://www.coastgravitypark.ca/blogs/events/annual-backwoods-jam

08/02/2023

My why is simple - I do it for them.

I became a single mom ten years ago. I had a 12-month-old baby and a 3-year-old, and no choice but to step up and make it work. I struggled and had to make big sacrifices, but my goals never wavered - to give them everything I didn’t have growing up.

With this in mind, I started my first digital marketing business and moved to the Comox Valley on Vancouver Island. I didn’t know anyone here, but it felt like home in my heart. My kids were able to learn about ecosystems through forest walks, understand how tides influence the planet and our bodies, and know the feeling of dancing barefoot on squishy sand. I was able to heal and find community while growing professionally. I even found the love of my life.

As a child who grew up in a single-wide trailer and foster homes in Central Alberta, I often want to pinch myself as the life I’ve built is beyond my wildest dreams, and we’re all happy, healthy and thriving.

I haven’t done any of this alone. From friends and family to team members, colleagues, and clients, I’m surrounded by the most amazing humans, and I’m so grateful for all of you. Thank you for always supporting and loving my family.

07/25/2023

Sometimes there are too many acronyms in the marketing world to keep up with 😅 Picking a CMS, or a Content Management System, is one of the biggest decisions you’ll make when starting a new business, or bringing your existing business online. Whether you just want a website to attract clients, or you want to sell and ship products, we’ll break down a few of the most common CMS options for you:

WordPress is a great CMS. With plugins galore and excellent SEO management, there’s not much you can’t do with WordPress. Landing pages, full websites, even e-commerce capabilities, WordPress does it all under one roof - but not without a bit of a learning curve! If you’re wanting every option in a CMS, WordPress is the way to go.

Shopify has a simple drag and drop website builder, with powerful e-commerce capabilities in the back end, some of the largest retailers in the world use Shopify to sell their products. Shopify is definitely the best choice for selling, shipping, and stocking products, both online and even in brick and mortar stores.

Squarespace also has a drag and drop website builder, which is great for someone just starting out. The pieces snap to the page, so that no elements are ever out of line. If you need to get your site up quickly, Squarespace is great. They even has a fantastic optional (at an additional cost) scheduler tool called Acuity, if taking appointments with clients is a large part of your business.

Wix has a drag and drop website builder, but is a bit more customizable than Squarespace. Rather than snapping to a location, you’re able to place elements wherever you want on the page. However, this does mean checking different screen sizes to ensure everything looks cohesive.

Which CMS do you think is the least frustrating to deal with? 😉

07/22/2023

Today is a special day, as we celebrate our fearless leader Jen’s birthday! She’s away on a well earned vacation this week, but please join us in wishing her the happiest of birthdays. 🌮🎂

07/13/2023

Our team’s shared to-do list is called Lìonra Tacos… Stick with us here. 🌮

When searching for productivity tools, we knew we needed a solid to-do list that would allow us to assign tasks to each other, send notifications, and determine urgency. Initially, we used a shared note within the Apple Notes app, but we knew that wouldn’t work long term.

We ended up landing on the Todoist app, but we needed to make it fun. Productivity tools can often feel boring, especially for those with a neuro-spicy brain. For task urgency, we have three categories: Spicy 🌶️, for urgent tasks that should be completed first. Medium 🫑, for tasks that should be completed once the Spicy ones are done, and Mild🧂, for tasks that should be noted but don’t need to be done within the week.

Our Tacos list allows us to stay productive and on top of tasks, while still keeping things fun and lighthearted. What’s on your Spicy 🌶️ taco this week?

Address

Powell River, BC

Telephone

+12506501828

Website

http://lionraagency.com/

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