Sb Marketing Company

Sb Marketing Company Working with service-based businesses to enhance their social media presence through through creative content and marketing strategies.

Slapping up a “Happy Friday” post on your Instagram because you realized you haven’t posted in a while, is not going to ...
05/05/2023

Slapping up a “Happy Friday” post on your Instagram because you realized you haven’t posted in a while, is not going to do benefit your business one iota.

I know for a fact you can do better than that.

Behind every post, there should be an intention/ purpose/ reason that you posted it.

Generic, bland content serves NO purpose.

Like truly, none.

If you’re really stumped I want you to dig deep into your past week.

Think about all the client interactions, the lightbulb moments, the questions you were asked, the funny things that happened.

That’s the s**t that makes great content.

You know why that makes great content? Because it’s UNIQUE and it’s INTERESTING.

Anyone can throw a “Happy ______” on their Instagram page and check off “post for the day” from their to do list.

That’s not marketing.

One of the literal definitions of marketing is…

“Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market.”

How does a generic post like this deliver value to meet the needs of your target market?

It doesn’t.

SOO.. next time before hitting post, I want you to think of the intention behind something.

If there is no intention? Skip that post and create something for the next day with true intention behind it that’s going to benefit your target audience.

P.S. I have something exciting coming up and it’s FREE for all my email marketing pals… DM me the word “PALS” and I’ll add you to the list.

Some social media marketing reminders for your Monday morn.Which one resonated most with you?! Let me know in the commen...
05/01/2023

Some social media marketing reminders for your Monday morn.

Which one resonated most with you?! Let me know in the comments! 💭

My fave is 6. Marketing on social media is fun. It’s not your traditional form of marketing and it shouldn’t feel like it.

If marketing your business on social media starts to feel exhausting or you dread it, it’s time to take a break and tweak your strategy!

Stumped for content ideas this month? Now you aren’t! Highlights of the month:Mental Health Awareness Month + National S...
04/28/2023

Stumped for content ideas this month? Now you aren’t!

Highlights of the month:

Mental Health Awareness Month + National Small Business Week!

Drop a ✔️ in the comments if you’re going to try out some of these social media content ideas!

P.S. Don’t forget to save so that you can come back to it!

If you've ever thought, "maybe I should just outsource my social media marketing" then YOU'RE IN LUCK. The Alberta gover...
04/17/2023

If you've ever thought, "maybe I should just outsource my social media marketing" then YOU'RE IN LUCK.

The Alberta government is giving you $2400 of free money to improve your digital presence!

Swipe to check if you're eligible and learn more 🥳

Say goodbye to the stress of managing your own social media and let us take care of it for you.

With our expertise, watch your business flourish with an effective social media strategy.

Click the 🔗 in my bio or send me a DM to get in touch!

ONLY 3 SPOTS AVAILABLE.

Comparison has entered the chat... *yikes*😬I was recently talking with my business coach shoutout to  and I was saying t...
11/11/2022

Comparison has entered the chat... *yikes*😬

I was recently talking with my business coach shoutout to and I was saying that I feel like I rely heavily on external validation in my business to make me feel adequate.

The vanity metrics DO get to me.

It's so easy to see a business on social media and think "They're so far ahead of me."

or "I'll never be like them" or

"No one cares about what I have to say, that's why my posts haven't been getting much engagement lately."

She reminded me of how important it is to get out of this mindset because it'll honestly just lead to feeling unfulfilled or fulfilled in the wrong ways.❌

Like I'm basing my business' worth off of strangers liking my picture on the Internet?! LOL even saying that out loud makes it sound soo stupid. 🤦🏻‍♀️

Then I stumbled across this quote...

Imagine if Coca Cola thought after their first year,

"Meh, guess we're not cut out for this!"

They wouldn't have made it far enough to be considered one of the most successful companies in the WORLD.

Every single business starts with 0 customers, 0 sales and 0 followers.

Growth takes time.

So if you're feeling like you aren't where you want to be yet, that's okay!

Keep going, keep showing up and keep working every day to build your dreams!

Who knows, maybe you're the next Coca Cola! 😜

I hope this quote inspires you like it inspired me!

Now go crush your week! 💖

More clients > More followers. Thumbs up if you're with me! 💓
11/10/2022

More clients > More followers. Thumbs up if you're with me! 💓

I DID IT. 🍾🤩💖Another year of learning, growing and stepping into my own power! Bring on year 3!Which lesson resonated wi...
11/01/2022

I DID IT. 🍾🤩💖

Another year of learning, growing and stepping into my own power! Bring on year 3!

Which lesson resonated with you the most? Drop it in the comments I'd love to know :)

Your Instagram account is pretty and all, but you need to get real about how you're going to use it to make money! 🤑 Wit...
10/26/2022

Your Instagram account is pretty and all, but you need to get real about how you're going to use it to make money! 🤑

With the knowledge from "Connect & Convert," you’ll be able to quickly grow your business. You will learn how to stand out from your competition, pinpoint exactly who your target audience is and create wow-factor content!

Here's what one of my students had to say...

"Thank you so much Shayla for such an amazing, easy to digest mini course! I feel like I’m on the right track but also noticed certain areas I can improve on. I appreciated how you dived into each topic and gave me actionable steps to take to improve my social media strategy. Would highly recommend this course for any entrepreneurs!"

Let's do this together, no more excuses. 🥰

Visit my Stan Store to start learning today for only $97 CAD! https://stan.store/SbMarketingCo

P.S. if cost is an issue send me a DM, I maaay have a couple coupon codes I could give away 🫶🏼👀

STOP 🛑 sharing generic "happy (INSERT HOLIDAY)" posts on your Instagram account! And try these ideas instead...How many ...
10/24/2022

STOP 🛑 sharing generic "happy (INSERT HOLIDAY)" posts on your Instagram account! And try these ideas instead...

How many times have you been scrolling through Instagram on a holiday and you see post after post that looks EXACTLY the same!?

Many, many times, I know!

These posts make me yawwwwn, and they're probably putting your ideal client to sleep too. 💤

Holiday's are a great way to have a little bit of fun on social media and there are SO many ways to do this!

Save this post and try out one of these ideas for Halloween, next week!

P.S. Halloween is my absolute favourite holiday of the year! I'm obsessed!!!

What are you dressing up as this year? Share it in the comments! I'm going to be the Joker for night 1, and then my boyfriend and I are going as Jackie & Kelso from "That 70's Show" for night 2 👻

The fast track to success doesn't exist. But... a faster track to success does. And it's through *investing in your busi...
10/19/2022

The fast track to success doesn't exist.

But... a faster track to success does. And it's through *investing in your business*

For the first year and a half of being in business, the only "investment" I made was in brand photos.

I did everything on my own.

I was burnt out, exhausted and almost gave up multiple times.

I took the long (and much harder) path and honestly I 10/10 would not recommend that strategy!

If you've been struggling to find the "recipe for success" on Instagram, Connect + Convert was created FOR YOU.

Here's exactly what this mini course includes...

💥The 5 types of content you NEED to be creating on Instagram

💥How to determine your target audience + create a strong buyer persona

💥How the Instagram algorithm works

💥How to create strong messaging that sells

💥How to utilize reels, stories, and feed posts effectively in your social strategy

Bonuses include...

🤩 Copywriting worksheet with 5 proven sales formulas + examples to help you nail your messaging

🤩 Content planning spreadsheet complete with prompts

🤩 Buyer persona + buyer journey workbook
All for $97!!! The price will be raising next month so run (don't walk) to my Stan Store to lock this course down at this affordable price!

https://stan.store/SbMarketingCo

If you've ever felt discouraged about getting "low engagement" (likes, comments, saves, shares) on your posts, read this...
10/13/2022

If you've ever felt discouraged about getting "low engagement" (likes, comments, saves, shares) on your posts, read this

My engagement has been WAY down lately and I started to get discouraged about it!

It's only natural as humans we want to be "liked" and that translates over to social media.

So when people aren't liking your posts or commenting on them (especially if you've experienced the highs of good engagement) it can make you feel like throwing in the towel!

But remember this...

- Engagement ebbs and flows- you'll always have periods of high engagement and periods of low engagement. That's just how she goes!

- Low engagement doesn’t mean your business is unsuccessful

- High engagement only feels good because it fuels your ego

- If you helped even 1 or 2 or 10 people, that’s better than none

These periods of time are great for reflection and analyzing!

Here's what I recommend doing during a period of low engagement...

1. Re-evaluate your content strategy- look for patterns & opportunities for growth.

2. Analyze your last 3 to 6 months and repurpose content that performed well during that time

3. Try something new! Social media marketing is half experimenting, half strategy. Have some fun with it- who knows, that new idea could be a game-changer for your business and get you out of the funk!

4. Don't QUIT. Do not let this stop you from posting and showing up! There are always people learning from you & enjoying your content (even if it's a less amount of people than you're use to!)

Has your engagement been lower than usual on Instagram lately? Drop a thumbs down emoji in the comments if it has!

If you're ready to learn how to create content that speaks to your audience + SELLS my mini course "connect & convert" w...
10/10/2022

If you're ready to learn how to create content that speaks to your audience + SELLS my mini course "connect & convert" was literally created for you.

Click the link in my bio to start working smarter, not harder!

And if you’re not ready for that kind of investment, grab a copy of my content planning spreadsheet with content prompts + examples for just $7.99!

Address

6 Green Lees Place
Saint Albert, AB
T8N

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+17806861722

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