08/19/2026
Marketing hot take: more cautious people need to take up AI.
The people who are naturally first to jump into new technology are getting a massive head start right now. They’re experimenting, making mistakes, figuring out what works and building AI into the way they think — not just the way they execute. All while it's free and still in it's infancy.
Meanwhile, some of the people who could bring the most critical thinking, nuance and healthy skepticism to AI are standing on the sidelines because they disagree with the inevitable.
That caution is valuable. But only if cautious people are actually in the room.
Curious where everyone lands on this: is caution around AI protecting people from moving too fast, or putting them at risk of falling behind?