06/01/2026
Most healthcare providers are pouring energy into Instagram while their Google Business Profile is sitting there half-finished, doing nothing.
When someone opens ChatGPT or does a Google search and types “therapist for postpartum anxiety near me” or “best med spa in Brampton,” AI is pulling from your online presence to decide who to recommend. Your Google Business Profile is one of the first places it looks 💡
If your profile has a vague description, empty services section, reviews with no replies, or pics from two years ago…that profile is not getting recommended. The clinic down the street with the complete, specific, active profile is 💯
This isn’t just about SEO anymore. It’s about showing up in the moments when someone is already ready to book, and making sure your profile gives them a reason to choose you.
Therapists, family doctors, naturopaths, psychologists, med spas, physios, chiropractors: if you’re a healthcare or wellness provider trying to grow in Canada, your Google Business Profile is one of the highest-ROI things you can optimize right now.
Not sure if yours is working? That’s exactly what my strategy sessions are for. Link in bio to get started 🔗
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