HYPE PR

HYPE PR Hype PR is a strategic communications agency in influencer marketing, publicity and media relations.

the group chat this week šŸ¤ June be nice to usā˜€ļøšŸ˜‚
05/29/2026

the group chat this week šŸ¤

June be nice to usā˜€ļøšŸ˜‚

There are a LOT of partnerships happening right now but only one Canadian player on the roster.When it comes to Tempo ac...
05/27/2026

There are a LOT of partnerships happening right now but only one Canadian player on the roster.

When it comes to Tempo activations, brands are navigating a pretty unique setup: lots of opportunity, but limited local athlete presence to anchor campaigns in Canada.

So the real question is: what makes a partnership actually work in this context?

Is it access, storytelling, timing… or something else entirely?

We’re looking for a Publicist to join our team!This role is for someone who loves media, lives for a strong story angle,...
05/22/2026

We’re looking for a Publicist to join our team!

This role is for someone who loves media, lives for a strong story angle, and knows how to get things across the line with journalists and editors.

If you’ve got 2–4 years of PR/communications experience and a genuine love with culture + media, we’d love to hear from you. Check out our Linkedin for all the details.

05/19/2026

Your summer staples just got a serious glow up with the some new Giant Value products at Giant Tiger. Same everyday value, now ready for your summer BBQ. šŸ›’āœØ

Which one are you grabbing first?

Everyone’s focused on TikTok and Reels right now, but YouTube Shorts keeps creeping further into the conversation šŸ‘€With ...
05/15/2026

Everyone’s focused on TikTok and Reels right now, but YouTube Shorts keeps creeping further into the conversation šŸ‘€

With creators posting across more platforms than ever, it feels like brands are starting to look beyond a one-platform strategy.

Are you on Shorts yet?

Music isn’t the backing track anymore, it’s the whole campaign.Spotify, Gap, and Hollister all bet on the power of music...
05/10/2026

Music isn’t the backing track anymore, it’s the whole campaign.

Spotify, Gap, and Hollister all bet on the power of music this quarter—and it’s working for a science-backed reason.

The full breakdown of the playbook and why it works is on Inside the Hype.

Link in bio

same love, different language šŸ’HAPPY MOTHERS DAY!
05/10/2026

same love, different language šŸ’

HAPPY MOTHERS DAY!

Hot take: ā€œpup parentsā€ are quietly becoming one of the most influential lifestyle audiences out there! 🐶So adidas stepp...
05/06/2026

Hot take: ā€œpup parentsā€ are quietly becoming one of the most influential lifestyle audiences out there! 🐶

So adidas stepping into the pet space with the 2026 FIFA World Cupā„¢ Pet Collection isn’t just cute merch, it’s smart market expansion šŸ“ˆšŸ¾

You’re not just selling to fans anymore, you’re tapping into the people who treat their dog like a full-time plus-one for every life moment (including match day) āš½šŸ•

Available now at adidas.ca šŸ›’

Emma Grede’s recent comments on motherhood and ambition have sparked conversation around how women define success in bot...
05/01/2026

Emma Grede’s recent comments on motherhood and ambition have sparked conversation around how women define success in both leadership and family life.

For Mental Health Month, it’s a reminder that there’s no single way to ā€œbalanceā€ it all — but there is value in defining what works for you.

What does that look like for you right now?

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