12/20/2023
A gratitude advent calendar - by one of our favourite clients, .and.company
No matter the size of your business, it's important to show your brand's personality in your content! Your advertising should reflect your core values and the human characteristics that your brand embodies, this will allow you to resonate with people that have similar values to yourself and your brand.
In this instance, Lewis + Co's advent calendar is the perfect reflection of the core values of the individuals behind their brand. In short, the concept of the calendar is to be kind, caring, to give more than you take, and to go above and beyond. This underlying message is sure to catch the attention of like-minded people that want to work with brands that embody similar core values.