Rival Group Inc

11/29/2023

Curious about the Rival Technologies platform? Check out a short, live demo this week from our Co-CEO and Chief Methodologist Jennifer Reid!

A live demo of Rival Tech. Learn how to create conversational surveys and build your insight community using the world's #1 conversational research platform.

06/15/2023

Serious about including "unheard voices" in your research? Here's a great insight from Reach3 Insights.

Marketers and researchers have been talking about the need to reach “unheard voices" for years now, and yet they return to the same old methods.

Maybe it's time for a change? https://www.reach3insights.com/blog/real-people-real-results

05/30/2023

When it comes to measuring experiential marketing, the team at Reach3 Insights are at the forefront.

Join our webinar this week to learn more: https://www.reach3insights.com/experiential-marketing-measurement-webinar

Brand experiences have the power to engage consumers.

Looking to get more out of your experiential marketing initiatives?

Check out our webinar this week featuring Coca-Cola: https://www.reach3insights.com/experiential-marketing-measurement-webinar

05/29/2023

A big thanks to Research Live for sharing the news!

Consumer insights company Rival Group has named siblings Jennifer Reid and Andrew Reid as co-chief executives.

05/26/2023

We're excited to share that we've appointed Jennifer Reid and Andrew Reid as Co-CEOs of Rival Group.

Their complementary skills and their vision will continue to guide the success of both Reach3 Insights and Rival Technologies.

Rival Group, a leading consumer insights company, today announced the promotion of Jennifer Reid to Co-CEO alongside her brother Andrew Reid.

04/24/2023

A must-see session from Jennifer Reid at this week's Insights Association Conference. Hope to see you there!

Insight pros: Want to reach and hear from a more diverse group of research participants?

The key is to use modern approaches that align with the habits and expectations of modern people.

Join Jennifer Reid, CEO & Chief Methodologist at Rival Group Inc, at Insights Association's Annual Conference next week to learn more: https://www.insightsassociation.org/Events/Annual-Conference-April-24-April-26-2023

04/21/2023

Timely study from Reach3 Insights using the Rival Technologies platform. Check it out!

Using Rival Technologies, Reach3 engaged 1,261 US-based consumers to understand how Gen Zs and the uncertain consumer landscape is shaping the future of sustainability.

02/08/2023

Want to create better connections with your customers?

Using our conversational research approach, Reach3 Insights recently found that brand experiences, not traditional advertising, is key.

Reach3 Insights/The Keller Advisory Group study finds brand experiences are viewed as “unique,” “exciting” and “memorable” - and more relevant than traditional advertising once consumers try them

01/20/2023

You got them to click... now what?!?

When recruiting participants for your research programs and insight community, optimizing the recruitment survey and the first few chats is key to retaining people and keeping them engaged.

Join our upcoming webinar to learn more: https://www.rivaltech.com/recruitment-best-practices

11/14/2022

The expectations of luxury shoppers, including Gen Zs, are shifting—with huge implications for industries like retail, travel and beauty.

Join this Reach3 Insights webinar to learn more.

Register for the Future of Luxury Webinar with Reach3 Insights